Link Building: Want to discuss interlinking content
-
Hi,
On the 'Viper chill' blog (some may of heard of this blog) he talks about interlinking content in an attempt to build up link juice to get more from the content and pass more PR to the target website.
Here is the link to the post, a few scrolls down and your see a diagram.
http://www.viperchill.com/link-trio/
I have also attached the image to this post, so we can discuss in more detail by referencing to it.
Now this guy knows what his talking about, lots of big players back him up, but does this method actually work better then having one link from each article pointing to the target website?
If an article links to another article surely the PR flows into other links on the page as well as your own down grading the power of it?
If the answer is yes, would this work for guest blogging?
-
I know that link wheels and such like this are pretty popular right now and have been for a few years or so, and personally I think if it is done in a fashion that is genuinely helpful to the end user in finding relevant information about the subject in question then Search Engines will probably see this as well.
But I think, with newer algorithm updates footprints left by tactics like this are looked at and scrutinized more for this type of activity as "manipulatory" or Engineered to Manipulate even if they may not be that in reality.
It is a tactic in my opinion that should be employed, but employed for referential purposes and not engineered just to pass the most amount of rank and not always self serving.
w00t!
Shane
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Content
Let's say a blog is publishing original content. Now let's say a second blog steals that original content via bot and publishes it as it's own. Now further assume the original blog doesn't notice this for several years. How much damage could this do to blog A for Google results? Any opinions?
Intermediate & Advanced SEO | | CYNOT0 -
Are We Doing Link Building Right? Do Certain Links Actually Matter?
I've been thinking about this as I go through my daily link building activities for clients. Do we really know as much as we hope/think we do about how Google values inbound links, which links actually matter, and how much these link signals play into rankings? For example, does Google REALLY value the fact that a business is paying to sponsor a local sports team, or to join a local chamber? For local businesses, link building is rather difficult because they don't necessarily have the resources or ability to implement ongoing Content Marketing initiatives to earn links naturally. How can we be sure that the things we recommend actually make a difference? I had my family real estate business featured in almost a dozen articles as expert sources, with links from authoritative sites like Realtor.com and others. Does Google distinguish between a profile link on a site like Realtor.com vs. being featured as an expert source on home page news? Just second guessing a lot of this today. Anyone can to share thoughts and insights?
Intermediate & Advanced SEO | | RickyShockley0 -
Site DA and squeeky clean link building
Hello, We've got a piece of useful content we're doing outreach for. No sites we have found are in our exact niche, but there are generally relevant sites we're targeting. What's a good rule of thumb for the minimum PR or DA we should go after to make sure our link building is squeaky clean for the future?
Intermediate & Advanced SEO | | BobGW0 -
Adding new content wanted to see if we are correct path
Hello SEO’ers. This is my second post here on SEOmoz and I have a question / look it over type of deal. I have been reading through the information I have found here on SEOmoz from the community and it has been very informative and helpful. My question deals with my site http://www.tacticalbootstore.com One of the things we have learned is we needed better content as what we had was too thin. We have completely rewritten all of the manufacturer pages and are uploading them now 10/14 complete. This content I believe is about as unique as it will get. New Example here: http://www.tacticalbootstore.com/belleville-boots-m-74.html Old Example here: http://www.tacticalbootstore.com/altama-boots-m-86.html From these Manufacturer pages we have also written 3 other pages that are linked to from the manufacturer page Buyers Guide Example here: http://www.tacticalbootstore.com/belleville-boots-buying-guide-a-98.html FAQ Example here: http://www.tacticalbootstore.com/frequently-asked-questions-about-bellville-boots-a-96.html Sizing Information Example here: http://www.tacticalbootstore.com/belleville-boots-sizing-chart-a-97.html I believe this creates a virtual silo? We are in the process of rewriting all of the item product descriptions as well as that content was too thin. New Example here: http://www.tacticalbootstore.com/blackhawk-83bt02de-mens-desert-ops-boot-p-3916.html Old Example here: http://www.tacticalbootstore.com/altama-mens-inch-exo-boots-p-4086.html Please take note we have only uploaded the 1 new item description the rest of them still have thin content. We hope to have all of the products written and posted by week’s end. Would you guys mind checking what I have submitted here and tell me if we are on the correct path or not? Do you have any other ideas we could implement? I really appreciate your time in looking at this for me. I hope one day to be able to contribute to the community as well with the knowledge I will learn here. Thank you, Chris
Intermediate & Advanced SEO | | scamper1 -
What to talk about when building relationships
Hello, I'm assessing what to do to build relationships in my client's niche. For each possible backlink provider, I'm thinking 1. Like them on facebook 2. Follow them on Twitter 3. Add them on G+ 4. Read their recent blog posts. 5. Comment in their facebook account about what I liked about their latest blog posts and tweet (though I don't know what to tweet here) 6. Post helpful blog post comments 7. Get the conversation going, then talk to them introduce my content to them that will help them. (though I don't know how to make the transition) I'm marketing a PDF that is helpful for their site and an HTML article (same content as the PDF) that has been non-commercialized. This is for an ecommerce business. My biggest void is not knowing how to lead a good relationship conversation into a conversion. I don't want to be salesy. But I'm looking for general comments as well, like what to tweet and anything I've left out in the list.
Intermediate & Advanced SEO | | BobGW0 -
404 for duplicate content?
Sorry, I think this is my third question today... But I have a lot of duplicated content on my site. I use joomla so theres a lot of unintentional duplication. For example, www.mysite.com/index.php exists, etc. Up till now, I thought I had to 301 redirect or rel=canonical these "duplicated pages." However, can I just 404 it? Is there anything wrong with this rpactice in regards to SEO?
Intermediate & Advanced SEO | | waltergah0 -
What constitutes duplicate content?
I have a website that lists various events. There is one particular event at a local swimming pool that occurs every few months -- for example, once in December 2011 and again in March 2012. It will probably happen again sometime in the future too. Each event has its own 'event' page, which includes a description of the event and other details. In the example above the only thing that changes is the date of the event, which is in an H2 tag. I'm getting this as an error in SEO Moz Pro as duplicate content. I could combine these pages, since the vast majority of the content is duplicate, but this will be a lot of work. Any suggestions on a strategy for handling this problem?
Intermediate & Advanced SEO | | ChatterBlock0 -
Duplicate Content
Hi everyone, I have a TLD in the UK with a .co.uk and also the same site in Ireland (.ie). The only differences are the prices and different banners maybe. The .ie site pulls all of the content from the .co.uk domain. Is this classed as content duplication? I've had problems in the past in which Google struggles to index the website. At the moment the site appears completely fine in the UK SERPs but for Ireland I just have the Title and domain appearing in the SERPs, with no extended title or description because of the confusion I caused Google last time. Does anybody know a fix for this? Thanks
Intermediate & Advanced SEO | | royb0