How to articles for FAQ, but wait it's shoes or clothing
-
Hello,
I was given the great advice of sticking with 5 long, stellar, graphically well developed articles in the article section of an ecommerce site.
And to put lots of how-tos articles (links to them) in the FAQ.
But what articles do you put in the FAQ if you're selling things like shoes or clothing?
Thanks.
-
Thanks EGOL, that now makes sense.
So all the customer service phone calls and what the client always has to explain to the customer
Closing this question soon.
-
Why are you asking SEOs?
Go ask someone who sells shoes and clothing what the typical buyer does not understand. They should be able to rant and preach for days.
-
Here are some ideas:
- write about the current fashion style (based on the current season)
- write about fashion shows (if relevant)
- bizarre clothing (always fun to read)
- or if a certain date/event is coming up, best dress/shoes for Christmas etc.
- the latest items that have arrived in-store
- interviews with fashion designers/advisers (although might be difficult)
Would suggest looking out there to see what the others are doing as well.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are some good examples of content marketing done well for clothing online retailers?
Hello, I am working on planning for a redesign of a eCommerce clothing website. Looking for some inspiration on some good examples of clothing companies using their content well. The design does not have to be the best, it can be just very well done use of blog type content or video. Thank you in advance for taking time to respond!
Content Development | | srbello0 -
Can I post my MailChimp articles on my blog without getting hit for duplicate content?
I would like to post my newsletters on my blog, but am afraid of duplicate content since you can click a link on the MailChimp email blast to view the Newsletter online. Is this considered dup content?
Content Development | | RoxBrock0 -
I allow authority sites to republish my blog articles, which then outrank me
Hey everyone. This is my first question here, I apologize if it has been covered before. I have a health and nutrition blog [authority nutrition] that has been up since December 1st, 2012. I've managed to write quite a few viral articles which have given me a bunch of natural links and a domain authority of 49, which I think is pretty great for such a new site. Haven't done any link building and everything is 100% white hat. Getting good rankings and good traffic already, so I can't complain. My only (1st world) problem is that sometimes major authority sites (DA of 70-95) republish my content. I always say yes if they ask me first, but some of them just republish without even asking. My articles are always indexed on my blog before they get republished, but it doesn't seem to make a difference. These sites always clearly link to the original URL, but they often tend to outrank me for the keywords I was targeting in the articles. They tend to rank in the top 5, but my original article is nowhere to be found. I plan on continuing to allow these sites to republish as I get powerful links and good traffic from them, but it's a bit frustrating that I don't seem to get the credit as the original source. I've already set up Google Authorship, but it doesn't seem to help. Is there anything I can do to make sure Google recognizes my article as the original and chooses to rank my site instead of the authority site that simply republished my article?
Content Development | | kriistjanm1 -
How much do you pay for a 300+ word blog article?
I am considering outsourcing some of the blog writing and would like to get some idea of what is a reasonable amount to pay someone for writing say a 300-350 word article? Also any recommendations on where to find good writers? Thanks!
Content Development | | Clicksjim0 -
FAQ page to target "long tail keywords".
I'm wondering if there is any benefit to creating a FAQ section on a website for the purpose of ranking for long tail keywords. If so, are there best practices in the way that the page is structured? Also, would doing this just help me rank the FAQ page for these terms or would it also help more critical pages on my website, such as homepage, contact, about, etc... which do not contain these keywords.
Content Development | | pharcydeabc0 -
Too many articles within ecommerce site?
So recently purchased an ecommerce site to work on with lots of potential. The site was effected by Penguin update and now I am trying to fix up some issues. One of the problems I think may be the articles that he had written within the site. The site is an ecommerce site but has lots of articles like how to's and tips. A lot of these articles are not very fluent but seems to be written for SEO. Should I just remove them entirely or should I just stuff them in the back somewhere.
Content Development | | William.Lau0 -
If I write a article for a client and use Social Book Marking software, will this add value (or does the value depend on how ofen it gets shared)?
I'm about to start experimenting with bookmarking software. My first step is trying Ping.com (because it's free), but I am also keen to try Onlywire.com (which comes at a cost- darn). My questions are: when I create an article for a client and post to all these social sites will this make a difference? Or will it only make a difference if people share the article? Has anyone been experimenting with social bookmarking software that can tell me what results they have had and how they got there? Thanks a mil!
Content Development | | 2Stroke0 -
Need a referee on article links
I need a referee on an issue. I have hired a company that does a decent job of creating a social presence for our company and its web presence. But the main feature I hired them for was to create and cast articlesinto the social sphere with back links to our main site. This was based on a premise that backlinks still matter. Instead the articles and posts they create are 1) posted on a separate url blog page maintained by them (but branded similar to our brand term) and 2) casts out to other social sites with back links to their 'blog-type' site, not our main site. In essence its a blog off the main url with articles/posts touting our product but linking back to the off site blog. I have requested that all the articles created monthly by them and cast out into the social sphere containe anchor text appropriate hyperlinks to our main site, not the blog type site, and they are resisting. I am willing to make a switch if the premise of creating links to my main site still holds in the SEO world. Their assertion is that it doesn't. They are getting the blog site to rank for certain key words that we also are trying to rank for and the blog site does have links to our site on their site such as an "our website" button. And they do create a lot of social activity buzz with twitter, youtube etc for our brand name. In all i like what they do except in two months they have created 305 back links to the blog and our main site has only 8. When they report they show me all the words the blog site ranks for, as if the main site doesn't exist. But wouldn't best practice still be for them to create the backlinks to our main site, not the blog and worry more about how the main site is ranking, not the cast site? Or has the SEO world changed so much that it doesn't matter. I want to be fair but I am drwaing a line in the sand on this.
Content Development | | arainey0070