Issues with copying online forum reviews on own website
-
Apologies- I asked a similar question the other day but did not word it as clearly as possible.
We are looking at having a text box of 'What customers say' on our product pages using reviews written about us online (to remain factual) and wanted to know if this created any issues relating to search engines finding matching content on two separate websites? Will this have any SEO implications as effectively we are 'plagiarising' the content in the eyes of the bots even though it is just customer opinion of our own products right?
Thanks in advance.
-
1. The reviews are on 3rd party review websites e.g. widgetreview.com
2. We do have a lot of original content on each of the product pages. We were ideally looking to add value to customer experience as we have sorted the original content side already. Permission wise we thought as they are on a public forum we could extract them-but good point we will verify before proceeding.
Any other thoughts are much appreciated.
-
Oh OK that makes sense - it will be a worthy investment!
As far as copying over content, here are my thoughts:
- Are these reviews on competitor websites? If so they would probably take a dim view of you using their reviews. I would make sure I got permission to republish reviews originally posted somewhere else.
- It's still technically duplicate content, but it does add value for your customer, and as long as you have a good amount of other copy on the page (original product description, accompanying how-to article or buying guide) then you're probably OK - in my humble opinion at least.
The main issue is getting permission to pull those reviews from somewhere else. And if the review is the only (or majority) content on these product pages then it's probably not a good idea.
-
Thanks for the prompt response.
We are looking to invest in a review platform in the New Year but in the mean time wanted to utlilise some of the countless reviews found online. Any thoughts about whether copying them over would have any negative implications for us?
-
Why are customers reviewing your products somewhere besides your website in the first place?
I would strongly encourage you to set up a system that allows customers to review your products on your web pages. That way you don't have to go to all the work of finding and copying reviews out on the web and you get a bunch of unique content for your product pages.
I don't know what your budget is like but my company uses BazaarVoice and we have enjoyed using their platform for customer reviews. There are several good User Generated Content services out there that you can plug directly into your website.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why should I avoid publishing off-topic content on my website?
As a fun project, my team wanted to build a mini-food blog based off the lunches we make here at our office -- but we're a software company and, topically, our product has nothing to do with food. Therefore, I suggested that we not publish this content on our website + create a Medium publication instead (this would also help us avoid the headache of creating an entirely new section of our website / potential 404 issues from non-technical editors / etc.) However, I struggled to articulate _why _it's a best practice to only publish relevant content on your website. Is it to help search engines understand what your website is about as an entity? Spam signals?
Content Development | | AsanaOps0 -
What are some good examples of content marketing done well for clothing online retailers?
Hello, I am working on planning for a redesign of a eCommerce clothing website. Looking for some inspiration on some good examples of clothing companies using their content well. The design does not have to be the best, it can be just very well done use of blog type content or video. Thank you in advance for taking time to respond!
Content Development | | srbello0 -
Add a Search box (content hub) for my website?
Hello We would like to introduce a search area in our website, to help our users to find all information regarding a specific topic (landing pages, infographics, blogs, videos, etc...). Before we decide to build everything internally, we were wondering if there is any widget or plugging to make this in a smooth way and that works fine. I have also seen that Google offers a custom search option to make this happens. I would really appreciate advice about what to do regarding this topic: Is there any company that offers a really good solution for this? Is worth to use Google custom search option? Or the best option is build it internally? PS: I have seen that there are many plugins for wordpress, but our site is not a wordpress blog. Just to clarify. Many thanks for your help 🙂
Content Development | | AutoEurope0 -
Should corporate blog sit outside a corporate website?
Hi guys (& gals) We are in the midst of revamping our own agency website and i used to have blog site that talks about agency's thoughts and elaboration on process etc. I personally feel it could be better to consolidate these content into my agency's url since it will create better relevances and thus improve my DA. Appreciate if i have some feedback if my thoughts are on the right track with the community? J
Content Development | | kookabara0 -
Duplicate Forum Content
HI everyone, great to be here, absolutely loving everything, please go easy on me I'm quite a noob when it comes to seo, but hopefully my question isn't too basic. After running the initial checks on my websites, I found there are 7,646 duplicate pages? Some are easy fixes but the majority are not, being forum pages, the edit, quote and new post links are coming up as duplicates of the main post? Does anyone know how to fix this? Best Lee
Content Development | | LeeC0 -
Modifying Content to Avoid Duplicate Content Issues
We are planning to leverage specific posts from a US-based blog for our own Canadian blog (with permission, of course) but are aware that this can cause duplicate content issues. We're willing to re-write as much or as little as we must from the initial blog posts to avoid duplicate content issues but I have no idea just how much we will need to re-write. Is there some guideline for this (e.g., 25% of content must be re-written)? I've been unable to find anything. Thank you in advance!
Content Development | | QueenSt0 -
Same content on site blog as a separate blog. Will unpublishing on one blog evade duplicate content issues?
I just discovered my client was posting the same content as the site I'm working on for him on a separate blog. I don't want to run into duplicate content issues. Both are Wordpress sites. Will it suffice to simply unpublish duplicate entries on the other blog and leave the posts as drafts?
Content Development | | locallyrank0 -
A site review please
Hi, first post here so hope i have posted this in the right place. From reading the forums a number of people have asked for site reviews and received some very good feedback so I thought I would jump aboard too. One of my companies, Digital Cow, is based around the world of affiliate marketing and had been doing very well until recent Google changes killed the whole process of making sites based around other people's datafeeds. Through considerable testing we have countered this by increasing the blend of duplicate content and unique, niche related, content. As a result a website we launched about 2 months ago is currently getting around 350 unique hits a day but seems to have stagnated. We know the potential is there for thousands of daily hits on this site and well over 20,000 hits a day on all our websites, but we are having issues with Google at the moment. One week we could be position 10 for a keyword, next position 90, then back to position 10 again and so on. In the last week some 95 keywords moved up the ranking and 62 moved down - we are seoing for a couple of hundred keywords. A small sample of some of these words and our ranking for them are listed below bodysuits women 13
Content Development | | Grumpy_Carl
tumbum 14
bright leggings 18
bright tights 18
bridal hold ups 19
opaque hold ups 20
girls in leggings 21
pretty polly hold up 21
fish net hold ups 22
slimming tights 22
tum bum 26
magic knickers 27
toeless tights 28 and there are many more. The website in question is www.brighttights.com. If anyone could spare a moment to offer their opinion on what they think of the site re seo that would be most welcome. Given it's an ecommerce site there are limits to the content we can add on the homepage. Many thanks Carl0