Dramatic decline in traffic with same unchanged rankings
-
Hello
I would be grateful for any input on this.
I'm the webmaster of the site..
Before May 22, 2013, penguin 2 updates, i was getting around 700 - 800 Unique hits per day
After pengin 2 Updates, There is no difference In ranking... But my traffic has halved
Saturday for example the only received 66 hits.
Please check my ranking stats
Total Keywords
300 Rankings 220 In Top 3 288 On First Page
6. But traffic stats is
Week ending: 6/16 Change 6/23 6/16 Change 6/23 6/16 Change 6/23
Organic Search Visits
Total number of organic (unpaid) visits to your site from search engines.
1,782 -11% 1,589 37 -16% 31 1,745 -11% 1,558
URLs Receiving Entrances Via Search
The number of distinct URLs on your site that receive one or more organic (unpaid) visits from a search engine.
370 -4% 354 8 13% 9 362 -5% 345
Non-Paid Keywords Sending Search Visits
The number of distinct keywords that send one or more organic (unpaid) visits to your site.
886 -2% 865 8 0% 8 878 -2% 857My questions are
1. Why is there a major decline in traffic when ranking is more orless same
2. What is the possible solution?
3. Am I targeting wrong keywords? If so, what would the alternatives be? Please note the 300 I have inserted were simply cut and pasted from a list of 1103 targeted kws.
I would be grateful for any suggestions, so I may get traffic back to where it was before.
Thanks
-
Francis,
I'd guess that you've changed or removed the analytics script from some pages. Had you done any work on the site during that time?
-
I'd agree with Matt, it has to be other keywords that you are not tracking that must be struggling. What about seasonality? When you compare year-on-year, is the decline the same or out of sequence?
-
I think in order to give a conclusive answer one would have to delve deeply into your Google Analytics data. I would guess that if your main keyword rankings haven't changed they should still bring in roughly the same amount of visitors (give or take a few). The issue might be on the wider picture - longtail visitors, less important keywords etc...
If you log into Google Analytics and look at your main keyword, check its visitors over time - what do you see? Has that declined? Or has that remained stagnant? If it is stagnant then the issue is not with your main keywords but more a case of how wide you are spreading your net.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have rebuilt a website on a new domain and followed SEO protocol to maintain authority, but the results and rankings are declining.
We took over an account for a company called knightdoorservices.com who specialize in doors and windows in Edmonton, Alberta. We built them a new website on a new domain: knightdoorsandwindows.com. We did 301 redirects on all of the old URLs so that they now point to the new URLs so most of the authority should transfer over. Additionally, each page has a properly optimized title, h1 tag, a series of pertinent alt tags, and many instances of the focus keyword for that particular page. Additionally, the website loads quickly and has many high authority inbound links pointing to the domain. We have done this for many other companies and have seen their rankings maintain their position or increase. Is there something that I am missing for this company in particular? Thanks so much!
Intermediate & Advanced SEO | | Web3Marketing870 -
Domain Migration of high traffic site:
We plan to perform a domain migration in 6 months time.
Intermediate & Advanced SEO | | lcourse
I read the different articles on moz relating to domain migration, but some doubts remain: Moving some linkworthy content upfront to new domain was generally recommended. I have such content (free e-learning) that I could move already now to new domain.
Should I move it now or just 2 months before migration?
Should I be concerned whether this content and early links could indicate to google a different topical theme of the new domain ? E.g. in our case free elearning app vs a commercial booking of presential courses of my core site which is somehow but not extremely strongly related) and links for elearning app may be very specific from appstores and from sites about mobile apps. we still have some annoying .php3 file extensions in many of our highest traffic pages and I would like to drop the file-extension (no further URL change). It was generally recommended to minimize other changes at the same time of domain migration, but on the other hand implementing later another 301 again may also not be optimum and it would save time to do it all at the same time. Shall I do the removal of the file extension at the same time of the domain migration or rather schedule it for 3 months later? On the same topic, would the domain migration be a good occasion to move to https instead of http at the same time, or also should we rather do this at a different time? Any thoughts or suggestions?0 -
Homepage ranks worse than subpages
My homepage (www.mach7t.com) is optimized for "enterprise imaging solutions", but only ranks #55 in Google. The rest of my subpages rank much better than that for their respective keywords, many on page 1. Any ideas why this might be?
Intermediate & Advanced SEO | | CQMarketing0 -
What are your best moves if you want to get your traffic and rankings back for a specific keyword?
Hi all We are server and website monitoring company for over 13 years and I dare to say our product evolved and mastered over the years. Our marketing not so much. Most of our most convertible traffic came from the keyword "ping test" with our ping test tool page, and for the first 10 years we have been positioned 1-3 in Google.com so it was all good. The last two years we have been steady on positioned 8-9, and since 7-30-13 we are on the second page. We have launched a blog in 2009 at http://www.websitepulse.com/blog, and post 2-3 times a week, and are working on new website now, and my question is what is your advice in our situation? Aside from providing fresh content and launching a new website is there anything specific we could do at this stage to improve our position for "ping test"? Thanks Lily
Intermediate & Advanced SEO | | wspwsp0 -
Moving low ranking domain
I have a website, that I rewrote great content for, but I recently found that there are many, many links going to the subdomain that may be pulling it down. Has anyone had experience taking down a site and then moving the content to a new site? Will it be considered duplicate content if you completely take the old site down and use rel="canonical" on new site pages? I don't want to lose the good content, but I cannot have it on the current URL with all the bad backlinking (it's a complicated situation, as I need to keep those backlinks which are affiliates). Thank you.
Intermediate & Advanced SEO | | RoxBrock0 -
SEOMoz Keyword Ranking Accuracy
Getting some mixed message on this. Is the keyword ranking informational available in SEOMoz based on the data in Mozscape or based on live Google data? Reason I ask is that my ranking for "crown moulding" for www.worldofmoulding differs: Based on the today's scan my www.worldofmoulding.com ranks in position 40 in Google. Based on a manual check with cleared out cache no local setting ... the site is 4th spot Running a third party check using "Advanced Web Ranking" tool it comes up in 9th spot, but they count the local business SERPs in which case it matches my manual search. It seems that SEOMoz is not in line with actual ranking. Any suggestion for what can be used to accurately asses SERP placement for terms?
Intermediate & Advanced SEO | | VanadiumInteractive0 -
Google Ranking Wrong Page
The company I work for started with a website targeting one city. Soon after I started SEO for them, they expanded to two cities. Optimization was challenging, but we managed to rank highly in both cities for our keywords. A year or so later, the company expanded to two new locations, so now 4 total. At the time, we realized it was going to be tough to rank any one page for four different cities, so our new SEO strategy was to break the website into 5 sections or minisites consisting of 4 city-targeted sites, and our original site which will now be branded as more of a national website. Our URL structures now look something like this:
Intermediate & Advanced SEO | | cpapciak
www.company.com
www.company.com/city-1
www.company.com/city-2
www.company.com/city-3
www.company.com.city-4 Now, in the present time, all is going well except for our original targeted city. The problem is that Google keeps ranking our original site (which is now national) instead of the new city-specific site we created. I realize that this is probably due to all of the past SEO we did optimizing for that city. My thoughts are that Google is confused as to which page to actually rank for this city's keyword terms and I was wondering if canonical tags would be a possible solution here, since the pages are about 95% identical. Anyone have any insight? I'd really appreciate it!0 -
Why do i not receive google traffic?
over the 4-5 months i have published over 3000 unique articles which i have payed well over 10 000usd for, but i still only receive about 20 google visitors a day for that content. i uploaded the 3000 articles after i 301 redirected the old site to a a new domain (old site had 1000 articles, and at least 300visits from google a day), and all the old conetnt receives the traffic fine (301 redirect is working 100percent now and pr went from 0 to 3pr) articles are also good ranging from 400-800 words. 90 percent of them are indexed by google, most of them have been bookmarked to digg reddit etc website domain is over 10 years old - alltopics.com why google doesnt send me the traffic i deserve?
Intermediate & Advanced SEO | | rxesiv0