Dealing with duplicate content
-
Manufacturer product website (product.com) has an associated direct online store (buyproduct.com). the online store has much duplicate content such as product detail pages and key article pages such as technical/scientific data is duplicated on both sites.
What are some ways to lessen the duplicate content here? product.com ranks #1 for several key keywords so penalties can't be too bad and buyproduct.com is moving its way up the SERPS for similar terms.
Ideally I'd like to combine the sites into one, but not in the budget right away.
Any thoughts?
-
Thanks Gerd, Marisa & Nakul. All good feedback. I asked this yesterday with another layer pertaining to mobile and I think it complicated the question too much for anyone to understand or answer.
product.com/shop is the ideal solution and that will require the investment in a new "product.com". Forgoing the SERP for buyproduct.com is likely the best option anyways considering it will be gone once investment is made.
Appreciate your responses.
-
I agree with Gerd and Marisa. I would recommend you to consider doing a Cross Domain canonical tag on your buyproduct.com product pages and any other duplicate content to your product.com pages or vice versa, depending upon whichever one you want to keep in the search engines.
Since both your websites have strength and our gaining the SERPS (which does not guarantee that they can't fall tomorrow for getting penalized for duplicate content), I would suggest you take the opportunity to put a plan and strategy together and get this taken care of sooner then later.
-
It seems as though combining the sites is your best option. If that is your long term goal, then spending countless time writing new content for one of them seems like a waste, especially if their rankings aren't suffering. However, that could change overnight, so I'd suggest to try to find a way to put combining them higher on your priority list. Sorry I couldn't be more helpful, but that is what I'd do if I were in your situation. I know you say it's not in your budget, but what's your budget going to look like if your site gets hit by the next Panda?
-
Are you able to change the domain of buyproduct.com to shop.product.com and then have the shop's product pages and content which is duplicate have the same canonical? Not ideal as your shop would not feature any content.
If you are able to rework buyproduct.com then I would change the product page structure, enrich with hproduct data and other relevant markup (reviews).
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Canonical Tags for Legacy Duplicate Content
I've got a lot of duplicate pages, especially products, and some are new but most have been like this for a long time; up to several years. Does it makes sense to use a canonical tag pointing to one master page for each product. Each page is slightly different with a different feature and includes maybe a sentence or two that is unique but everything else is the same.
Technical SEO | | AmberHanson0 -
International SEO And Duplicate Content Within The Same Language
Hello, Currently, we have a .com English website serving an international clientele. As is the case we do not currently target any countries in Google Search Console. However, the UK is an important market for us and we are seeing very low traffic (almost entirely US). We would like to increase visibility in the UK, but currently for English speakers only. My question is this - would geo-targeting a subfolder have a positive impact on visibility/rankings or would it create a duplicate content issue if both pieces of content are in English? My plan was: 1. Create a geo-targeted subfolder (website.com/uk/) that copies our website (we currently cannot create new unique content) 2. Go into GSC and geo-target the folder to the UK 3. Add the following to the /uk/ page to try to negate duplicate issues. Additionally, I can add a rel=canonical tag if suggested, I just worry as an already international site this will create competition between pages However, as we are currently only targeting a location and not the language at this very specific point, would adding a ccTLD be advised instead? The threat of duplicate content worries me less here as this is a topic Matt Cutts has addressed and said is not an issue. I prefer the subfolder method as to ccTLD's, because it allows for more scalability, as in the future I would like to target other countries and languages. Ultimately right now, the goal is to increase UK traffic. Outside of UK backlinks, would any of the above URL geo-targeting help drive traffic? Thanks
Technical SEO | | Tom3_150 -
Partial duplicate content (reviews) on product pages - is this ok?
Hello, we recently received some really good reviews about a range of products we sell (there are normally 8 products in a range). Due to the industry we are in it made no sense to try and get reviews on each individual product within the range as they differ only ever so slightly. So my question is we want to add these reviews to each of the 8 products that lie within each range, but by adding them it would mean that each page has around 600 words of unique product description followed by approx 600 words of reviews that are the same on each of the products within that range. Is this ok? my only other option would be to screenshot the reviews and upload them as images below each product description. If anyone could offer advice here that would be much appreciated. Thanks
Technical SEO | | livs20130 -
Fullsite=true coming up as duplicate content?
Hello, I am new to the fullsite=true method of mobile site to desktop site, and have recently found that about 50 of the instances in which I added fullsite=true to links from our blog show as a duplicate to the page that it is pointing to? Could someone tell me why this would be? Do I need to add some sort of rel=canonical to the main page (non-fullsite=true) or how should I approach this? Thanks in advance for your help! L
Technical SEO | | lfrazer0 -
Duplicate Content Errror
I am getting a duplicate content error for urls for the "tags" or categories pages for my blog. These are some the URLs that SEOmoz is saying are errors, or duplicate pages. http://sacmarketingagency.com/blog/?Tag=Facebook http://sacmarketingagency.com/blog/?Tag=content+marketing http://sacmarketingagency.com/blog/?Tag=inbound+marketing As you can see, they are just the pages that are aggregating certain blog post based on how we tagged them with the appropriate category. Is this really a problem for our SEO, if so any suggestions on how to fix this?
Technical SEO | | TalkingSheep0 -
Business/Personal Blog Duplicate Content
Quick Question. I am in the process of launching a new website for my IT business which will include a blog. I also want to start up my personal blog again. I want to publish some blog posts to both my business and personal blogs but I don't want to have any duplicate content issues. I am not concerned with building the SERPs of my personal blog but I am very focused on the business blog/site. I am looking for some ideas of how I can publish content to both sites without getting hurt by duplicate content. Again, I am not concerned with building up the placement of my personal site but I do want to have a strong personal site that helps build my name. Any help on this would be great. Thanks!
Technical SEO | | ZiaTG0 -
Query string in url - duplicate content?
Hi everyone I would appreciate some advice on the following. I have a page which has some nice content on but it also has a search functionality. When a search is run a querystrong is run. So i will get something like mypage.php?id=20 etc. With many different url potentials, will each query string be seen as a different page? If so i don't want duplicate content. So am i best putting canonical tags in the head tags on mypage.php ? to avoid Google seeing potential duplicate content. Many thanks for all your advice.
Technical SEO | | pauledwards0 -
Getting rid of duplicate content with rel=canonical
This may sound like a stupid question, however it's important that I get this 100% straight. A new client has nearly 6k duplicate page titles / descriptions. To cut a long story short, this is mostly the same page (or rather a set of pages), however every time Google visits these pages they get a different URL. Hence the astronomical number of duplicate page titles and descriptions. Now the easiest way to fix this looks like canonical linking. However, I want to be absolutely 100% sure that Google will then recognise that there is no duplicate content on the site. Ideally I'd like to 301 but the developers say this isn't possible, so I'm really hoping the canonical will do the job. Thanks.
Technical SEO | | RiceMedia0