With regards to SEO is it good or bad to remove all the old events from our website?
-
Our website sells tickets for various events across the UK, we do have a LOT of old event pages on our website which simply say SOLD OUT. What is the best practice?
Should these event pages be removed and a 301 redirect added to redirect to the home page?
Or should these pages remain in tact with simply SOLD OUT on the page?
-
This post may also be of help: http://moz.com/blog/how-should-you-handle-expired-content
-
could you perhaps use these pages as a way of capturing visitors email addresses? I.e 'The above event has now sold out/ taken place but to be first to hear about the next event (by the same group/artist) submit your email address here?
I think it is good to have these pages still on your site as it shows visitors you've sold tickets for lots of past events and I suppose if the pages are well optimised it will see you rank for tickets for the particular artist on the page.
Either way I'd keep the pages.
-
Depending on how your site is set up I think some history of sold out events gives you credibility from a user perspective.
Having said that however, as a user I don't want to see sold out events past the last 6 months (if you've got quite a few) - 12 months at the most.
Anything past that I would delete and redirect to current events.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is good for SEO update blog post dates after update post content
Hello I am updating some posts of my Blog, adding new and fresh content and rewriting some of the existing. After doing that I am thinking to update de post publishing so that I appears on front page of the blog and user can read ir again. But I don't know if it is good for google to change the publishing date of the post that he had indexed 5 years ago. Also I don't know if google will read it again if it is old and see the new changes in order to improve it in search results
Algorithm Updates | | maestrosonrisas0 -
Image in Quick Answer from Different Website?
I'm seeing quick answers where the answer and image are from different websites. Does anyone have any insight into what Google is doing? Example search term: "How to tie a knot" Thanks!
Algorithm Updates | | reese52131 -
SEO for International Expansion - Best Strategies
Looking for some Best Strategies in SEO for International Expansion . We were based in a single country till one year back and then decided to expand to other English speaking countries as well. Traffic from SEO for us is around 1.3 million users only from the single country and we rank in top#3 for 90% of our targeted keyword bank of 45000+ keywords. We just launched in some new countries like singapore , philippines and few other English speaking countries with really unique content and I wanted to check whether I can use my mother domain or use any other strategies for growing SEO faster in other countries. Any inputs on scaling up SEO traffic internationally will be appreciated
Algorithm Updates | | ozil1 -
My Site PR lost to PR4 ! I worked as per SEOmoz Suggestion - No Traffic Drop, Organic Search is good and higher than referral or Direct Traffic !
My Site PR5 lost to PR4 ! I worked as per SEOmoz Suggestion - No Traffic Drop, Organic Search is good and higher than referral or Direct Traffic ! What might be the problem ? Nov 29-2012 my site was hacked very badly and google Blacklisted me for the first time and if you see now " it says, Past 90 days nearly 19 times my site was acted as medium to spread virus" Even thought we checked our FTP, Cpanel or Home Directory - Everything seems good. My domain which was hosted - has other domains in the same network and some are porn - those sites are injecting malicious code ! May be that's the reason or please give me some idea how to improve it !
Algorithm Updates | | Esaky0 -
Website evaluation questions-what to ask a client
I am looking to make a list of go-to questions when I talk to clients on the phone. What are some good questions that would help me evaluate their website/internet goals?
Algorithm Updates | | StreetwiseReports0 -
How will SEO be impacted by Google's new Knowledge Graph?
With the recent announcement of Googles new Knowledge Graph, the SERP will be different. Will this present a new set of SEO best practices?
Algorithm Updates | | PerriCline0 -
Is using WPML (WordPress Multilingual Plugin) ok for On-Page SEO?
Hi Mozzers, I'm investigating multilingual site setup and translating content for a small website for 15-20 pages and came accross WPML (WordPress Multilingual Plugin) which looks like it could help, but I am curious as to whether it has any major international SEO limitations before trialing/buying. It seems to allow the option to automatically setup language folder structures as www.domain.com/it/ or www.domain.com/es/ etc which is great and seems to offer easy way of linking out to translators (for extra fee), which could be convenient. However what about the on-page optimization - url names, title tags and other onpage elements - I wonder if anyone has any experiences with using this plugin or any alternatives for it. Hoping for your valued advice!
Algorithm Updates | | emerald0 -
What is considered duplicate content in an ecommerce website that offers the same product for retail and wholesale purchasing?
I have an ecommerce website that offers retail and wholesale products which are identical, of course with the exception of pricing. My concern is duplicate content. If the same product is offered under both the retail and wholesale category, and described identically, with the exception of price, metadata and a few words, is that considered duplicate content and would both pages be disregarded by the robots? Is it best to avoid the same description for that one product under the two separate categories? Thanks for all your help!
Algorithm Updates | | flaca0