Half key word in brand name itself
-
If you have half of the keyword you are targeting in ur brand name itself can we still use our brand name as anchor text in all inbound links
-
All you have to do is when you build any links, use natural variations of the anchor text.
Business Name Location
Business Name Keyword
Keyword Location Business Name
Business Abbreviation City
And so on. Too many links with the same anchor text are always unnatural to me. They scream manipulation.
-
Thanks @Marie for informing me about this I will be cautious about this..Am also thinking of having some other brand name for my business which doesn't have keyword in it is that ok? My business is in its starting phase so I can change my brand name
-
I'd be really cautious. I'd still want the majority of my links to be my url.
Look at the story of WPMU and Penguin. They got penalized for having a lot of "Wordpress MU" footer backlinks pointing at them even though that's their brand.
If my keyword is "red widgets" and I happen to get the domain name, "RedWidgetsInfo.com", I'd be super cautious about building a bunch of links with the anchor text of red widgets just because it is my domain name.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How you do guest posting on behalf of your clients? What do you use in the author bio - your name, client's name or a fake name?
I would like to hear from SEO agencies or link building teams - how you manage guest posting on behalf of your clients? 1. What is your outreach process - Do you pitch as a marketing manager or as a subject expert? 2. What do you mention in your author bio? Your name and your bio as outreach manager/ marketing manager? Your client's name and client's bio? A fake name - as a subject expertise? 3. Which email ID and contact details you use? - Your work ID/ client's ID/ Fake Gmail ID? I work for an SEO agency and I am interested in content and SEO related blog posts. But, I have many clients in the home improvement, real estate, food, fashion and other industries. I don't feel right to use my name when posting a guest blog on their behalf. What you guys prefer? Any thoughts?
Link Building | | NSnidhi0 -
Best Name for Business and Backlinks / SEO
Sorry if this is a basic question I should know the answer for. We have just acquired the .org for a moderately well searched keyword set. Our objective is to fight for rank specifically on this one set of two keywords. We want make sure our site is setup and business named optimally for this. Here is my question. What is the best business name for SEO and keyword rich backlinks, or anything else I'm not thinking of? KEYWORDS: Blue Widget DOMAIN: BlueWidget.org BUSINESS NAME OPTIONS: A) simply BlueWidget.org. We like this but do we lose some benefit of "Blue Widget" with a space on backlinks? **B) Blue Widget Foundation. Is this better because people will reference us by the keywords with a space "The Blue Widget Foundation", instead of "from the people at BLUEWIDGET.org"? ** Am I missing anything important here in the name? We just want to start everything off on the right foot. Thank you Moz. Just joined and my first post.
Link Building | | RetBit0 -
Generic Anchor Vs Branded Anchor?
Hi, I have always been very careful when building links, making sure that I use lots of variations relevant to my site in the anchor text, so keep the ratio diluted. However, in recent weeks I have stumbled on some SEO's focussing wholly around branded anchor terms for future link building, I feel that a branded focussed link profile looks more natural. I'm interested to know what the rest of Moz community think about this? Thanks
Link Building | | dt18070 -
Buying Branded URL's
Hello A competitor of mine has a bunch of branded terms that they purchased, with backlinks point to their main site, is there a specific reason they do this? If I analyze the links on the "branded url" theres it has very little juice/authority? Is it worth it to do this? ex www.siteCOUPON.com. or www.mainsite.biz I have a .ca and something similar to our site re-directing through register.com in Iframe. But would they just be using those terms because it has high search volume? Would this help me in anyway? Thank you!
Link Building | | TP_Marketing0 -
Branded vs non branded keyword question
I have been doing a lot of research about my competitors on open site explorer and have come to see that most of them are getting a high percentage of links from branded anchor text. It is almost to the point where they are not even using any keyword terms as anchor text. I have a few questions: 1. why are they doing this 2.. how are they ranking for keyword terms when I cannot find any anchor text in their link profile that reflects their target keywords. 3. is it better for me to focus on building branded anchor text keywords than to do exact match keyword terms especially after the panda update 4. if it is better for me to focus on branded anchor text only, how do i rank for keyword terms?
Link Building | | shiftins0 -
We were penalized for a specific key phrase due to incoming links. How long to come back?
We were penalized for a specific key phrase, I had included a link using that phrase to the targeted page in a header on another site. This resulted in hundreds of identical lincoming links using that key phrase to the page, so I'm guessing that's what did it. I've since rectified the problem but about how long do you think it will take for the penalty to be dropped? We were knocked down about 10 places.
Link Building | | absoauto0 -
Link building without using trademarked names
If a particular brand's terms & conditions stated that you cannot use their trademarked names in your backlinking strategy, what are some good ways to rank higher for those names?
Link Building | | aidin30000 -
What is the best wording you have seen in an outreach email?
We all get them and most of them are rubbish, very few of them have taken the effort to find out who they are emailing. So making it personal and doing some research first is essential but what about the wording of the email... can you share examples you like & that have had more success for you than others?
Link Building | | tonyatfat0