Off-page SEO and on-page SEO improvements
-
I would like to know what off-page SEO and on-page SEO improvements can be made to one of our client websites http://www.nd-center.com
Best regards,
-
Great point. Not something that could give the client confidence.
-
A quick note that these questions are indexed quickly, and if your client searched on their domain name, they might see this question.
-
_You are offering - “Custom Made Fake Diplomas, Fake College Degrees and Transcripts”? In that case, I fear most of the SEO professionals would not help you in one way or the other. This is what I believe is not a legit business model. _
-
That is one loaded question!
For the on-page, I would recommend testing out SEOmoz's on-page optimization tool: http://pro.seomoz.org/tools/on-page-keyword-optimization/new
It seems you have a fair amount of relevancy assuming your main keywords are "fake diplomas" and "fake degrees". Nothing on your site seems to be a glaring issue that would 'cause you to NOT rank, besides that "links" page. I would take that down ASAP. Also, adding a blog section will help with reoccuring fresh content. Something Google loves.
All of your onsite effort can be next to meaningless if you were hit by Panda and/or Penguin. From looking at your backlinks, it appears as though you may be experiencing some issues with relevancy, low-quality links and/or heavy keyword anchor text.
Have you been using blog networks like Build My Rank or Distribute Your Articles? Have you been spinning content? Have you been buying Fiverr ads that are claiming they'll get you 10 .edu links for 5 bucks?
If so, you're going to want to reconsider your link building strategy and focus on higher quality links from more legitimate websites.
Being a guest posting company, I would venture to guess that link building is going to be tough for this industry, even if it is a 100% novelty item. Just focus on more legitimate link building, vary your anchor text like crazy, try to have the link JUST be the URL and watch your Webmaster Tools. If you have gotten an unnatural links warning, you might just want to check out the new link disavow tool.
I hope this helps, you have quite the road ahead of you but it's nothing unattainable.
Kevin Phelps
http://www.linkedin.com/in/kevinwphelps
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Help Center/Knowledgebase effects on SEO: Is it worth my time fixing technical issues on no-indexed subdomain pages?
We're a SaaS company and have a pretty extensive help center resource on a subdomain (help.domain.com). This has been set up and managed over a few years by someone with no knowledge of SEO, meaning technical things like 404 links, bad redirects and http/https mixes have not been paid attention to. Every page on this subdomain is set to NOT be indexed in search engines, but we do sometimes link to help pages from indexable posts on the main domain. After spending time fixing problems on our main website, our site audits now flag almost solely errors and issues on these non-indexable help center pages every week. So my question is: is it worth my time fixing technical issues on a help center subdomain that has all its pages non-indexable in search engines? I don't manage this section of the site, and so getting fixes done is a laborious process that requires going through someone else - something I'd rather only do if necessary.
Technical SEO | | mglover19880 -
Does anyone know the linking of hashtags on Wix sites does it negatively or postively impact SEO. It is coming up as an error in site crawls 'Pages with 404 errors' Anyone got any experience please?
Does anyone know the linking of hashtags on Wix sites does it negatively or positively impact SEO. It is coming up as an error in site crawls 'Pages with 404 errors' Anyone got any experience please? For example at the bottom of this blog post https://www.poppyandperle.com/post/face-painting-a-global-language the hashtags are linked, but they don't go to a page, they go to search results of all other blogs using that hashtag. Seems a bit of a strange approach to me.
Technical SEO | | Mediaholix0 -
Negative SEO
I have got some idiot bombarding my site with spam links, most likely a negative SEO attempt. It started off very small and has ramped up to between five and 10 spam links per day. I think it may be having a slightly negative affect although difficult to tell. I can do a link cleanup, but I'm not sure that is a long term solution, I'm just going have to do it again in a few weeks time. Does anyone have any experience?
Technical SEO | | seoman100 -
Domain name SEO
I would like to hear your opinion about which between robotics.kawasaki.com and www.kawasakirobotics.com is more effective for SEO of keyword robotics and kawasaki. We have been using kawasaki.com domain name for more than 15 years.
Technical SEO | | Iwashima0 -
Page disappeared from Google index. Google cache shows page is being redirected.
My URL is: http://shop.nordstrom.com/c/converse Hi. The week before last, my top Converse page went missing from the Google index. When I "fetch as Googlebot" I am able to get the page and "submit" it to the index. I have done this several times and still cannot get the page to show up. When I look at the Google cache of the page, it comes up with a different page. http://webcache.googleusercontent.com/search?q=cache:http://shop.nordstrom.com/c/converse shows: http://shop.nordstrom.com/c/pop-in-olivia-kim Back story: As far as I know we have never redirected the Converse page to the Pop-In page. However the reverse may be true. We ran a Converse based Pop-In campaign but that used the Converse page and not the regular Pop-In page. Though the page comes back with a 200 status, it looks like Google thinks the page is being redirected. We were ranking #4 for "converse" - monthly searches = 550,000. My SEO traffic for the page has tanked since it has gone missing. Any help would be much appreciated. Stephan
Technical SEO | | shop.nordstrom0 -
Page feedback
We recently wrote a new website page to cover the direct mail services our organization offers. We kept the title tag to 70 characters, the meta description under 150 characters. H1 tag has what we feel is the most important term. If anyone out there has time to review & provide a little feedback, we'd really appreciate it. It would be great to know if it is built well and providing a solid end user experience. http://www.cushingco.com/print_products/additional_services/direct_mail.shtml At the moment, the only links pointing to this page are from our blog. One bit of content I am contemplating is a short paragraph - What is Direct Mail Marketing? Literally providing a short definition of it. The page was activated last Thursday and showing up in some Google results on the 4th/5th page but I am thinking this is probably just a temporary bump for now. Anyway, thanks in advance for any advice!!!
Technical SEO | | SEOSponge0 -
Are there negative SEO implications to pages without any images?
Hi Mozzers, Do you think there are any negative effects of having no images on a page but several hundreds words of text? (There is a logo image and call to action buttons). Thanks!
Technical SEO | | Charlessipe0