Avoid Keyword Self-Cannibalization. Please Help
-
This has been addressed plenty of times but I cannot find an example that addresses my issue so that is why I am posting this. I am getting the following Self-Cannibalization error for my Homepage and I am trying to fix it but I just don't see it or maybe I do not understand this correctly.
http://fake-diploma.com Keyword Fake Diploma
Cannibalizing link"How to make a fake diploma", "How to get a fake diploma", "Making a Fake High School Diploma", "Fake Diploma Template", and "Framing your fake diploma"
My understanding is that for Self-Cannibalization to occur I would have to have a link on this page pointing to another page using "Fake Diploma" as my anchor text since I want this page to rank for Fake Diploma. I do have the left sidebar which contains my most recent post and my of my titles do include Fake Diploma but I thought that since they were not an Exact Match and are actually longtail keywords that they did not matter or cause Self-Cannibalization. Am I wrong? How do I fix this.
-
Writing content with the keywords you want to rank is great, but just don't overuse them. There's a thin line between mentioning the keyword and stuffing an article with it. There's been a lot of chatter about the percentage of how many times your keyword should be mentioned within the text, however, I suggest you go with a "user target" in mind. Don't build content for search engines, build it for users!
-
Hey thanks for the great article. I am definitely going to have to check a few of them out as I have only been using the Google Keyword tool. Maybe I am confused again.
So Fake Diploma is my main keyword. But I also want to rank for some longtail keywords like " Fake College Diploma", "Fake Diploma Generator", "How to make a Fake Diploma" just to name a few. I thought the best way to rank for the longtail keywords was to actually write a post about that keyword and use it in the title as well. But if I am understanding you correctly by doing this it could be considered as keyword stuffing. So how and I supposed to try to rank for the longtails.
Again thank you for your patience and answering my questions.
-
You are welcome!
We posted an article about a week ago that includes a list of tools you can use to do some keyword research, almost all free: http://www.fulltraffic.net/blog/85067/5-amazingly-effective-ppc-keyword-research-tools/
WordStream's Keyword Niche Finder as a really good choice while ubersuggest will also provide you with lots of ideas. Both offer the option to download the findings. Try researching some long-tail too. Fake diploma is basically the same as "not real diploma", "diploma without classes" and so on.
-
Federico thank you for your response. I am a Rookie when it comes to SEO and I am trying my best with the information I have been able to track down. I didn't realize that could be considered Keyword Stuffing. I used the Google Keyword Tool and searched Fake Diploma and it gave me 79 related keywords and they all included the phrase Fake Diploma. I figured since Google saw them as separate Keywords I was safe. Unfortunately there are not to many other words to describe a Fake Diploma. Can you offer up any other options or suggestions? Or maybe point me in the right direction.
-
Roger actually reads the content not as in an exact match but "broad" (I think is called). As long as the link has the text "fake diploma" you are self-cannibalizating the keyword.
However, reading what you posted, I won't suggest using ALWAYS the same keyword, that could be seen as keyword stuffing, which doesn't only lower your rankings but you could get you penalized.
I would diffidently come with some alternatives, do some keyword research on the niche and try to use alternatives, it would help with the self-cannibalization + avoid a keyword stuffing penalty, while opening the possibility to earn traffic from other keywords.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How specific do I have to be when adding keyword to the meta title which I am trying to rank for?
I am looking for some clarity on what exactly you need to spell out for google in the exact match and what google understands in terms of using keywords in your meta title which I am trying to rank for. For example if my category page is for women's top, with both printed and solid color options, would it be ok to write- "Women's Tops: Printed & Solid Shirts & Tunics" and be able to rank for women's tops, women's printed tops, women's solid shirts etc. or would I have to be more specific and use women's as the keyword modifier before each term and write- "Women's Tops, Women's Printed & Solid Shirts, Women's Tunics"?
On-Page Optimization | | whiteonlySEO0 -
We´re in trouble with our on site internal link optimization - please help
Dear Moz community, We have made a great mistake. Looking at keyword search volumes somehow Moz showed volumes for two keywords which only differentiate by an '**s (plural) as same. **Now we optimized our internal links (all links have the keyword) for the singular word. Now looking at other search volume estimations from competitors we see, that the plural has 5 times bigger volume. Our issue: If we change some of the category links now to another keyword, we will loose our ranking with the singular word. Correct? If we do not change any of our internal links, we will never rank in top 6 with the keyword. (currently singular is 6 and plural is 15) What would you reccomend?
On-Page Optimization | | advertisingcloud0 -
Google Treating these URL's as diff, but they are same. please help
Google is treating, below URL's as two different URL's when they are same. How to solve this. Please help. Case 1:/2570/Venture-Capital-and-Capital-Markets/2570/venture-capital-and-capital-marketsCase 2: /xxx/Java-Programming//xxx/Java-ProgrammingPlease help, how to solve this. Thanks in advance
On-Page Optimization | | AnkammaRao0 -
Our urls for adwords are slightly different from current urls presented on site (weused htaccess to help create shorter urls). How important is it that the adwords url match the sitemap url for keywords on those pages?
Hello, We have dynamic urls that we have made into short urls through htaccess and code manipulation. Some of our adwords urls are different from our page urls - for example a) Latest version of page www.abc.com/x-y-z.html b) Previous version of url www.abc.com/x+y+z.html c) raw original version www.abc.com/yyy/zzz?category=X&Product-code=Y etc etc. Would my ranking for keywords on the page improve if I diligently made all of them the same? They all go to the same page even now, and no 404 errors or anything. Thanks Sam
On-Page Optimization | | samgold0 -
The need of two-keyword optimization in the same page
Hi there! Due to the business model of my company I have to optimize two keywords in one page. I just asked about this question before and someone told me thant as long as they refer to the same concept and have almost the same "meaning", it is possible. The problem is how to face it up. I mean, there's one H1 label, one title, etc....and what's the "policy" of key distribution in the content in order to priorice these keywords? What you guys recommend? many thanks
On-Page Optimization | | juanmiguelcr0 -
Duplicate lower and uppercase keywords
I get significantly different report cards for the same keywords with and without uppercase letters on the same URL. The only difference between the two sets of keywords is the first letters of every keywords, e.g.: "Air freight" - results in an "F"
On-Page Optimization | | DigiTeamatDSV
"air freigth" - results in an "A" Should I stick to lowercase keywords only - and won't the search engines ignore the case anyway?0 -
Problem with Occurrences of Keyword
At "On-Page Report " i have noticed that the only important problem my site has is the "Occurrences of Keyword " it says that i have ONLY 14.156 keyword repeat. My page ofcourse does not have so many repeats of same keyword. In fact this keyword is shown 10 times as i saw at source code of this page i tested. This report is for one page or for all pages of domain ? My keyword was two words keyword if that matters but there is no way that keywords to be repeated so many times.
On-Page Optimization | | Web-Builders0 -
Creating Content for Several Local Keywords
I have a client who is in the lead generation business for a specific aesthetic service. The company basically generates leads through SEO and sells them to hundreds of local businesses across the US and Canada. There is some serious competition for the main service keyword (this is not the real keyword) e.g. “liposuction” and over the past year we have seen rankings fall significantly (from top 3 to 13-15). But... what I have found is that most of the traffic, particularly the highly converting traffic, comes from local keyword variations e.g. “liposuction in san diego”. However, these keywords are also highly competitive because there are several local businesses in these areas. How would you suggest creating content for these pages when they are all extremely similar and we need to target 100s of cities? For example the page “liposuction in san diego” is very similar to the page “liposuction in sacramento”, ect ect. Thanks for the help!
On-Page Optimization | | Bartell0