Page Extension for SEO Post Penguin
-
I am setting up pages for an SEO campaign. This campaign will focus suburb/area focused keywords to the home page and an inner page talking about the local area.
My keyword I am targeting is "flower delivery brisbane"
The keywords pointing back to both pages will be made up of brand and variances of the keywords so that is ok
What I would like to know, am I know over optimizing the inner page extension "flowers delivery brisbane" as it is an exact match of the main keyword to rank since google penguin. I did this prior to google penguin and it worked well.
the site address is
simpleflowers.com.auinner page is:
simpleflowers.com.au/flowers-delivery-brisbaneWould love to hear your thoughts
-
Thanks Alan, great answer
-
First, and most important, be very careful about pointing such a refined niche phrase at the home page in an intentional manner.
Your site is not, in its entirety, all about Brisbane flower delivery. So while it's natural to have a handful of links pointing to the home page with that or a variation in the link, it's definitely NOT natural to have a lot of such links.
Too many people in SEO only get half the concepts then run with them. This is why so many sites are routinely slapped, devalued or otherwise penalized by Google over the long haul.
Always use the "is this natural looking" lens. Most people who do not have any idea what SEO is would link a Brisbane specific link directly to a page on a site where that specific page is about Brisbane.
And since 2010, I have seen sites devalued for specific keyword phrases that were too refined to be relevant when pointing to the home page when there were too many similar or identical links. So please - be very cautious with that aspect of your work.
As for the page name, whether it's SEO or nothing to do with SEO, it's perfectly valid information retrieval logic to name an individual page this way, because that's a great way to identify that "this page is really about delivery of flowers within Brisbane", though a slightly better use would be "Brisbane-Flower-Delivery" or "Flower-Delivery-Brisbane".
Penguin should not have (and I'm HIGHLY confident it did not) target properly named page URLs.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Learndash plug-in SEO
Hi Mozzers, I was wondering if anyone is using the Wordpress LMS plug-in 'Learndash'?
Image & Video Optimization | | WeAreDigital_BE
We use Wistia as hostingplatform for our videos, but a client of us prefers to use Learndash.
Are you happy with this plug-in? Are there any negative consequences for SEO? Thanks in advance! Jens0 -
Gallery page with text below, Or split into two pages
So i'm a professional photographer, so my gallery is pretty important, probably more imprtant than the copy supporting it. Right now I have a gallery with supplementary info pushed below. I'm wondering if it would be better to remove the text from the bottom and put it to the top of it's own page, and leave the gallery page as just images, or keep it mixed with both. You can see my site directly HERE if you would like to see what i'm talking about exactly- the lightbox is broken, its a work in progress.
Image & Video Optimization | | JPRichardson0 -
G+ branding page?
My company has a G+ page for each of our 60 locations. Do we need a branding page as well?
Image & Video Optimization | | SSFCU0 -
SEO for YOUTUBE videos
Any kind of SEO instructions/suggestion to how optimize youtube video? IM talking about titles and descrpition/tags.
Image & Video Optimization | | tourtravel0 -
Vimeo Pro, video SEO and rich snippets
Hi All, we are producing product demonstration videos. One major aim with these videos is to help our rankings for these specific product pages and associated keywords... and to get rich snippets displayed on Google results pages against our listing. We have used schema.org markup in the product pages body code along with / next to the embed vimeo video code on the product page in order to hopefully get us rich snippet listing... we used schema.org markup as this seems to be the main current markup for rich snippets we have hosted the video via Vimeo Pro so that it is served quickly and not affected by speed of our hosting server or any possible bandwidth issues on our hosting server and ensure sthat the traffic comes to our site pages rather then Youtube or similar Vimeo Privacy settings for the video have been set so that we have not allowed it to be embed anywhere except for our own domain and the video is not displayed on Vimeo.com to ensure that the video is not duplicated anywhere else... so that this is unique content on our own site for maximum value for our domain We have used the "old code" from Vimeo Pro for embedding the video on our product page rather than the current iframe code as from what i understand Google cant follow very well and doesn't necessarily trust content displayed in iframes. Video and schema.org markup code used is on product page is: <div itemprop="<a class="attribute-value">video</a>" itemscope itemtype="<a class="attribute-value">http://schema.org/VideoObject</a>"> <p ><strong>Watch our <span itemprop="<a class="attribute-value">name</a>">Click 7 Lite Duo demonstrationspan>:strong>p> <meta itemprop="<a class="attribute-value">thumbnailURL</a>" content="<a class="attribute-value">http://www.3wisemonkeys.co.uk/img/products/nextbase-click-7-lite-duo-thumb.jpg</a>" /> <meta itemprop="<a class="attribute-value">duration</a>" content="<a class="attribute-value">T2M23S</a>" /> <span itemprop="<a class="attribute-value">description</a>">A product demonstration showing what's included in the box when you buy a Click 7 Lite Duospan>...:<br /> <p align="<a class="attribute-value">center</a>"> p> <p align="<a class="attribute-value">center</a>"><object width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>"><param name="<a class="attribute-value">allowfullscreen</a>" value="<a class="attribute-value">true</a>" /><param name="<a class="attribute-value">allowscriptaccess</a>" value="<a class="attribute-value">always</a>" /><param name="<a class="attribute-value">movie</a>" value="<a class="attribute-value">http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0</a>" /><embed src="[http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0](view-source:http://vimeo.com/moogaloop.swf?clip_id=67392721&force_embed=1&server=vimeo.com&show_title=1&show_byline=1&show_portrait=1&color=00adef&fullscreen=1&autoplay=0&loop=0)" type="<a class="attribute-value">application/x-shockwave-flash</a>" allowfullscreen="<a class="attribute-value">true</a>" allowscriptaccess="<a class="attribute-value">always</a>" width="<a class="attribute-value">500</a>" height="<a class="attribute-value">281</a>">embed>object> p> div> Page this code is used on: http://www.3wisemonkeys.co.uk/proddet.jsp?id=2016&cat=1 Could anyone confirm whether the above seems to be what we need to do / should be doing to get the most value from these videos for helping our web site rank better with Google / search engine results pages as well as getting rich snippets displayed? Lastly does the above code seem correct and include all the necessaries for rich snippets? Thanks for any pointers.
Image & Video Optimization | | jasef0 -
Any special way to rank a youtube vid in google page 1 for a kw?
I've failed to rank a youtube video before , I don't know why.. but do you guys have something that can help me to rank a youtube video to google page one? backlinks? If yes, then what type of backlinks? Just like backlinking articles and websites? thx for the input guys
Image & Video Optimization | | martino8880 -
Would listing an address on a location page for a franchise count as a citation?
If a small franchise with 15 locations implemented location pages for each location including address and phone then made them crawlable by the search engines and also accessible through a store locator, would this be counted as a citation for the location?
Image & Video Optimization | | JoshuaRich60 -
Local SEO Help!
At the minute 12 out of my 16 clients are Local SEO clients. I'm new to SEO Moz and still only at the low level subscription which gives me 5 campaigns. It seems to me (and I may be wrong) that SEO Moz is more suited for my clients that want to rank nationally. SEO Moz seems like it might be a little overkill for using up a campaign for local seo. I'm going to stay with SEO Moz as it is great for the few clients I have that want to rank nationally. So my question is does anyone know of a similar company to SEO Moz that focuses soley on local seo? Does anyone have experience with Bright Local? How about shedding some light on what reporting software is good for LOCAL SEO? http://www.brightlocal.com/seo-tools/ Thanks
Image & Video Optimization | | fun52dig
Gary0