Blog with all copied content, should it be rewritten?
-
Hi,
I am auditing a blog where their goal is to get approved to on ad networks but the whole blog has copied content from different sources, so no ad network is approving them.
Surprisingly (at least to me), is that the blog ranks really well for a few keywords (#1's and rich snippets ), has a few hundred of natural backlinks, DA is high, has never been penalized (they have always used canonical tags to the original content), traffic is a few thousand sessions a month with mostly 85% organic search, etc. overall Google likes it enough to show them high on search.
So now the owner wants to monetize it. I suggested that the best approach was to rewrite their most visited articles and deleted the rest with 301 redirects to the posts that stay. But I actually haven't worked on a similar project before and can't find precise information online so I'm looking to know if anyone has a similar experience to this.
A few of my questions are:
- If they rewrite most of the pages and delete the rest so there is no repeated/copied content, would ad networks (eg. adsense) approve them?
- Assuming the new articles are at least as good quality as the current ones but with original content, is there a risk on losing DA? since pretty much it will look like a new site once they are done
- They have thousands of articles but only about 200 hundred get most visits, which would be the ones getting rewritten, so it should be fine to redirect the deleted ones to the remaining?
Thanks for any suggestions and/or tips on this
-
That is true. Currently there is zero income generated by the site but thats the goal.
They believe this will be the start of a even better DA which will bring more traffic and it will make worth the investment.
I'm personally not complete sold on the idea but I believe this should be the first step to then be able to monetize it in different ways.
-
Yes lol, thats what I thought but kinda just wanted to confirm if my assumptions were correct since haven't done anything similar before.
Thanks for your input.
-
I don't know if rewriting a couple hundred articles to capture the ad income from a few thousand sessions per month will be a good use of anyone's time.
Does this site have a another stream of income? Paid links, perhaps?
-
You answerred most of your own questions i think.
1: Yes. If you have genuine unique content google and partners are more then happy to take you aboard.
2: No, not really. DA is measured on behalf of the incoming follow links. If the content would be better so should your general site appearance become in search after the migration.
3: It's half work but it's a start. If you see a positive gain after the change then it's wise to change the other pages as much as possible as well.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Matching user intent in my blog
Hello, I am planning on doing a blog on travel bike basic. I noticed that the google keyword tool gives me things like How to plan a bike route Can I bike during pregnancy etc... In order to compete on that keyword do I need to answer those questions or can I answer different ones and still rank such as : The tool kit that are recommend. Whether you should take an insurance or not, if so which one. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
IFrames and Thin Content Worries
Hi everyone, I've read a lot about the impact of iFrames on SEO lately -- articles like http://www.visibilitymagazine.com/how-do-iframes-affect-your-seo/ for example. I understand that iFrames don't cause duplicate content or cloaked content issues, but what about thin content concerns? Here's my scenario: Our partner marketing team would like to use an iframe to pull content detailing how Partner A and my company collaborate from a portal the partners have access to. This would allow the partners to help manage their presence on our site directly. The end result would be that Partner A's portal content would be added to Partner A's page on our website via an iFrame. This would happen about across at least 100 URLs. Currently we have traditional partner pages, with unique HTML content. There's a little standalone value for queries involving the bigger partners' names + use case terms, but only in less than 10% of cases. So I'm concerned about those pages, but I'm more worried about the domain overall. My main concern is that in the eyes of Google I'd be stripping a lot of content off the domain all at once, and then replacing it with these shell pages containing nothing (in terms of SEO) but meta, a headline, navigation links, and an iFrame. If that's the case, would Google view those URLs as having thin content? And could that potentially impact the whole domain negatively? Or would Google understand that the page doesn't have content because of the iFrames and give us a pass? Thoughts? Thanks, Andrew
Intermediate & Advanced SEO | | SafeNet_Interactive_Marketing0 -
Duplicate Content... Really?
Hi all, My site is www.actronics.eu Moz reports virtually every product page as duplicate content, flagged as HIGH PRIORITY!. I know why. Moz classes a page as duplicate if >95% content/code similar. There's very little I can do about this as although our products are different, the content is very similar, albeit a few part numbers and vehicle make/model. Here's an example:
Intermediate & Advanced SEO | | seowoody
http://www.actronics.eu/en/shop/audi-a4-8d-b5-1994-2000-abs-ecu-en/bosch-5-3
http://www.actronics.eu/en/shop/bmw-3-series-e36-1990-1998-abs-ecu-en/ate-34-51 Now, multiply this by ~2,000 products X 7 different languages and you'll see we have a big dupe content issue (according to Moz's Crawl Diagnostics report). I say "according to Moz..." as I do not know if this is actually an issue for Google? 90% of our products pages rank, albeit some much better than others? So what is the solution? We're not trying to deceive Google in any way so it would seem unfair to be hit with a dupe content penalty, this is a legit dilemma where our product differ by as little as a part number. One ugly solution would be to remove header / sidebar / footer on our product pages as I've demonstrated here - http://woodberry.me.uk/test-page2-minimal-v2.html since this removes A LOT of page bloat (code) and would bring the page difference down to 80% duplicate.
(This is the tool I'm using for checking http://www.webconfs.com/similar-page-checker.php) Other "prettier" solutions would greatly appreciated. I look forward to hearing your thoughts. Thanks,
Woody 🙂1 -
Update content or create a new page for a year related blog post?
I have a page called 'video statistics 2013' which ranks really well for video stat searches and drives in a lot of traffic to the site. Am I best to just change the title etc to 2014 and update the content, or create a totally new page? The page has 2013 in the URL as well which may be a problem for just updating?
Intermediate & Advanced SEO | | JonWhiting0 -
Removing A Blog From Site...
Hi Everyone, One of my clients I am doing marketing consulting for is a big law firm. For the past 3 years they have been paying someone to write blog posts everyday in hopes of improving search traffic to site. The blog did indeed increase traffic to the site, but analyzing the stats, the firm generates no leads (via form or phone) from any of the search traffic that lands in the blog. Furthermore, I'm seeing Google send many search queries that people use to get to the site to blog pages, when it would be much more beneficial to have that traffic go to the main part of the website. In short, the law firm's blog provides little to no value to end users and was written entirely for SEO purposes. Now the law firm's website has 6,000 unique pages, and only 400 pages of the site are NON-blog pages (the good stuff, essentially). About 35% of the site's total site traffic lands on the blog pages from search, but again... this traffic does not convert, has very high bounce rate and I doubt there is any branding benefit either. With all that said, I didn't know if it would be best to delete the blog, redirect blog pages to some other page on the site, etc? The law firm has ceased writing new blog posts upon my recommendation, as well. I am afraid of doing something ill-advised with the blog since it accounts now for 95% of the pages of the website. But again, it's useless drivel in my eyes that adds no value and was simply a misguided SEO effort from another marketer that heard blogs are good for SEO. I would certainly appreciate any guidance or advice on how best to handle this situation. Thank you for your kind help!
Intermediate & Advanced SEO | | gbkevin0 -
Is this will post Duplicated Content
I have domain let say abcshoesonlinestore.com and inside pages of this abcshoesonlinestore.com is ranking very well such as affiliate page, knowledgebase page and other pages, HOWEVER i would like to change my home page and product page to shorter url which abcshoes.com and keep those inside page like www.abashoesonlinestore.com/affiliate or www.abcshoesonlinestore.com/knowledgebase as it is - will this pose duplicate content? This is my plan to do it: the home page and product page will be www.abcshoes.com and when people click www.abcshoes.com/affiliate it will redirect 301 to abcshoesonlinestore.com/affiliate HOWEVER if someone type abcshoesonlinestore.com or abcshoesonlinestore.com/product it will redirect to abcshoes.com or its product page itself (i want to use 302 instead 301 (ASSUMING if the homapage or product page have manual penalization or anything bad we want to leave it behind and start fresh JUST assume because i read some post that 301 will carry any bad thing to new site too) The reason i do not want to 301 from abcshoesonlinestore.com to abcshoes.com is because those many pages is ranking top 3 in GOOGLE ( i worry will lose this ranking since this bringing traffic for us) Is this good idea or bad idea or any better idea or should i try to see the outcome 🙂 - the only concern is from abcshoesonlinestore.com to abcshoes.com will pose as duplicate content if i do not use 301 - or can i use google webmaster tools to remove the home page and product page for abcshoesonlinestore.com can we tell google that? PS: (home page and product page will have new revise content and minor design change) but inside page will stay the same design Please give me some advise
Intermediate & Advanced SEO | | owen20110 -
Duplicate content on index.htm page
How do I avoid duplicate content on the index.htm page . I need to redirect the spider from the /index.htm file to the main root of http://www.manandhisvan.com.au and hence avoid duplicate content. Does anyone know of a foolproof way of achieving this without me buggering up the complete site Cheers Freddy
Intermediate & Advanced SEO | | Fatfreddy0 -
Meta Description In Blog Feed
The SEOmoz crawl tool is giving me a lot of crawl errors because my blog feed and my blog tags do not have meta descriptions. Can you even give this type of content meta descriptions? If so how can you do it, as this content is created dynamically by Wordpress?
Intermediate & Advanced SEO | | MyNet0