Business Listings
-
So,
There are no stupid questions right?
I am thinking about adding my website to a number of business directories and websites.
I have added it to several sites which do not charge a listing fee.
There are several sites out there which charge anywhere from 10 dollars to hundreds of dollars.
My question is:
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Or what number and quality of links I may need to aquire in order to increase my page rank?
I appreciate all the help this community has provided in the past. While my website is not ranking the best......... its a solid contender!
Thanks for your time and consideration in this matter.
-
Good times are on the way!!!!! Thx
-
They have mudrasslers in Bugtussle.
-
Mostly my goal is to increase the number of links, as well as to increase the websites overall online presence.
I agree its much better to get quality over quantity. With the niche I am working in, there are huge limits in terms of where to go for links. So, looking at some business listings and directories for ancillary link sources. Thanks for your help here!
-
Great response and funny too!
Thanks for your insight.
Seems to me like I may be in a situation where I may be driving through Bugtussle on my way to a wrestling match. Thanks!
-
Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website.
Not really.... however, the potential impact depends upon two things.... 1) how strong your site is currently and 2) the strength of the competition that you are attacking.
-
If you have a weak site and add a few directory links that is when you have the best chance of seeing some impact... but if you submit a PR7 site to a couple crappy directories that will be like spitting into the ocean.
-
Regarding the level of competition that you are attacking... if you are trying to rank for "auto repair in Bugtussle, West Virginia" a batch of directory links might push you up a couple of spots... but if you are trying to rank for "payday loans" a batch of directory links will be like attacking the United States Navy with a potato gun.
-
-
What is your goal with the business listings? To just be backlinks to your main site? Or to help boost your Google Places page with citations and possibly reviews being picked up?
Odds are your PR itself is not going to go up due to local business listings. But they can serve as some nice supplemental back links.
As for the number of links needed to increase your PR. That varies based on the quality of the links you are getting. 1 great link is better than 1000 spammy poor links. So it all depends.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Search results performance affected by similarly named Adult business?!
Hey This is an unusual one I guess and one we've scratched our heads on for ages without reaching any definitive answer, so would be very grateful to the Moz community for some thought and guidance! Client website: https://www.themassagerooms.com This is a professionally run, therapeutic health business offering on-demand ("mobile", ie visiting customers at their homes) massage service. Importantly, please note again (you'll see why in a minute) the exact URL and the fact that this business, our client, is a registered therapeutic health and wellness business (ie it is genuine, real, massage services). The business has been around for about 10 years and used to rank very highly for many dream keywords for their industry. However, several years ago they got approached by a domain reseller offer to sell them "massagerooms.com" (ie the same name but without the "The" at the beginning) for a few thousand pounds. They rejected the offer. Interesting Aside: This happened a short while before the Facebook movie was launched ... if they'd seen that movie perhaps they would have accepted! (Facebook was originally called The Facebook but then one of the key investors advised them to drop the "The"! Anyway, unfortunately for them, that offered domain name (massagerooms.com) was then sold to an online adult video services company. Soon after, themassagerooms.com rankings started to suffer. Today, TheMassageRooms.com have a technically very clean site (great scores on Google LightSpeed etc), with regularly updated relevant health and wellness content. They are doing ok in terms of rankings but no where near as well as many of their competitors who on the face of it seem to have significantly worse on and off-page scores as well as many spammy links. Also, TheMassageRooms.com have a much better Moz DA then those competitors that are ranking better. The big question is whether the existence of an adult services website, MassageRooms.com with such a similar name is causing them issues in search results? Especially since many people (regular customers and even their own staff), do search for TheMassageRooms (ie the therapeutic health and wellness company) by only typing "massage rooms". So, there is a clear argument for saying "The Massage Rooms" = "Massage Rooms" in many respects, even through the two URLs which match these exact terms lead to very different businesses. Of course, one solution, might be to change the URL and 301 redirect everything. But would that actually make a difference if the actual issue is that Google's algorithm is somehow connected "MassageRooms.com" (adult site) with "TheMassageRooms.com" (our client's health and wellness site). Also it seems a bit drastic to ask them to change a 10 year established brand name etc.
Algorithm Updates | | AmerTMR0 -
Where is this SERP listing of a product description coming from?
Google is showing a manufacturers product description below the ads and before the organic listings that I have not seen before, see the attached image. The bad part is instead of attributing it to the manufacturer it is attributing to one of our competitiors and placing thier link with the text. 1. Why is this happening? I can't find any schema or other mark-up on the page explaining where this content is coming from. 2. How do I combat this? I have not seen this type of SERP before. Any help is appreciated. HfYLGd0.jpg
Algorithm Updates | | groovecommerce0 -
Duplicate Domain Listings Gone?
I'm noticing in several of the SERPs I track this morning that the domains that formerly had multiple pages listed on pages 1-3 for the same keyword are now reduced to one listing per domain. I'm hoping that this is a permanent change and widespread as it is a significant boon to my campaigns, but I'm wondering if anyone else here has seen this in their SERPs or knows what I'm talking about...? EX of what I mean by "duplicate domain listings": (in case my wording is confusing here) Search term "Product Item" Pages ranking: domain-one.com/product-item.html domain-one.com/product-item-benefits.html etc...
Algorithm Updates | | jesse-landry1 -
Domains dominating SERPs w/multiple listings
I know Cutts addressed this as a potential future update to the Google algo but it's driving me bonkers.. My primary targeted keyword has one of our competitors listed 4 times in a row on the top of page 2. Some of the pages have duplicate page titles and the content is relatively thin. The site has a PR of 2 and a DA of 35. Why on earth are they able to suck up a whole half of a results page?!?!?! I don't know that there's anything anyone can tell me that will help, but if there's something I missed about this update please let me know. 'snot fair. 😞
Algorithm Updates | | jesse-landry0 -
Organic Traffic dropped 50%. Anyone want to have a stab at why? (URL listed)
Just curious what the pro's on here think is the reason why our site got hammered recently. The URL is www.jobshadow.com. We've got gobs of quality content that had been ranking for quite a few keywords. Even one from Rand himself http://www.jobshadow.com/interview-with-seo-and-seomoz-founder-rand-fishkin/ Rankings for even the exact match domain keyword 'Job Shadow' have been pummeled. Anyway, we've got a pretty solid link profile I would think. We also have a very high user time on the site, thus suggesting the organic traffic was engaged when Google ranked us for those keywords. We have lots of unsolicited inbound links and even recent ones from PBS. I'm not really sure what it takes to please the "machine" at this point. Curious as to what everyone here thinks.
Algorithm Updates | | arkana0 -
Local Listings vs. Spreading Too Thin
Hello SEO Community, I'm trying to find the right balance between adapting to Googles move towards local listings and not spreading out my site too thin. We provide our services nationally and currently have local city listings (i.e. http://www.cleanedison.com/courses/city/IL-Chicago) but these do not show up in the SERPs for individual products + city (i.e. Building Analyst Chicago) So I could make individual pages for each product in each city, but that would exponentially increase the number of URLs on the site and probably inundate me with duplicate content. Is there a better way I could take advantage of local listings without creating all the duplicate content and other problems that would arise with individual URLs? Thanks
Algorithm Updates | | CleanEdisonInc0 -
How do I separate 2 Google+ business listings?
Ever since Google Places started merging with Google+, my client's business listing is now showing up in local search results incorrectly under another business name who shares the same address as them. Has anyone else encountered this problem or a way to correct it?
Algorithm Updates | | TheeDigital0 -
Is there a way to know what rank my site is listed on google ?
My current client web page was listed at the 4th page 1 month ago. Im trying real hard to make him understand that the traffic from beiing on the first page is important and that he need to give me additionnal ressource to make it happen ( i don't prog at all). So i had the idea of checking every page to see whats is current rank. but instead of looking from page 1 to page X, i was wondering if there was something somewhere that could give me my rank right away. It woud help saving time. Thx.
Algorithm Updates | | Promoteam0