Search Engines
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Google search operators are special characters and commands (sometimes called “advanced operators”) that extend the capabilities of regular text searches. Search operators can be useful for everything from content research to technical SEO audits. Learn more about them in this article.
We now know searcher behavior and continual testing via machine learning indeed affects Google rankings and algorithm refinements. Learn how to create local content to satisfy both Google and our human visitors.
In the past year, Google shook the local SEO world with the Pigeon update, rolled out an entirely new local pack, and has aggressively dabbled in local advertising. Dr. Pete covers the year in review, how it's impacted the local landscape, and what to expect in 2015.
Organic results are disappearing, replaced by Knowledge Graph, direct answers, new ad hybrids, and more. How can SEOs be ready for Google in five years?
With Google's algorithm mobile change, Cindy will walk you through the changes, what they mean for your site and its rankings, and what you should be focusing on going forward.
Learn about RankBrain, semantic search, and their role in Google's search algorithm.
What is Google's Panda algorithm update, and what did it do to affect ranking and search visibility? How can you avoid "Panda penalties?" Learn in this article.
What is Google's "Hummingbird" algorithm update? What influence did this update have on how search results are built? Learn in this article.
Learn about Google's Pigeon update and its role in local SEO.
Learn about Google's Penguin algorithm update and it's impact on search visibility.