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Comparing Visit Data for Shoemoney & SEOmoz over 12 Months

Rand Fishkin

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

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Rand Fishkin

Comparing Visit Data for Shoemoney & SEOmoz over 12 Months

The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

I was completely blown away by Jeremy's recent release of his site statistics. Since coming to popularity in the Spring of this year, Jeremy has been one of the most succesful traffic-growth stories in the blogosphere and certainly the search community. Below, I've taken his numbers and added our own:

 

Shoe Visits

Shoe Pg Views

SEOmoz Visits

SEOmoz Pg Views

Nov 05  22,767  49,446  33,221  260,376
Dec 05  53,304  220,250  93,467  399,453
Jan 06  53,908  123,576  108,067  435,190
Feb 06  46,998 141,580  84,673  315,759
Mar 06  58,916  250,165  120,701  319,239
Apr 06  89,175  268,680  115,477  278,982
May 06  132,736  359,074  120,840  270,602
Jun 06  156,856  1,229,490  86,696  235,650
Jul 06  181,782  1,382,714  174,848  477,059
Aug 06  206,823  1,099,930  268,952  617,346
Sep 06  273,281  793,710  182,760  550,216
Oct 06  26,491  67,457  72,861  141,329

A few items on the list amazed me:

  • In Jeremy's first month of blogging, he had 26K+ visits. In our first month (way back in October of 2004), we had around 6K visits (and that was after transferring an existing blog from another domain)
  • Jeremy's visit numbers have a relatively steady climb (with the exception of a monstrous jump in May), but his page views jumped up 4X the previous month's numbers in June when he added only 20% or so to his visits
  • The jump for Shoemoney from August to September added almost 50% to his visits, but page views shrank considerably - I have to wonder what caused page view inflation/deflation over the summer. Did he switch from full text to partial and back again?

Another standout item that impressed me was a comparison of links. There's only two sources that are reliable for accurate link count numbers these days - Yahoo! and Technorati. The former measures all links on the web (that Yahoo!'s spidered) while the latter only reviews the blogosphere.

According to Yahoo! Site Explorer's last page of results (which we find to be the most accurate):

According to Technorati's count:

I think we can identify one source of Jeremy's popularity as coming from his more diverse reach among the blogosphere. All in all though, he's clearly a brilliant self-marketer and someone who I'm anxious to learn from... Maybe we can score an interview with him in the near future. I think Jeremy is someone who has a very different perspective and different tactics from those that we discuss and his diversity could add a lot to our way of thinking.

What do you say Shoemoney? Up for a few email exchanges?

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