Site-wide/Blogroll Anchor Text Linking
-
I have some blogs that I own with 10,000+ indexed pages of content. I have wondered for sometime if adding anchor text links for my clients on relevant blogs would be helpful or harmful. I realize that having an anchor text link on ONE article page in context is better than 10,000 anchor text links on my blog roll or footer, but I have been reluctant to use this strategy due to the bad press site wide and blogroll links have gotten,
What has been YOUR experience with this method?
-
I never request links.
I spend 100% of my time on content and links appear as gifts from people who like what I create.
So, I can tell you with great certainty about the anchor text that appears on natural links. The links that I receive do not come from anyone who is thinking about SEO or has received any incentive to link to my site.
Almost all of the links that point to my site have "mydomain.com"...... "here"...... "this"..... "video"..... "photos".... as anchor text.
When the anchor text is a keyword it is usually a single word such as "Chicago" or "diamonds".
So, when I hear google talking about cracking down on "overly SEOed websites"... I am thinking that they could easily do that be removing the credit given for anchor text links. That's what would happen if I was the boss at Google.
-
"From my experience it is really rare to get a keywords as anchor text on blogroll links."
do you mean when you request them?
-
Absolutely, when the link is originating as a point of interest, but if you ask for the link then I believe you could arrange it to be a keyword rather than the url.
-
My blogs are in the blogroll on many other blogs. Every one of those links has my domain as anchor text. None have a keyword as anchor text. From my experience it is really rare to get a keywords as anchor text on blogroll links.
-
I believe that's the way it is.
-
I totally agree that context is extremely important. Perhaps if Content is King, Context is Queen
-
Hi kynduvme,
I think it's more of how many links in total you have on the page and what links are they.
External links, if used wisely with the right keywords and not a massive number shouldn't cause any damage, therefore it is pretty important that if you put the link to the external page that specialises in say Pharmacy, then page the link originates from is also covering the same / similar topic. This approach works for me and I'm pretty sure that if you find the good balance between the type of a link and the total number of outgoing links you'll be just fine.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Anchor Text - How many and what do with our old posts
Hello, I have a two larger established websites that achieve over 1000 unique views a day. The sites have done well but we have always had problem with SEO. The vast majority of traffic is from our social media accounts -- we rank low on the SERP - below competitive pages that have less updates and much lower traffic. When I set the sites up I misunderstood a number of key issues but with over 4500 posts and 600 pages it has takes a huge amount of time to change things. I have now realised another issue -- we did not use Anchor Text to link to provide internal links to our keywords on our site. We are now adding them. My question is two fold: How many internal links should we add? From what I read on Moz - 5 to 6 internal links should be the right number. Comments? 2) We have numerous posts ie over 4000 that go back over 4 years. Should I change them all at once or will this flag a spam issue with Google? Believe me after years of problems I do not want another set back. Suggestions and advice would be welcome. Thanks
Link Building | | Romana0 -
What are inbound links worth after Panda and Penguin, since a site ranks for the NATIONAL keyword "outdoor furniture" with ONLY 7 INBOUND LINKS!?!?
ARE INBOUND LINKS TODAY ALMOST WORTHLESS??!!? After having been the KING of SEO, down to the toilet? Today I got a great sample from a fellow SEO professional showing a site, rockymountainfurniture.com rank for "outdoor furniture" with ONLY 7 INBOUND LINKS FROM 3 DOMAINS and a domain trust of 14!!!! ON A NATIONAL, VALUABLE, HIGH QUERY VOLUME KEYWORD!! I was stunned, but is this the "NEW SEO WORLD" we live in, so we should skip spending hundreds of hours on link building? There are over 32 different types of inbound links but this is much MORE than a radical change, this is turning SEO as it was up-side-down. Any input, thoughts, ideas?
Link Building | | yvonneq0 -
Adding Anchor Text in Blog Comments
Hi, could someone please let me know the correct html code to get an anchor text link in a blog comment please? Thanks!
Link Building | | Clicksjim1 -
Http://domainame/brooklyn or http://domainame/brooklyn.html; is there a difference?
I understand that for SEO purposes you would use a 301 redirect, form either www. or no www., because SE's see them as two distinct sites and you are splitting your links; do SE's see extentions .html as two (2) sites also? for example: http://domainname/brooklyn or http://domainame/brooklyn.html. Are the search engines also treating them as two (2) sites? Any assistance would be greatly appreciated, Thanks, James
Link Building | | jimmy02250 -
Why Google is not getting many of the links to my site?
Hello, I have a website for cosmetics, selling and a lot of information (http://www.vipcosmetica.com). For about half a year I've been working also in seo for several google keywords. My question is about the external links to my site. Using different tools, including those of SEOMoz, I see just a few links to my site, however there are plenty, because I've been putting them myself, in public directories, related blogs, industry websites and so on. Alexa shows 5 links only, OpenSiteExplorer shows 4, and Market Samurai 9. I thinks theres should be like 50-60 links, minimum, in pages with good google PR (Youtube, Vimeo, Vulka, Hotfrog, Digg, Flickr, etc.). In Alexa, recently two more links appeared, from two blogs that have copied some content from my site (priveta policy) without changing the original links that point to other pages on my site, and those are the links that Alexa shows now. What could be the reason the rest of the links do not appear at all? Thank you very much
Link Building | | MadridOriflame0 -
Text Link Ads - have you worked with them?
I work with a large group of community sites and we were approached by a company called Text Link Ads to purchase links on our sites for SEO purposes. This means we can't add "nofollow" and the resulting page is crawl-able. This goes directly against Google's policy but I think it would be tough to find out exactly what we're doing. It could be a great revenue source and this company has many, many sites they work with. That said, this sounds like what you say right before something bad happens. So, two part question: Has anyone worked with this company before? And should these links be avoided or are they not so bad? Thanks in advance!
Link Building | | joshcanhelp1 -
When looking at my site in open site explorer the top results are very dodgy spam and porn sites backlinking to us. Is this having a negative impact on our site?
When using open site explorer to check out who is linking to us I was surprised that the top results are spam and porn sites. These are completely irrelevant links. Does this have a negative impact on our site? What can we do to combat this?
Link Building | | AudioBobby0 -
How specific does keyword anchor text need to be?
I'm trying to get to the bottom of something. If you are trying to optimise for a phrase e.g. "Keyword 1 Keyword 2" And your anchor text is something like "Keyword 1 keyword 2 Another word" Does this still provide as much weight for "keyword 1 keyword 2" or does the additional word come into play and dilute the effect? If it does come into play does it have much of an effect?
Link Building | | RodneyRiley0