Are multiple sites needed to rank one website?
-
My SEO guy for a mortgage website says that we should have 30 websites, with about 250 pages each on each site plus 50 blogs in order to even think of ranking for mortgage keywords. Is that correct?
-
Honestly. Being really honest here.
I would find a different industry for my focus.
Your target is really really really really tough. You have arrived late to this fight and your competitors are fierce, armed to the teeth, occupy ALL of the highest ground and have spent $x00,000 or more to acquire their positions. Lots of them cheat too.
The only way that I would enter this niche is if I was Mr Mortgage, had a really big company with very deep resources behind me and I was able to service all of the clients myself. This ground will be very expensive to attack if you expect to be even marginally competitive.
My money says that you will get your ass kicked. I think this is a very safe bet.
-
Thanks Jerry & Egol,
Thats exactly what I am trying to figure out. It seems to me that instead of creating 10000 of articles for the 20 websites, it might be better to create 5000 good quality posts and put them on other blogs or sites, and link to my site that way. Your thoughts?
-
What he's trying to say is that you need to build links to be able to get your website to rank well. However, EGOL is right in that this would not be sufficient. You would be better off spending that time generating great content for your own site, reaching out to other bloggers to post your content on their site (unique content of course) and creating some sort of newsletter to try get contact info from people in a different way.
-
lol..... I think that he has underestimated the difficulty.
But, at least his communication has let you know that extreme and probably sneaky measures will be needed.
I am not saying that I would take his advice... I probably would not do that type of website building. But, I agree with him that you must be willing to spend a worthy amount to compete.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hey guys, for some reason my homepage has gone down in rankings though other pages on my site have not.
This is not something I have ever seen before. The site is still indexed if I search for it directly, but not in top 100 rankings for keywords even though sub-pages are ranking for the given keyword. Changes I have made recently include site transfer to wordpress, force redirect http to https removal of www by redirect and adding new property instance in Google Search Console. I have checked htaccess file and sitemap and all seem fine. ideas? Site: https://dublinSEO.co
Technical SEO | | HappyApple840 -
Handling Multiple Restaurants Under One Domain
We are working with a client that has 2 different restaurants. One has been established since 1938, the other was opened in late 2012. Currently, each site has its own domain name. From a marketing/branding perspective, we would like to make the customers [web visitors] of the established restaurant aware of the sister restaurant. To accomplish this, we are thinking about creating a landing page that links to each restaurant. To do this, we would need to purchase a brand new URL, and then place each restaurant in a separate sub folder of the new URL. The other thought is to have each site accessed from the main new URL [within sub folders] and also point each existing URL to the appropriate sub folder for each restaurant. We know there are some branding and marketing hurdles with this approach that we need to think through/work out. But, we are not sure how this would impact their SEO––and assume it will not be good. Any thoughts on this topic would be greatly appreciated.
Technical SEO | | thinkcreativegroup0 -
Hosting Multiple Websites
I want host multiple websites in geo-specific locations, and also have them be unique from each other. Does anyone have suggestions of a software or another method to use for this? Any experience with http://multiplecloud.com?
Technical SEO | | theLotter0 -
Mysterious drop of website ranking in google
Usually, I don't want to bother anybody by posting silly questions on forums. But this time I really might need advice. My wife and I took over the website maintenance and e-marketing of a local air conditioning company end of March this year. Before that the applied SEO strategies were not very user friendly and a little too search engine focused (spammy keyword stuffed articles, confusing website structure, a lot of directory links). Yesterday night (May 15th) the website more or less stopped ranking. For search terms like "ac repair englewood fl" or "trane north port" and many more the website was on page 1. Here are some more details: I replaced the old website with a newer version end of April. Since some of old the url structure did not apply any longer, I did a setup of around 30 301-redirects in .htaccess. The new site seemed to rank more or less as expected. The homepage has a PakeRank of 1 (seomoz Page Authority is 31). I am working on that but good natural links just take some time. site:kobiecomplete.com still brings up all the pages Google Webmaster Tools notified me on May 12th that there was a possible outage: _"_While crawling your site, we have noticed an increase in the number of transient soft 404 errors around 2012-05-08 16:00 UTC (London, Dublin, Edinburgh). Your site may have experienced outages. These issues may have been resolved. Here are some sample pages that resulted in soft 404 errors:" The listed pages under "some sample pages" are only pages from the old website which do not exist any longer and the 301 redirect was not setup. But this should have been already any issue before, if at all.
Technical SEO | | grojoh
I added the missing 301 redirects and marked them as fixed in Google Webmaster Tools. I had a copy of the website on a testing webspace (root directory of brightsidewg.com). Even though I had robots.txt set to disallow everything and WordPress search engine privacy set to do not index / follow, the website appeared on the Google search results yesterday night instead of the original website (kobiecomplete.com). Even though brightsidewg was a few ranks worse than kobiecomplete.com was, it was still ranking.
To remove the duplicate content, I deleted everything on brightsidewg.com and requested the removal of the website in the Webmaster Tools. Now brightsidewg.com is not any longer indexed (good) but it didn't help the ranking of kobiecomplete.com. Especially the homepage and the service area pages were ranking pretty decent on Google before yesterday night. Now I can not find them at all. Only other less important pages rank on page 8+ No malware on website I did not do any big changes on the website yesterday (only really minor ones). I did not acquire any weird/paid links even though there is a new link from a PageRank 0 website which I did not setup: http://www.indo-karya.com/detail/news/2012/kombise But that alone I think would not be enough for a penalty. It almost looks like that Google applied a partial -950 filter!? I could submit the website for reconsideration to Google and tell them about the duplicate content issue with my testing webspace brightsidewg.com. What do you think about it and what shall I do? Thank you so much for any help!0 -
Do we need to manually submit a sitemap every time, or can we host it on our site as /sitemap and Google will see & crawl it?
I realized we don't have a sitemap in place, so we're going to get one built. Once we do, I'll submit it manually to Google via Webmaster tools. However, we have a very dynamic site with content constantly being added. Will I need to keep manually re-submitting the sitemap to Google? Or could we have the continually updating sitemap live on our site at /sitemap and the crawlers will just pick it up from there? I noticed this is what SEOmoz does at http://www.seomoz.org/sitemap.
Technical SEO | | askotzko0 -
I have found this on a site that i have seen many times where can i get one from
Hi i have seen this great map system that i have seen on many sites which i think makes a site look great but i have tried looking for the past few weeks but cannot find where i can get one from. http://www.hypnoslimmer.co.uk/consultant.html does anyone know how these sites do it and where you can get the product from. I use joomla for all my sites Any help would be great
Technical SEO | | ClaireH-1848860 -
Why Does this Site Rank for so Many Keywords?
I was doing some research today and kept coming across this site sylvane.com I checked OSE and found that it only has a DA of 37 PA of 35, and only 79 linking domains (966 links total). I got to looking and there are a few links like this http://lulala.us/twxoops/html/userinfo.php?uid=303 Anyway, accroding to SEMRush, this site ranks for over 6,000 keywords. I ran content on a couple of their high ranking pages and the content is not unique, at least not very unique on the pages I checked. What is so special about that site that google is giving it so much love? I am not trying to call them out, I just want to know what this site is doing to garner the favor of google when I have a site in the same niche with a higher DA, PA, linking domains, and social signals.
Technical SEO | | CharlesMontgomery0 -
Recently revamped site structure - now not even ranking for brand name, but lots of content - what happened? (Yup, the site has been crawled a few times since) Any ideas? Did I make a classic mistake? Any advise appreciated :)
I've completely disappeared off Google - what happened? Even my brand name keyword does not bring up my website - I feel lost, confused and baffled on what my next steps should be. ANY advice would be welcome, since there's no going back to the way the site was set up.
Technical SEO | | JeanieWalker0