Slooooow motion SEO impact
-
I could do with some help if anyone's got a minute.
We've got this one client, no matter what we did (and we worked very hard on this site), nothing would really move. You'd get the usual fluctuations, and maybe some very small progress at times. This went on for an age... much, much longer than usual (and it wasn't even that competitive for keywords).
Then suddenly, "Bam!" it shot up like a rocket for all it's main keywords and has stayed there since... more or less (and this was over a year ago). It was as if all the work we'd been doing was building up behind a door and then the door flew open so it could take affect.
Anyway... it seems to be happening again, just to a different client with a different website (at least I hope that's what's happening or it might just stay non-affected by anything we do forever).
We've checked everything. There's no crawling problems, again it's not all that competitive, the site already has some pretty good trust and authority, and it already ranks well for a bunch of stuff. The site and pages have plenty of age behind them too.
Any ideas?
-
That makes some good sense too. Thanks Bemcapaz. I'll dig around a bit and see if I can find anything on that
-
Im currently working on two sites. One in a very low competitive keyword and other in a mid competitive keyword.
Whats hapenning is, in the mid competitive keyword site, everything SEO related that I do end up taking effect really quick, the longer I have to wait to see new links showing up or see my changes taking effect is 24 hours.
However in the low competitive keyword site the opposite seems to happen. I change things, create links, but those changes seem to not take any effect.
Maybe those slow motion SEO would be related to the keyword in question, at least, If i were google I would focus my computacional power on the more searched keywords since this is what will reach the biggest ammount of users and so, what will make Google be seen as a good or bad search engine, also would let the keywords with few searchs have their rank updated once a month (or more).
-
Yeah it's hardly competitive at all, that's what's so strange about it. Maybe I just have to wait it out... I hope so anyway.
-
Erm well I guess it depends on how dominant and broad the keywords your going after are.
Are you tracking long tail and still seeing no results?
Comparing to a pre seo report you'd expect to see at least something.
-
Hmm, I hadn't thought of that. You think there might be something in the algorithm to literally target sites at random? Seems a bit unethical of Google as it affects business but I guess there's not a lot we could ever do about it... and they're probably right to do it in the sense that it's for the greater good.
Would you say it is likely that it is another delay like the first one then?
I mean, have you ever SEO'd something for 3 months and seen literally nothing happen from it. It's really been that long now. All other clients have been fine, just this one and the one a year ago. Do you think there could be a chance that it will never move?
-
Yea strange one although I have seen it take month myself with very little improvement and then rapid growth.
At least you can use this as an example to the new client
Good luck man.
-
Once something becomes predictable it can be manipulated.
Google is getting tired of being manipulated
If I was Google I would be adding a random delay on the impact of any possible SEO action that is used to promote the rankings of a website.
It would shut down a lot of the bragging that SEOs are inclined to indulge in.
-
Well it was a while back but no I'm pretty sure there was no major updates.
Both domains, the first one it happened to, and this one date back to around 2000.
I just need to figure something out because I hate having to send reports to the client that make it look like we're doing nothing.
There's just got to be something... it's so weird, like a kink in the hosepipe or something lol
-
Well done first of all, result!
What was the age of the domain?
Otherwise was it around the time of any major updates? It could have been one of the many minor changes to the algo that could have just tipped the balance for you?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do you report SEO audit findings?
Hello, Mozzers! I'm curious to know how you report SEO audit findings. Do you use a spreadsheet? A presentation? A formal report? Or maybe something else. If you have a favourite audit template, I'd love to see it. A second question: what things do you report in an audit? I currently report crawl findings, authority and trust, link profiles, and competitive analysis. I also investigate a site's security—that's not usually part of an audit, but site owners need to know about it. What do you report to your audit customers? Thanks for sharing your auditing wisdom!
Intermediate & Advanced SEO | | AndyKubrin0 -
Dealing with negative SEO
Interested to know people strategies for detecting and mitigating negative SEO. Previously I've used link monitoring tool and kept an eye on all new back links coming in to any page on the site. I have then manually assessed each one again using some tools and actually visiting the website. However, this always leaves me with one dilemma. Regardless of my assessment how do search engines see that link? I run three lists a white list, grey list and blacklist. White list - very relevant and have a lot of authority. I.e. leading industry blogs and forums. Grey list - out of topic/industry, directories Blacklist - sites de-indexed by Google, illegal content or absolute spam (i.e. one page filled with hundreds of links to different domains) Do you have any thoughts? How do you assess if link is bad?
Intermediate & Advanced SEO | | seoman100 -
What would the Impact of having a sitemap be?
Hi, some more general question here: How important would you rate it to have a sitemap? Would you rate it fundamentally important or just something you can add as bonus? Thanks in advance
Intermediate & Advanced SEO | | brainfruit0 -
Why is hosting good for SEO?
I've heard a few people mention this now. I have seen hosting packages range from £5 to £1000 per month, and I understand that each comes with their own amounts of storage space, bandwidth and all. Now I understand that page speed is important to SEO and the type of hosting will dictate your page speed, but other than this why is hosting important to SEO?
Intermediate & Advanced SEO | | moon-boots0 -
Moving multiple Sites to One Site and SEO Impact/Ideas
Hi there, We are in the process of moving 2 sites with higher page authority to another site we own (that is our company brand), so essentially 3 sites into one. We're at risk of losing a lot of SEO from the original 2 sites that have all the product information. We are doing this since we merged companies a couple years back and need one web precense. Anyhow, the site launch date is in 3 months and the recommendation is to start moving content over prior to that for top pages, which is a big undertaking when we are launching all the pages again with new content, redeisgn and moving sites in 3 months. If it's the right move, we should do it, but I just wanted to get opinions on how others have handled something similiar when moving to a site with lower site authority and trying not to lose rankings.
Intermediate & Advanced SEO | | lauramrobinson320 -
Yoast or Premium SEO Pack?
Which one is better Yoast or premium SEO pack excluding that one is paid & other is free. Because when we are doing SEO $39 doesn't make a huge difference as compared to the work we do right? Which one will you suggest out of the two?
Intermediate & Advanced SEO | | welcomecure0 -
Domain Alias SEO
We have 5 domain alias of our existing sites
Intermediate & Advanced SEO | | unibiz
All 5 domain alias are domain alias of our main site. It means, all domain alias will have exactly same site and contents
Like Main domain: www.mywebsite.com
DomainAlias: www.myproduct.com, www.myproduct2.com, www.myproduc3.com
And if anybody will open our site www.myproduct.com, it will open same website which I have in primary site what can i do to rank all website without any penalty....i s there any way? This is domain alias of in hosting industry Thanks0 -
SEO Strategy for Microsite
I am working on a project to build a microsite of sorts that will represent a joint program between two large organizations with established web presences and strong domains. Each of the organizations has dedicated sections on their sites speaking to the program, but the leadership has decided the joint program deserves it's own site with dedicated content. The two larger sites perform very well for SEO, and I don't necessarily want to jeopordize thir rankings by delivering content that competes directly with them. So I am doing some keyword research to find some opportunities that will alllow me to use the new site to target keywords not yet being captialized by the larger sites. My grand scheme is to have the three sites targeting the broadest array of keywords possible, thus maximizing exposure and avoiding competition. Here is the rub: the content between the three sites will be different but very similar, and there will be plenty of cross linking, especially from the existing sites to the new site, as we grow the brand of the joint program. I'm curious to here some expert opinions on what the puitfalls of the strategy are and what are some of the things I can do to avoid falling in the black hat category - I recognize that proliferating sites around a single topic and cross linking them is black hat. The organizations simply want to build a brand around a joint program and we are striggling to do that without a dedicated website.
Intermediate & Advanced SEO | | AmyLB0