Is there any SEO value to Infographs?
-
I purchased Piktochart to make what they said were SEO friendly infographs. Hearing conflicting responses on the SEO value I figure I should ask SEO's. The program is easy and you can download as an XML. Any responses are welcome Thank You
-
They can absolutely have a positive effect to support your SEO efforts. One thing I feel you should know is though, simply using a service like Piktochart and some of the other infographic creators and slapping together something quick isn't going to give you the results you are looking for.
I would recommend designing a custom infographic from scratch - or hiring a designer to do it for you after you provide him with a creative brief.
You also need to think of your plans on how you will distribute the infographic. Here is a great youmoz post on how to push an infographic - http://www.seomoz.org/ugc/how-to-push-an-infographic
-
Infographics can be awesome vehicles for driving inbound links, thought leadership and social media activity. You do have to promote it, though. That means proactive outreach to industry sites, consistent push through your existing social media channels, etc.
The landing page you host it on should also have a substantial amount of written content. You also want to make it easy as possible for someone to share it - so providing a copy of the code needed to republish/share right on the page is a good idea.
Good luck!
-
Hi,
First, thanks for referring this site. I will dig into this further. I know the good info graphs utilize html and css, so you get the benefit of your information indexing. I'll look into this product and provide feedback. Thanks again for pointing out this site. I'll research it soon.
Thanks,
Andrew
-
Simply creating the infographics won't create value for you. You have to go out and promote them to build social links e.g. tweets, shares, comments and links (when people share them).
Does this help?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which seo firms produce the most authoritative SEO studies?
I'm not talking about conjectures or guesses -- but SEO studies that is actually backed up by hardcore data. Which SEO firm produces excellent data-driven studies you always trust?
Algorithm Updates | | Brand_Psychic0 -
Rerouting and SEO
I have the urls urlA.com (est 2010) and urlB.com (est 2015). The newest (siteB.com) is currently redirected to urlA.com. For branding purposes, I think it is important to market and direct traffic to urlB.com (the newest). What effect will it have on SEO if I make a change to switch those...and have urlA.com (which older site - 2015) redirected to urlB.com?.
Algorithm Updates | | Michelle08210 -
Our company is mentioned on some high-traffic, authoritative sites and some of our products are linked as well. If we link to those pages, does it affect our SEO? How can we take advantage of those mentions?
I heard that if you link to another site, when Google indexes your site, they crawl that page that is referenced. By whatever metrics they use, if that site has your name or a link to your site, Google would rank it higher. I am not sure how true that is, but what value does another site mentioned our site have on our SEO?
Algorithm Updates | | JonathonOhayon1 -
Post penguin & panda update. what would be a good seo strategies for brand new sites
Hi there. I have the luxury of launching a few sites after the penguin and panda updates, so I can start from scratch and hopefully do it right. I will get SEO companies to help me with this so i just want to ask for advices on what would be a good strategies for a brand new site. my understand of the new updates is this content and user experience is important, like how long they spend, how many pages etc social media is important. we intent to engage FB and twitter alot. in New Zealand, not too many people use google+ so we will probbaly just concentrate on the first two hopefully we will try to get people to share our website via social media, apparent that is important should only concentrate on high quality backlinks with a good diverse set of alt tags, but concentrate on branding rather than keywords. Am i correct to say that so far? if that is the principle, what would be the strategy to implement these goals? Links to any articles would also be great please. Love learning. i just want to do this right and hopefully try to future proof the sites against updates as possible. i guess quality content and links will most likely to be safe. Thank you for your help.
Algorithm Updates | | btrinh0 -
Local SEO-How to handle multiple business at same address
I have a client who shares the same address and suite number with multiple business. What should be done to optimize their website and citations for local SEO? Is this a huge issue? What should we do so our rankings aren't affected. Will changes take a long time to take place? Thanks
Algorithm Updates | | caeevans0 -
How vital is it for a site to have a mobile site for mobile SEO?
With the exponential growth in mobile device sales and usage and an expected 980% growth in advertising next year for/on mobile devices, we at http://www.mobilewebsitegurus.com decided that it was time to help companies create great looking mobile websites that are user friendly and SEO friendly at affordable rates with tons of features built in from the start. However, when selling our design, how important is it to have a GOOD mobile site compared to a big one to rank on mobile devices? We head that Google was thinking of only showing mobile sites on mobile devices. NOT TRUE. Then we read/heard that the rankings were MUCH BETTER if you had a mobile site, but after a lot of research we found that too NOT to be true. On most sites there were NO difference. So what is the TRUTH about this and is it maybe just that it will happen, just has not happened yet - the different rankings for mobile and regular sites on mobile devices that is? ANY insight in this would be great not only for us but for the entire SEO community 🙂 Thanks. ALSO, add "Mobile SEO" to the boxes below of "Topics" since mobile SEO will grow in importance.
Algorithm Updates | | yvonneq0 -
Need some Real Insight into our SEO Issue and Content Generation
We have our site www.practo.com We have our blog as blog.practo.com We plan to have our main site in a months time from now as www.ray.practo.com The Issues - I will then need to direct all my existing traffic from www.practo.com to www.ray.practo.com Keeping in mind SEO and also since I will be generating new content via our Wordpress instance what are the best ways to do this so that google does not have difficulty in find out content 1. Would it be good if I put the Wordpress instance as ray.practo.com/ blog(wordpress instance comes in here in the directory) / article-url 2.Would it be better with www.practo.com / ray / blog/article-url I am using wordpress to roll out all our new SEO based content on various keywords and topics for which we want traffice - primary reasons are since we needed a content generation cms platform so that we dont have to deal with html pages and every time publish those content pages via a developer. Is the above - what soever I am planning to do in the correct manner keeping SEO in mind. Any suggestions are welcome. I seriously need to know writing seo based content on wordpress instance and have them in the urls is that a good idea? Or is only html a good idea. But we need some cms to be there so that content writers can write content independently. Please guide accordingly. Thanks
Algorithm Updates | | shanky10 -
SEO for a starter
Hi I operate in a rather competitive market (IT and project management related training), and my focus is the UK market. I've recently started focussing on SEO. I have been creating content, albeit slowly. I have completed writing a book on my target subject, which is due to go out in a couple of weeks (I've received very positive feedback so far). And I have a decent PPC campaign. To get to decent ranking on Google etc., my plan is 1. Focussing on quality content and publishing on my site (I have about 15-20 articles in the pipeline). Reaching out for guess posts is next, but creating this much content is hard. 2. Get external SEO help for link building and off-page SEO. This is somewhat confusing for me, as I've got offers ranging from blog posts, BMR etc. I have some budget for this, but don't exactly know what to target. 3. Gradual focus on on-page optimisation. I haven't done anything on social front, on FB, Twritter. I do have a solid LinkedIn profile (personal). I have one full time resource available to help me out. What should I focus on? What am I missing? Cheers.
Algorithm Updates | | feneris0