Latent semantic Indexing - Does this help rankings/relevance?
-
Hi,
Does semantically related words to the target term on a page help with rankings/relevance?
If your after the term 'PC Screen' and you use the term 'PC Monitor' will go make the connection and also reward you because of the relevance?
Anyone do this and have you seen any positives?
I've just started to try this out lately and have been combining it with Wordle.net to give me an indication of where the content piece is heading and how aggressive the content leans towards certain words (makes things a little more interesting then calculating densities).
-
Nice cheers Irving,
I can see how LSI could open the doors to other variations showing up in the SE's.
Do you think a search engine such as Google makes the connection between terms such as 'PC Screen' and 'PC monitor' and do you think this is a factor in rankings?
For example, if a page was targeting the term 'PC Screen' but the page included the word 'Montior' a few times do you think that word would benefit the term 'PC Screen' in relevance/rankings.
Thanks for your time, it's something im trying understand more.
-
Absolutely. All content should have synonyms and singular/plural and reversed order variations of the keyword phrase if possible, not just for LSI but also for better optimization for long tail and alternative keywords.
"PC monitor" might even be a secondary keyword. It shows Google that your page really is about PC Screens and not just some BS SEO article written with "PC screen" thrown in a bunch of times.
-
You should always do the onsite technical towards a hierarchy of targeted keywords but yes relevance does matter. Not only onsite but I have seen impact of anchor text relevance from external sites linking to my sites.
Google is all about quality. Also which user experience would you prefer, one where the content is relevant or is keyword stuffed?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does keyword fluctuate in Google - I.E rank 48 - 13 - not ranked
Hello, I would like some advice on Google ranking, my site sportingdesires had a few keywords rank and now their not ranked for those keywords. Am still in the process of on-page and am not too bothered about them ranking high, more of a curiosity I suppose. am not expecting them to reach any where near top due to tough competition. Am just starting from top of website down to individual products ( this will take about 10 years lol ) sorting out seo issues. then will concentrate on link building & content engagement maybe i over optimised the page take a look at AC Milan club shop for example Kindest Regards, ste
On-Page Optimization | | sportingdesires0 -
Keyword/phrase proximity
I'm curious about opinions regarding how the search algorithms treat multiple key phrases that may reside in one long tail key phrase. So for example: If I'm optimizing for "New York Litigation Lawyer", would that also give me rankings for "New York Lawyer"? My thought is that the former will be considered the primary keyword and rankings will improve mostly for that, but that the latter keyword could also possibly see some lift as well. Thanks!
On-Page Optimization | | nickturner9221 -
Word count and ranking/traffic
Hello All, Recently, a client of ours enlisted another firm to redesign their website, www.thepodhotel.com. The new site went live on February 20th. Since that date, we have seen a 30% drop in Google Organic traffic, year-over-year. Even a cursory glance at the site will tell you that there was quite a bit left on the table, from an SEO point of view. However, my question pertains to word count. The word count on the new site is quite a bit lower than the old site. How much value do you feel this has on rankings? Do you feel that, among the many other items that need to be addressed, we should be focusing on creating more copy? I appreciate all of your input. Frank
On-Page Optimization | | FrankSweeney0 -
Splash page - is it possible to rank well?
Hi there, I have a website with splash page - http://veda4.com/ . It's trully cool looking, the owner of our company wants the home page to be this way. But is it ok from SEO viewpoint? Can it rank well for keywords. All my SEO strategy were not using splash pages and I am not sure what should I change so it work with splash page also. I myself won't choose splash page but my boss trully liked it.
On-Page Optimization | | HrishikeshKarov0 -
Avoid Keyword Self-Cannibalization | Help needed
I just ran a grade report for one of my niche websites and I can't seem to fix the following issue: Avoid Keyword Self-Cannibalization
On-Page Optimization | | severtservice
Easy fix Cannibalizing link "Buikspieroefeningen voor thuis en een lager gewicht" and "Buikspieroefeningen voor thuis" Explanation It's a best practice in SEO to target each keyword with a single page on your site (sometimes two if you've already achieved high rankings and are seeking a second, indented listing). To prevent engines from potentially seeing a signal that this page is not the intended ranking target and creating additional competition for your page, we suggest staying away from linking internally to another page with the target keyword(s) as the exact anchor text. Note that using modified versions is sometimes fine (for example, if this page targeted the word 'elephants', using 'baby elephants' in anchor text would be just fine). Recommendation Unless there is intent to rank multiple pages for the target keyword, it may be wise to modify the anchor text of this link so it is not an exact match. -- Well, I've tried really everything (I believe) but this issue is not going away.
Could anyone help me out with this? My site = www.debuikspieroefeningenvoorthuis.nl Thanks!
Dennis0 -
Impact of mobile pages on current rankings
Morning all - I've been getting a bit of traffic recently for mobile phrases, so am thinking of putting a mobile optimised page on my site which users will be automatically directed to when they visit my site. My question is though, how will this affect the rankings of those current pages which are trying to target mobile users. For example, let's say I've got a page at www.betting.com/iphone which is ranking really well for those users looking to place a few bets on their iPhone. Once I stick my mobile optimised page up anyone clicking through to this URL will be re-directed to a generic mobile landing page at a different URL. Is this likely to effect my rankings of the original www.betting.com/iphone page at all given the fact that all visitors are being immediately re-directed elsewhere? Thanks very much for your help
On-Page Optimization | | theshortstack0 -
AB Testing - Organic Rank
Hello, Currently We are running an A/B test on a few pages, the footer and the header on our site. I was wondering what is the proper way to do an a/b test so that our google rankings won’t fall and that Google will only index one version at this time? Thanks
On-Page Optimization | | Tonyd230 -
301 redirect (www.domain.com/index to www.domain.com)
Hello, Please let me know what are the exact right steps in order to get rid of the duplicate content issues related with: www.domain.com/index.html same as www.domain.com without creating an infinite loop. Do you have a step by step guide posted within seomoz including 301 redirect for non www to www for all urls and index.whatever to main domain name without going into a infinite loop ? btw how to you spot the loop ? is it obvious like never ending refresh of the home page ? thanks a lot !
On-Page Optimization | | eyepaq2