How to make an article easy to read?
-
i want to ask technical pints of an article which can make that article easy to read and simple in language.
-
thank you, i will keep these points in mind.
-
What I always try to do when writing any articles is watch the length of my sentences. try to keep them to around 10 words long so that they don't become too complex. Also, if you are explaining very technical points, use imagery to convey the points a lot better.
Use a readability test like the Flesch Readability Test which looks at how readably your content is. You can do this within Microsoft Word by following these steps:
- Click the Microsoft Office Button, and then click Word Options.
- Click Proofing.
- Make sure Check grammar with spelling is selected.
- Under When correcting grammar in Word, select the Show readability statistics check box.
I hope this helps.
Matt.
-
KLLC,
From a big picture perspective you want to think about ways to make your article visually easy to digest. Anything that you can make the important information stand out on the page will be appreciated by readers.
Although there is not a technically correct answer to this question, these are a few things that I try to do to keep my articles simple to read.
Keep your paragraphs short. The majority of online readers browse for the right answers and may not read every word of your article. Short paragraphs will make it easier for them to find the information that they are looking for.
Use sub headings in your articles. This allows users to scan your information and start with the information that is the most important to them.
You could also consider using bullet points and lists. This visually breaks up the flow of your article and will help users get to the most important info.
Hope this helps!
-
Proper grammar is a must, misspellings is unprofessional, don't use more than one exclamation!
Use laymans terms, don't use a lot of technical mumbo jumbo or words people don't understand
Depends on the niche but generally informal writing like you were speaking to a friend
Writing for the user not for the search engines, don't awkwardly fit in keywords
Keep it short and simple and to the point, people on the web don't want to read a ton of extra content. Use bullet points and images, infographics are great. Long blocks of paragraphs should be avoided if you're selling
If you're selling a product stress what is in it for them, how will it make their life easier and why they need it, make it risk free
Add two maybe max in content links, these links get clicked on more that banners or buttons but don't over do it
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Write new articles or republish old ones?
Hi,
Content Development | | Enrico_Cassinelli
we run a tourism information website about a region in italy, and each year, during special occasions such as christmas, easter and so on we publish an article with a "what to do on Christmas / Easter / .... in the Langhe" (collecting events, activities, etc.). Is it better to "reuse" the old articles and change only the year in the title and of course the content (providing that we are gonna keep the URL without year), or to publish a new one? thanks!0 -
Does a "Read More" button to open up the full content affect SEO?
As we've been refining our metrics for gauging whether or not a blog is effective -- if people are engaging with it -- one of the strategies we've seen (e.g. NYT, WaPo, Yahoo!) is "Read More." I've read a few articles with some who advocate using it and others who discourage it. Does anyone have any history adding "Read More" to their content and the effect it had?
Content Development | | ReunionMarketing0 -
How many articles are ok to publish a day on my website blog?
I have a blog on my website which is a part of the website. Currently I publish one article a day. Is it ok if I increase it to 2 a day? Is there any limitation in order not look negative to Google
Content Development | | AlirezaHamidian0 -
Article Submission
I would like to know the best places to submit articles. Free would always be best; but I not against paying if required. We launched a site within the "Home and Garden" industry and have tonnes of into to share.
Content Development | | SpadaMan0 -
What happens if use PR release as a guest blog article?
What happens if use a PR release as a guest blog article on someone else blog as we want to distribute PR as many places as possible? Thanks
Content Development | | Rubix0 -
My Boss tells me personal narrative content isn't read online and bad for SEO, anyone else disagree? b/c I do!
I am in a constant debate that content 1st person or 3rd person doesn't make a difference in terms of SEO and what people on the web want to read. What do you all think? Does it make a difference?
Content Development | | GoAbroadKP0 -
Article submission - where can you submit articles for FREE???
Hi guys, Can anyone please help! Can anyone tell me if there are any cheap or free places where I can submit articles to help me get good rankings or improve my rankings?? Any help be much apprciated! Thanks Gareth
Content Development | | GAZ090 -
Can free article sites damage my reputation
Hi i have been submitting a lot of fresh articles on free article sites and they have been picked up which is good but my problem is, i am finding loads of these sites who have picked up my article using some sort of article rewrite programme and my articles look like they have now been written by a two year old. I want to know if this is going to spoil my reputation and i would like to know why people use these programmes when they do not even make sense.
Content Development | | ClaireH-1848860