How to get bullet snippets SERPs
-
http://insidesearch.blogspot.com/2011/08/new-snippets-for-list-pages.html
I read this post and have been seeing a lot of results with this feature, but can't figure out exactly why some results get them and others dont.
of the results I've seen, many have information in lists or tables (as the article suggests), but some simply have their information listed in separate divs.
Does anyone have any further insight on this? The above article is the only one I can find on the subject.
-
It seems as though you're referring to sitelinks. I'm referring to one link with bullet points, all from the same page.
-
This is a tough question because (everyone, feel free to correct me here if I'm wrong) Google does not directlly tell us how to influence those links. However, I have observed the following patterns.
#1 Branded searches tend to lead to "bulleted snippets"
#2 From what I remember, their patent talked (vaguely) about how users can influence those links. The more people visit a page on your website the more likely it is for that page to show up in serps. You can influence this by leading people to the pages you want displayed in serps. UI and Site Navigation can play heavily into influencing those serps.
#3 Google will display internal pages, or bulleted snippets, if it thinks those pages are relevant to a users search. If you search for my brand, you will see pages that tell a searcher everything they need to know about Nerds On Call.
#4 Google will only display these internal pages for the first result.
Here is a link to that patent. http://bit.ly/nRBa8L
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Images not getting indexed in google image search :( " site: hdwallpaperzones.com " )
hi as i have mentioned in title.. my website images are not getting indexed in google image search engine.. out of 360 images only 5 got indexed from 3 days.. please help me out.. thanks
Algorithm Updates | | toxicpls0 -
Did anyone else get a massive drop off in Bing recently?
Only for one set of my keywords. But I fell from first page to off the map in one fell swoop. Did this happen to anyone else? Should I be worried?
Algorithm Updates | | CleanEdisonInc0 -
What do you think Google analyzes for SERP ranking?
I've been doing some research trying to figure out how the Google algorithm works. The one thing that is constant is that nothing is constant. This makes me believe that Google takes a variable that all sites have and divides it by that number. One example would be taking the load time in MS and dividing it by the total number or points the website scored. This would give all of the websites a random appearance since there that variable would throw off all the other constants. I'm going to continue doing research but I was wondering what you guys think matters in the Google Algorithm. -Shane
Algorithm Updates | | Seoperior0 -
Which website? It's hard to get enough resources to develop both
I started my Whitby cottage website for years ago www.endeavourcottages.co.uk not knowing anything about SEO, but I now have very good rankings for the keywords on Google. I'm ranking quite well for Whitby holiday cottages on Google and I now list to other cottages in the area for my friends. The point is that I'm now starting a small letting agency and hoping to expand it now so I bought the domain http://www.whitby-holiday-cottages.co.uk/ and set up a WordPress site but it's not ranking are getting anywhere near the same amount of traffic. This domain name and website structure would be much more applicable now that there are more than one cottage to let. Whenever I get some free time I spend it doing SEO on my first website to improve its rankings and so which is the best strategy from here on. One try and develop the new cottages letting website at the expense of my main website, or forget about the new website are together and continue with my first website which was designed initially for just one cottage. It's hard to have enough resources to get both websites ranking high. Thank you very useful tips Alan Davidson
Algorithm Updates | | thepersuader0 -
Shortened Title in Google Places/Local Results in SERPs
I've been doing some local SEO lately and noticed something today. When I do a search for "State/town name Cat Toys", I see the title tag of the website in the local results as opposed to the business name. I'm happy they are showing up above the normal results, but I wonder if having the brand name at the end of the site title impacts clicks. For example: Site name: New Hampshire Cat Toys and Accessories | Cats R Us But in the places results the title is cut short because they show the address, so all they see is: New Hampshire Cat Toys and.... Do you think branding is especially important in local results? Or less important? I could hear arguments for both sides. I realize the site URL is shown in green below the title, but it's not the same as having a brand in the title portion. It also looks like some of the competition has just their name show up as opposed to their website title. Is this something I can fix in Google Places, or is something Google does on its own? Cheers, Vinnie
Algorithm Updates | | vforvinnie1 -
Did we get hit by Panda? What do we do?
Hello, here's our site: nlpca(dot)com We had a big drop in rankings, going from about 19th to about 43rd for our main keyword and having significant drops in other keywords. This happened roughly 6 weeks ago We thought it was being caused by either: Placing keywords in titles before we had them in the content. or Trying to rank for Utah keywords - we're the NLP Institute of California and we are in both places now, but the site talks about mainly California. We changed both these things, and we're still at the low rankings. Will we move back up? What do we do? Will a backlink campaign be effective at this point?
Algorithm Updates | | BobGW0 -
Ranking Riddle Who Gets the #1 Spot?
Out of these two competitors, who should receive the #1 spot on Google for Furniture Stores in Delaware and why or why not? [see attached images] fb-url-data.png cohen-url-data.png fb-anchor.png cohen-anchor.png fb-on-page.png cohen-on-page.png
Algorithm Updates | | Getz.pro0 -
Google changing case of URLs in SERPs?
Noticed some strange behavior over the last week or so regarding our SERPs and I haven't been able to find anything on the web about what might be happening. Over the past two weeks, I've been seeing our URLs slowly change from upper case to lower case in the SERPs. Our URLs are usually /Blue-Fuzzy-Widgets.htm but Google has slowly been switching them to /blue-fuzzy-widgets.htm. There has been no change in our actual rankings nor has it happened to anyone else in the space. We're quite dumbfounded as to why Google would choose to serve the lower case URL. To be clear, we do not build links to these lower case URLs, only the upper. Any ideas what might be happening here?
Algorithm Updates | | Natitude0