Is there a better keyword tool than google's adwords keyword tool?
-
I have heard a lot of people say not to trust the results of google adword's keyword tool. Is there a better tool out there that i am not aware of that can judge local monthly and global monthly search volume?
-
Google don't give exact numbers and don't get specific about what the numbers do represent, but it is very handy to compare phrases - which is more popular, etc. - in deciding which to use on your site. The main reason why I didn't Wordtracker a few years ago was that I needed to know usage based on location and, as far as I know, Google is the only one that can give that kind of detail.
-
I realize you posted this almost a year ago, so my reply is going to seem random. I found this thread through a search because right now I'm considering trying Wordtracker's paid keyword research tool and wondering whether it's worth the money. I use AdWords right now, but sometimes I question the results for the exact reason you mentioned.
Anyway, I just wanted to ask: In your experience, is Wordtracker's paid tool better than AdWords for keyword research?
Thanks and sorry this is so out-of-the-blue.
-
I find Google Adwords a great tool for the most part.
One thing I have noticed though is Google Places is being tweaked almost daily and some days a keyword I'm chasing will be #1,2,3 organically but is so far down the first page behind all the Google Places listings that chasing that keyword is next to useless (unless they rearrange Google Places again).
Learn from my mistake- do your keyword research and then Google the term when you're logged out!
-
I read that the google keyword tool is only applicable to their paid results. I was finding completely different results when using the wordtracker keyword tool.
-
But i do face some weird data from Google Adword tool yesterday. For 2 most generic Japanese keywords ラップトップ(meaning laptop) & ノートパソコン(meaning notebook), I searched both exact & broad in Japan country and Japanese language, Google adword gave me no result for exact & broad ラップトップsearch and no result for exact ノートパソコン. This result makes no sense to me at all. Have anyone come cross this before?
-
For a time (October-December 2010, if not earlier), the AdWords Keyword Tool was ignoring keywords that were not commercial in nature, and there was much outcry from the community. For the following two links, the first link is from when they removed non-commercial intent and lists several keyword alternatives. The second post is an update, with information about how Google has improved their keyword tool. This may be one of the reasons you've heard people say not to trust the results.
http://www.aimclearblog.com/2010/10/07/r-i-p-google-keyword-tool-long-live-seo/
http://www.aimclearblog.com/2010/12/21/safe-for-seo-hacking-fixed-google-keyword-tool/
-
thank you for pointing out our mistake.
cheers,
storwell
-
Thumbs up!
I have heard lots of people complain about the tool giving high numbers and then when you point out that they are looking at broad match numbers they realize their error.
-
Are you checking broad or exact match phrases?
car insurance and insurance car are equal because these are broad match types
[car insurance] and [insurance car] are very different because these are exact match types
Numbers are rounded in order to make them easier to read and manage. 195,000 is easier to read than 194,793 and that slight difference doesn't really matter. Same with 590 and 587.
The "reliable source" you linked is a forum where an unknown person posted a message. That is not something I would rely on. Read more about SERP CTR and check your website's data and you will see that the numbers are roughly correct.
-
Probably because they've realized this and act accordingly. take adwords keyword volumes with a grain of salt. or perhaps they have another tool to cross reference??
-
I'm sure there are other sources, i don't have the time to dig them all up. I'm actually kind of shocked that you guys have never heard someone say that google adwords keyword tool's estimated search volumes are inflated.
How about the fact that most of the numbers are rounded. and that two word phrases are always estimated at the exact same value.
for example: it would say that the global monthly searches for "word1 word2" is the same as "word2 word1", for any combination of two words. I find that incredibly hard to believe because it is very unlikely that there is exactly a 50% split between them. what about phrases where it is much more logical that the order is word1 word2, instead of word2 word1?
-
There're researches about the SERP CTRs and sometimes I compare these research values to my websites' traffic data. I haven't experienced major differences between the Keyword Tool's and my websites' results, it seems to be accurate.
Can you give us a reliable source of information for these claims?
-
If that is the case then why isn't every adwords marketer on the planet yelling about it?
I don't hear them.
-
I know that yahoo used to have a keyword resarch tool, where did that go? i can't find it anywhere anymore, all the links to it are dead. even a link from their own website to it is dead.
Is it absorbed into microsoft now?
-
I disagree. It isn't entirely in their best interests to provide entirely accurate search volume information. In fact it is much more exciting to see that a keyword has 5000 monthly searches than to see a keyword only has 5 monthly searches. It is entirely in their best interest to inflate the search volumes, as it encourages more sales from novice users that don't realize their numbers are inflated.
-
EGOL has a way of sharing the answer is such a short, to the point and yet well polished manner. I whole-heartedly agree!
-
Who but Google could provide better information about Google? And, since Google is going to make money from your ads they should do their best to direct you to the proper keywords.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Country Wise Keyword difficulty
I want to know that how it is possible that global and country-wise keyword difficulty should be the same. Please help me out understand this confusion.
Keyword Research | | Daie80 -
Keyword Research for Low Volume Keywords
Hey friends, I'm looking for a little keyword research direction here, specifically for keywords and phrases with low search volume. I'm just going to give a recent example: I just finished a piece of content on customer experience. I began the process with some keyword research. Based on Moz's keyword explorer, "customer experience" has a monthly volume of 2.9k-4.3k. Sweet. So I move onto related queries and longer tail phrases to narrow my content approach. But just about any relevant phrase shows either a volume of 0-10 or 11-50 and very similar difficulty metrics, making it tough to choose a direction. So "what is customer experience" shows a monthly volume of 0-10. SEM Rush reports ~350 searches a month. I understand SEM Rush uses broader match, but I guess what I'm asking is: how do I perform keyword research with such minuscule volumes and such little data to differentiate? I've looked at Russ Jones' answer to a similar question here on how Keyword Explorer works: https://mza.seotoolninja.com/community/q/what-is-a-good-keyword-volume-score ... but I still don't have a ton of clarity. Any advice would be awesome!
Keyword Research | | brooksmanley0 -
Keywords and content query
Hi we are in the process of redesigning a web site and I’m looking to ensure each of the pages are correctly optimized. I’m concerned that some of the pages do not allow for text or content . From an optimization perspective is there a general rule around the amount of text a page should have and the amount/ration of keywords they should contain? Any advice would be much appreciated.
Keyword Research | | aplnzjune180 -
Hi guys! Is there a tool (other than SEMRush) that can show you which keywords are ranking for Google Knowledge Graph? Thanks :)
I've also seen that you can get some data about this in Search Metrics but can't see where? Thanks for your help!
Keyword Research | | lakestar0 -
Using Adwords to determine effective SEO keywords
Hello, My name is Mitchell and I'm new to the MOZ community and to the SEO field. I just recently launched an e-commerce website that sells refurbished laptops and computers and I have been researching ways to bring traffic and sales to our website. I understand that the first step to building an effective SEO campaign is to determine effective keywords to build from: targeted traffic + good volume.I've used several online tools to find relevant keywords and it appears that most of the relevant keywords are already Highly competitive and the first 2 Google pages are usually taken over by big name brands.I understand that I need to find low competition long tail keywords and start my way up from there.Assuming that I find 5-10 long tail keywords with low competition and decent search volume, here are my questions:- Should I test these long tail keywords with Google Adwords to find out if they convert well BEFORE I optimize my website for them?- Since I will be having several different long tail keywords, do I need to have a separate webpage on my site for each? (I believe that it's suggested to have one page per keyword, maximum 2)- If yes, does that mean that each long tail keyword needs to have it's own back links to bring in traffic?- Should I optimize my homepage for a long tail keyword as well? or should I optimize it for the more broader keywords and create sub-pages for the long tail keywords?- One of my site's main products is a very popular item and has high competition and search volume. Would it make sense to purchase a domain name that spells out the item (ej. HP-Pavillion-DV6.com) and publish reviews, specs and information about the item there (using a blogging service like Tumbler or Wordpress)? Or redirect the domain name to a page on my site with that information? Or just create a page on my site with that information and create back-links to it? Thanks in advance for your taking the time to respond and for your invaluable feedback. Respectfully, Mitchell.
Keyword Research | | Wasabii0 -
Why are my keywords not being crawled
In my google web tools. the keywords that are about my site are not being crawled. I have them in my Meta descriptions and keyword meta, but still arne't showing in significant keyword list for google.
Keyword Research | | TheGroom0 -
Keyword Research: Does Google view the word "and" as an "or" statement
I'm doing keyword research and one of the terms I have found that work for my website are "exercise and vitamins". One of my colleagues told me that Google views searches that contain the word "and" as an "or" statement (i.e., the searcher is looking for either "excercise" or "vitamins"). My understanding of the word "and" is that it is a stop word, which is ignored by Google. Which is correct?
Keyword Research | | EricVallee340 -
Keywords abuse?
WE are using the best keywords all over our eStore: Furnace Filter and Furnace Filters. Is it abusing when we list items like: 10x20x1 furnace filter 10x20x2furnace filter 10x20x4 furnace filter and so on... we have almost 100 different filters on sale. see example: http://www.furnacefilterscanada.com/categories/Furnace-Filter-See-All/ Thank you for your help BigBlaze
Keyword Research | | BigBlaze2050