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Since I'm in the process of re-building the information architecture for two clients this week, I thought I'd re-visit Dr. Garcia's paper - On-Topic Analysis. For those who aren't familiar with the concept behind the research, on-topic analysis is a system that's designed to help you organize your site's content by topic ...
Today, Barry over at SERoundtable commented that Yahoo! appears to be having some serious issues with how many results its linkdomain command displays. Like Barry, I decided to take a deeper look into the links Yahoo! recognizes to SEOmoz.org. Here are some of the results: ...
Although logo design is one of my banes, people still occassionally request that we do it. Lucky for us, helpful sites like LogoYes are great for providing a complete logo at a low, low price, or providing inspiration, if nothing ...
An old idea of mine was to produce a wiki for SEO. Happily, someone else has taken on the project (as I really never got around to it). It's called Organic SEO and it's got a fairly good basic walkthrough of the principles of optimization already. I u...
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We're nearing completion of the fixes, error removals and problems associated with the SEOmoz tools, but we need your help. When the tools get slammed is when they're at their most vulnerable, so we invite you today to run all the reports you've been putting off and see how accurate our data is - some tools are still returning bad results, but ...
While looking around for some tokenization databases to help me build a term weight analysis tool, I came across a Microsoft article from January of 1997 on the subject of text analysis. This paper discusses some of the elements used in text processing, topic detection and classification and clearly shows that in 1997, search engine...
A few of the more prominent spammers at SEOChat have come out to play in a thread on the subject of domain registration. Geof starts off by noting that he's recently purchased 500 new domains, all of which will probably be b...
I got a call yesterday from Michael McDerment over at 2ndSite. He's hoping that SEOs will start using their software to manage clients & projects, conduct invoicing and keep track of their work. It's not a bad product, actually, probably wor...
In the field of IR, natural language processing is one of the most important tasks that an automated system must perform. The filtration & tokenization of text in particular is of great importance in order to be able to mathematically represent, classify and ultimately anal...
Today has me thinking on the subject of measuring keyword performance. I'm about to begin a relatively large scale campaign on both the organic and PPC side for a client and have wrestled with the neccessary facts and figures to track in order to have reasonable metrics. Here's a sh...
37 Signals has a list of holiday "to-do's" on your e-commerce website to prepare it for the holiday shopping season. Since Christmas often accounts for up to 40% of a store's entire yearly profits, there's no doubt ...
On the suggestion of a friend, I've changed my home page to a new location, Wikipedia's Random Article page - it's a special feature and has to be manually entered as the home page for your web browser, but it's a great way to learn something new every time you start surfing. If it bogs down workflow too much, I may change back, but for ...
A friend pointed me to a unique form of advertising, conducted by the company AdEngag. This particular incidence was caught on the 'I am Bored' site, which practically deserves its own link if it weren't for the fact that no...
Since 1968, a blog I recently came across, points to Nike's fascinating technique of using a gif image of their ...