.us VS .com
-
In general from what I have experienced a location specific extension such as .co.uk geo-targeted to the same location gives the best results when ranking BUT when I look at results from the US, page after page shows results of .com, surely if my above statement is true then a .us domain extension should rank better then a .com.
-
mmm I do agree to disagree from the testing I have done, I have seen better rankings for (emd).co.uk against (emd).org.uk from index.
To the point where .co.uk would rank page 1-3 and .org.uk would rank page 5+
But everyone does things differently, I tend to take .co.uk over anything else when im taking ranking factors into account.
-
I agree with SEOConsult all the way. It's all correlation. In my experience, .us domains tend to be worse (bad content, more ads, less well put together, bad user experience, etc) than .com domains, so I would expect those sites to do worse in the SERPs. It's not the .us domain that's making the sites worse in general. If you put together a terrific .us site, it would do fine.
The main issue I have with .us vs .com and .org.uk vs .co.uk is that people have to remember to enter those extensions. If you have the yourbrand.us domain, a lot of people are going to put yourbrand.com in when trying to get to your site. They may give up there.
Also, I am more likely to trust a .com domain over a .us domain, and I'm more likely to click a .com in the SERPs over a .us domain. Do you have many .us domains you ever visit? I can't think of any off the top of my head. Even del.icio.us migrated to delicious.com.
-
We all have our own views on certain aspects of SEO I guess, however I strongly view all extensions as equal value (unless of-course you're using a .us when targeting a UK audience).
-
What im saying though is if I had a choice between a EMD that was .org.uk or .co.uk I would take the .co.uk every time purely on the bases the extension's 'power' is a lot strong then a .org.uk.
For example if I had 3 new websites with the same template, same content, same title tag with the domain extension (.co.uk, .com, .org.uk) being the only difference, in a UK search im 99% sure the rankings would be as follows:
.co.uk then .com then .org.uk
-
There will be more factors than simply the extension, have you got an example you could send over where you're seeing the EMD .co.uk outranking the .org.uk?
That's correct what you said regarding how Google looks for a GEO within WMT's and then if there's nothing set within WMT's it'll look for other clues, such as the domain extension.
If you have a ccTLD though, Google will set a default location within WMT's that you can't change (there are some ccTLD's that are excempt from this rule, .co.uk and .org.uk aren't excempt though).
-
Thanks,
I understand what your saying that a .com and a .us domain are equal and other factors will determine rankings...
But argument against your statement is how comes a EMD that is .co.uk out ranks a .org.uk 10 fold?
This info sheet from Google imply's geo-targeting in webmaster tools will improve your rankings for the chosen location but also says if no location is specified then the domain extension will be the indicator.
https://support.google.com/webmasters/bin/answer.py?hl=en&answer=62399
Cheers
-
Basically, you're focusing on the main correlation (the domain extension) that you can see between all of the points and assuming that's the main factor.
It's nothing to do with the extension that when you're conducting a search, you're only seeing .com's in the results. A .com domain has just as much chance as a .us domain as ranking when targeting in the US.
There are other reason why there's not a .us ranking within the results for the queries that you're searching for, it's just a correlation that you're seeing.
-
Thanks for reply,
Can you put the above in layman terms! Finding it a little hard to decipher (my fault).
-
Correlation not causation - sorry Rand, I stole that phrase from you!
When targeting for the US, a .us domain has just as much chance of ranking as a .com domain has, it's simply a correlation that the results you're seeing down have a .us ranking - not a causation.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword Cannibalization vs. Optimizing Site
I am in the process of optimizing our website and I am having a hard time reconciling two best practices I have found on Moz. 1. You should avoid having multiple pages focus on the same keyword because you will lose some control of which result will show. 2. You should identify your core keywords and weave these keywords multiple times (naturally) throughout your site. I have spent months identifying our top 7 keywords and am working through the site now. The first piece of advice keeps giving me pause. Can anyone weigh in with other considerations or advice on how I can reconcile these two strategies. Thank you
On-Page Optimization | | NikCall2 -
Phone number formatting - Periods vs Dashes
Are there any best practices on phone number formatting regarding using periods XXX.XXX.XXXX vs dashes XXX-XXX-XXXX? What about using parentheses on the area code (XXX)XXX-XXX? This is regarding a phone number on a contact apge...
On-Page Optimization | | WorkhorseMKT0 -
"Heading 1" vs. "Title" Style for SEO
In Word, you can specify "Heading 1" text which Google presumably treats the same as an HTML tag. Is there any benefit in using the "Title" style? Is it the equivalent of a web page's title?
On-Page Optimization | | BlueLinkERP0 -
Header Links vs. In Page Links
We have lost considerable rank for some of our top search terms (department names) and the rank loss correlates to a change we made on our homepage. That change was to remove a secondary navigation to the major departments in the content of our homepage. Now all we have is the global header navigation on the homepage (and all other pages on the site). I have read that in-page links pass more value than sitewide header links and I'm wondering if this is really true. These were text links (not linked images) and our header also contains text links (and some javascript). We did not make any other changes on our site at this time and this was not around the time of any major algorithm updates. The site is www.ebags.com.
On-Page Optimization | | SharieBags1 -
"And" vs "&"
I blog for hotels and I am wondering whether it is best to have on a wordpress tagline the name of the hotel such as Holiday Inn and Suites vs Holiday Inn & Suites. In Google AdWords, the "and" keyword always beats out the "&" word in exact search. The "&" just always looks cleaner. Also, when I refer to the hotel within a blog post, should I use the "and" or "&" in the name? Please help me understand which is best for seo. Thank you!
On-Page Optimization | | lwilkins0 -
Installing a site on top level domain directory VS deeper directory
How important it is for seo to install a site on a top level directory vs deeper directory? example: www.mysite.com VS www.mysite.com/catalog many eCommerce scripts such as oscommerce and cre loaded will install by default to /catalog and that's what I've been doing for most of my customer. does it mean it will be harder for them to get good seo results? Thanks in advance for the input...
On-Page Optimization | | zigi0 -
Correct use of Canonical link vs 301 redirect
Hi All, Seeking yet more advice. SEOMOZ tools have told me I have duplicate content on one of my sites and I am keen to clean this up. I am not to familiar with the following so thought I would ask. The duplicate content is shown on : www.mysite.com www.mysite.com/index.html Obviously I only see index.html when I check the code so what is the best method of resolving the duplicate content, Canonical or 301? Can you give me an example 🙂 Thanks all
On-Page Optimization | | wedmonds0 -
SEO Value of Within-Page Links vs. Separate Pages
Title says it all. Assuming that you're talking about similar content (let's say, widgets), which is better: using within-page links for variations or using separate pages? I.e., do we have a widget page and then do in-page links to describe green, blue, and red widgets, or separate pages for each type of widget? In-page pro: more content on a single page, thus more keywords, key phrases, and general appearance of real content. In-page con: Jakob Neilsen says they're confusing. Also, for SEO, you only get one page title, rather than a separate page title for each. My personal bias is for in-page, since I hate creating dozens of short pages for what could be on one page, but my suspicion is that separate pages are better for SEO.
On-Page Optimization | | maxkennerly0