Changing the anchor text of a big amount of links at once is bad for SEO?
-
Hi there,
Our service at fotograf.de is a shopsystem for professional photographers. The customers can build their own website with our tool including an onlineshop to sell their pictures.
We have a lot of links from our customers linking to our homepage. The links come from subdomains of our domain and from external domains. We are now thinking about changing the anchor text of half of the links (round about 300.000 links).
Do we have to fear a penalization of Google for changing so many anchor texts at once?
Do we get better rankings if we choose a more optimized anchor text or does this have no effect because most of the links are from subdomains (each customer has its own subdomain) of our domain?
Thanks for answering!
Sebastian
-
I am willing to bet that changing 300,000 anchor text links will result in a penguin attack.
-
Hey Sebastian
Probably a bad idea and I would tread very, very carefully with this.
Maybe worth reading this:
http://wpmu.org/wordpress-penguin-google-matt-cutts/
And then this:
http://www.seomoz.org/blog/how-wpmuorg-recovered-from-the-penguin-update
And then this:
http://www.bowlerhat.co.uk/blog/seo/anchor-text-ratios-and-link-building/
If these are all sitewide links and you are thinking of loading them up with optimised anchor text to do better for those terms then you may well end up doing the very opposite.
Hope that helps
Marcus
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When Should You Start SEO?
I am launching a new website (related to IT services) on Monday 6th May 2013. What should be my SEO/SMO/PPC strategy for a brand new website with new domain ? I have a blog within the website as well. Is it better to promote internal blog or should i focus on external bogs like wordpress ?
Technical SEO | | afycon0 -
Footer Links with same anchor text on all pages
We have different websites targeted at the different services our company provides. (e.g. For our document storage services, we have www.ukdocumentstorage.com. For document management, we have www.document-management-solutions.co.uk). If we take the storage site for example, every single page has a link in the footer to our document management site, with the anchor text 'Cleardata Document Management' SEOMoz is telling me that these are seen as external links (as they are on a different URL's), and I'm just clarifying that would this be a major possible factor in the website not ranking highly? How should I rectify this issue?
Technical SEO | | janc0 -
Broken link
I know SEO Moz has a lot of info about 404 301 302 etc but I am trying to figure out easy way to fix two of the broken links from flash. I am redirecting following links with wordpress redirect plug in http://soobumimphotography.com/gallery.php?GalleryID=126&GalleryName=Wedding&OrderNum=1 http://soobumimphotography.com/gallery.php?GalleryID=126&GalleryName=Wedding&OrderNum=1 What would be the best way to solve this? Is there anyway I can remove those?
Technical SEO | | BistosAmerica0 -
External Linking & Your sites Link juice
Hey guys, quick question. Does a page lose link juice when it gives link juice? If I link to an outside site, do I lose that same amount of link juice or is it just applied to there site and not removed from mine? I understand that linking to a competitor can in turn help him and hurt me (if he then is seen as more relevant than me to google) but does it have a direct relation to hurting/removing my page link juice? Hope this all makes sense. Thanks
Technical SEO | | SheffieldMarketing0 -
OSE Link Differential
I have the chrome toolbar installed. In the SERP a site I was looking at had 686 links from 12 domains linking to the root domain. When I checked this site in OSE with filters set to all pages in root domain it shows 65 links from 12 domains. Can anyone explain the difference?
Technical SEO | | waynekolenchuk0 -
What should I do about links coming in that are from link farm type sites?
I just noticed two back links to a couple of sites around pharmaceuticals/attorneys. The one link is to a chinese site with url: http://e.lifestyle.com.cn/fashionweekly/nzj/353093_2.shtml, and the other is to a site called Adroo: http://adroo.com/us/?view=list&list_id=104154&lang=en. Both appear to be some type of link farm sites, one has come in as a nofollow (surprise, you can buy "ads" on their site, both have decent DA. There is no reason for them to link to theses sites, should I find a way to stop the link? Also, on one of the sites we had a dmoz link and it is not showing in OSE? Link is still open in dmoz though. Thanks for any input.
Technical SEO | | RobertFisher0 -
Internal Linking: Site-wide VS Content Links
I just watched this video in which Matt Cutts talks about the ancient 100 links per page limit. I often encounter websites which have massive navigation (elaborate main menu, side bar, footer, superfooter...etc) in addition to content area based links. My question is do you think Google passes votes (PageRank and anchor text) differently from template links such as navigation to the ones in the content area, if so have you done any testing to confirm?
Technical SEO | | Dan-Petrovic0 -
Internal anchor text
Designed my website with one keyword, one page adage. Wondering if i am creating an issue with internal anchor text and use of plurals for keywords. For instance, say I want my index page to rank for keyword exotic vacations, and an inner page to rank for exotic vacation. I do this as i notice there is a major discrepency with google when calling both the singular and plural term of certain keywords (like the example above, for instance). I see in yahoo it views singular and plural as essentially the same word, but google appears to rank them separately. Anyways since google is where the majority of my search traffic comes from, I separated my most competitive keywords for both singular and plural usage and created external links with anchor text that reflects this separation. I am concerned though that I may not be handling the Internal anchor text properly. What i have done is take a keyword l want to rank for (for example "exotic vacations") and attach it a page (for example index page) and use the anchor text "exotic vacations" on this page and link it to the inner page "exotic vacation." Reason: I want to rank for the term exotic vacations on the main page, but have a relavant page to link to this term so the closest would be the keyword exotic vacation on an inner page. I would appreciate any feedback on this. I think I am running into a problem with this strategy especially on the main index page/inner page keywords (plural to singular). I also notice google will find an inner page for a time then switch it to the default domain name index page when searchign for a keyword. Kinda keeps going back and forth. I never see any indent search results.
Technical SEO | | oxygenretreat0