Non-performing keyword
-
We recently completely started over with our website. I didn't mind not ranking for these keywords for a while because through extensive TV commercials our branded keywords perform the best for us anyway.
However, a month and a half later, all but one keyword is ranking in the top 3 pages on Google. We are using Joomla! CMS and I first suspected that it may be a problem, but all of my crawl results are good. I think Joomla sites look good and are really easy for clients to edit on their own. I would really like to keep offering Joomla sites, but if this is the cause, I may need to reconsider.
I have a few links to the page and I do know that I need more, but I have pages and keywords with fewer backlinks and harder keywords that are ranking.
I have been busy with clients and unable to spend a lot of time on MY site ( My grandma always told me, " The Shoemaker's kids go barefoot"). I'm wondering if anyone can take a peek and help me over this hump?
It's probably something stupid, and the rest of my sites are performing on the 1st page for their keywords, so I must be doing something right . I'm just not sure what I'm not seeing.
The page in question is http://wootencomputer.com/internet-marketing/web-design
and keyword I'm going for is: web design greenville sc
Thank you all so much in advance.
Also, I should add that with our past sites, we've ranked very well with this keyword.
-
Thanks Guys! I know I've been really slack with my link building on this new site. I am going to focus a couple hours a day on MY site for a while.
Thank you both very much!
-
I agree with matt "I've seen well optimized Joomla sites rank well - I just don't think yours commands the authority necessary to take on the top domains on this search. It may seem like a low competition search but even Adwords shows it as "high" competition, despite just 1300 searches / month."
I would keep creating great content that will attract people to link to your site and that will help you rank.
-
A few things are probably affecting you more than you are seeing:
-
Your main site has over 1200 links but this page of your site has 4 that I see: http://bit.ly/S0YetL
-
You say this isn't a competitive search but at the very top, it is. Not that Moz data is the be-all end-all but your Page Authority/Domain Authority is 31/23. The lowest PA on the top 10 is 45 and the lowest DA is 35. Both beat your site by a hefty margin.
-
Of your 1200 links to the main domain, their DA dropoff is very rapid. OSE only shows 18 external links from 10 unique domains. That really isn't going to compete yet with www.orange coat.com who Google shows with 86,000 links and OSE shows 15,000+ links from 122 domains. Your numbers just aren't there.
I've seen well optimized Joomla sites rank well - I just don't think yours commands the authority necessary to take on the top domains on this search. It may seem like a low competition search but even Adwords shows it as "high" competition, despite just 1300 searches / month.
-
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to optimise non-homepage to beat homepage in rankings? Are we on right path?
Hi all, We have a page with "keyword" in slug like "website.com/keyword" where our homepage is "website.com". This "keyword" difficulty is very high, so every minor factor contributing here and we have noticed competitors' pages with "keyword" in URL ranking. Then we also planned to rank this page "website.com/keyword" and interlinked high, so it'll be favoured by Google which didn't happen. So may be we should reduce the interlinking to homepage and optimise this keyword page more to rank for this keyword. Still I doubt the chances of ranking this page is difficult and need much more. How to make this page ranked replacing homepage? If there are no options for this, we are planning to redirect our homepage to this page; so Google will slowly adopt it. Suggestions please. Thank you.
Web Design | | vtmoz0 -
Questions in regard to putting 2-3 keywords in a title tag.
Hi all, Here is the situation. There are two services A and B in the page. B is more like a complement to A (they have something in common). C is the umbrella term over A and B. However, our company focuses more on A (70%) than B (30%). Questions: 1. Can I rank the keyword A for the page, while the page has B? (e.g. A | brand name) Will it hurt the seo, with B being in the page? 2. If I write the title tag this way: A | B | brand name . Will A and B dilute each other? 3. How about this: **A | C | brand name **(the idea behind this: We focus on A, but also include C because we have B in the page.) Does this make any sense? I am a newbie to SEO and I realize that could be confusing. Thank you for any support and explanation.
Web Design | | Raymondlee0 -
Anybody with a business site using Webflow CMS or another non-WordPress CMS/ sitebuilder?
If you have built your business site using Webflow CMS, kindly share your insights on how good their CMS is for SEO and how easy it is to rank a site. If you are not familiar with Webflow but have had a positive experience with another non-WordPress CMS/ sitebuilder, kindly share your opinions.
Web Design | | Blu_Ocean99.0 -
Trying to rank on top 3 in Google.co.uk for a moderate competitive keyword by having a .dk domain
Do you think I should switch my domain to a .com and use ccTLDs method for my other international domains ? The problem is that my .dk domain(norwell.dk) has a better SEO ranking that my .com domain (norwelloutdoorfitness.com) and also differs slightly in name. The primary keyword I want to rank is ' outdoor fitness' which is in the name of 'norwelloutdoorfitness.com', thus over the long-term providing better benefits. Let me know what you think. Thanks, Andrei
Web Design | | kkk92330 -
Should the primary navigation use keyword rich menu items?
There doesn't seem to be a definitive (or even authoritative) answer to this. The quandry is primary top navigation - the client wants to use 2-3 keyword length nav items, and I'm politely forcing him to use single word nav. The problem is that I have nothing to back up that assertion other than "this way looks better". Examples - Site is www.buybluewidgets.com. The client wants: About Our Blue Widgets Buy a Blue Widget Azure Widget Information Sell Your Blue Thingamajig My suggestion is: About Us Buy Learn Sell
Web Design | | AMSVansSEOTeam0 -
Can SEO Moz perform a full site crawl and provide a report showing all URLs within an existing domain?
We are conducting a site redesign and need to get an idea of all pages that are out there on our domain (in some report fashion). This would help for discovery and cleanup as we re-work the site and move to a new CMS. Thanks
Web Design | | DCondon0 -
Keyword rich footer links negative effect
Based on bits and pieces of information I've read on SEOmoz, am I correct to state that:
Web Design | | Partouter
"Keyword-rich footer links effect pages negatively in terms of the keyword referenced in the anchor text?" This means footer links in Thanks in advance fellow Mozzers!0 -
Old SEO keyword "articles", are they hurting rankings?
Hello, About two years ago, the company I work for hired an SEO firm to improve organic rankings on our site. The SEO company's primary method for doing this was producing "articles" that are not really articles but keyword stuffed pages with lots of hidden, internal links to other legitimate pages on our site. Examples: http://www.creamright.com/Isi-Chargers-articles.html http://www.creamright.com/How-To-Make-Whipped-Cream-article.html http://www.creamright.com/Cream-Whipper-articles.html Obviously, this strategy wasn't greatly successful and we cancelled our work with the firm. However, we still have all of the "articles" on the site (about 50-60 pages total) and each page is navigable from the html and XML sitemaps. Additionally, the SEO firm we used built a lot of useless links to these pages from BS directory sites which are all still active. The question I have is whether we should remove these "article" pages or should leave them alone? Although I'm sure they aren't helping any of our SEO efforts, could deleting the pages after two years negatively impact our search rankings? Thanks in advance for any help on this, Doug M.
Web Design | | Loganshark1