Will this affect the local SEO listings in Google?
-
So, I'm trying to list the same exact address across all local listings for a client. How "exact" do they all need to match in order for them to be optimized for the 7-pack listings?
Here is an example of what I'm dealing with...
999 Cherry Ln #1 Dallas, TX 75238 - Address on Google Plus page
999 Cherry Ln Ste 1, Dallas, TX 75238 - Address on every other business listing
Is this close enough or is this inconsistency really hurting this client?
-
You're welcome, Clint. If the listing is new, that could certainly be a contributing factor. In the meantime, the client should be doing all he can to strengthen his website and citations and begin getting reviews. All of these will contribute to his hoped-for climb up the ranks. Good luck!
-
It is actually a fairly new page -- that could be it.
Thanks
-
Hi Clint,
If the client is failing to rank for core terms, you may need to do a full audit. Unfortunately, without seeing the listings myself, I can't offer further insight. As you know, local search rankings are based on hundreds of factors, so the client's issues may stem from so many different things, from age of the listings, to citation issues, to violations, penalties, merges, duplicates, etc.
I would first make sure that the client isn't violating any of the Google Places Quality Guidelines: https://support.google.com/places/answer/107528?hl=en
And then, if Local is relatively new to you, study the most recent Local Search Ranking Factors survey: http://moz.com/local-search-ranking-factors
Achieving ranking dominance in Local depends on all of the ducks being in a row. I do doubt that what you are describing could result in ranking failures because, as I've said, Google should understand that those two elements are the same, but there could be other elements that are off, and only an in-depth dive can surface these.
-
Thanks for the response Miriam. My real concern is that my client actually isn't in the 7-pack listings for hardly anything.
I thought it probably had to do with the address differences. When I take the two address examples and search them in Google (address in quotes and business name listed beside it), here are the number of results that Google shows...
Address on Google Plus page...
"999 Cherry Ln #1 Dallas, TX 75238" Business Name
2 results
Address on all other listings...
"999 Cherry Ln Ste 1, Dallas, TX 75238" Business Name
3,280,000 results
I figured that Google wasn't listing us in the 7-pack listings because it only has those 2 results/pages for that particular address.
-
Good question, Clint. I would not be concerned about the particular variance you've mentioned. Google should understand that # and Ste are the same thing.
What would be a problem is if you left the suite number off some of the listings. That could cause problems. But what you've described should be fine.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Any SEO-wizards out there who can tell me why Google isn't following the canonicals on some pages?
Hi, I am banging my head against the wall regarding the website of a costumer: In "duplicate title tags" in GSC I can see that Google is indexing a whole bunch parametres of many of the url's on the page. When I check the rel=canonical tag, everything seems correct. My costumer is the biggest sports retailer in Norway. Their webshop has approximately 20 000 products. Yet they have more than 400 000 pages indexed by Google. So why is Google indexing pages like this? What is missing in this canonical?https://www.gsport.no/herre/klaer/bukse-shorts?type-bukser-334=regnbukser&order=price&dir=descWhy isn't Google just cutting off the ?type-bukser-334=regnbukser&order=price&dir=desc part of the url?Can it be the canonical-tag itself, or could the problem be somewhere in the CMS? Looking forward to your answers Sigurd
Technical SEO | | Inevo0 -
AJAX and SEO
Hello team, Need to bounce a question off the group. We have a site that uses the .NET AJAX tool kit to toggle tabs on a page. Each tab has content and the content is drawn on page load. In other words, the content is not from an AJAX call, it is there from the start. The content sits in DIV tags which the javascript toggles - that's all. My customer hired an "SEO Expert" who is telling them that this content is invisible to search engines. I strongly disagree and we're trying to come to a conclusion. I understand that content rendered async via an AJAX call would not be spidered, however just using the AJAX (Javascript) to switch tabs will not affect the spiders finding the content in the markup. Any thoughts?
Technical SEO | | ChrisInColorado0 -
HELP! Google Business listing removed - check out my SERP free fall!
Hey Moz Community, I need your help. I have (had) a google local business listing. I made some changes last week to clean it up. Now it's gone and I've had a massive fall in my rankings (see images). Changes I made: I changed the business name from a spammy name: BYOL Graphic Design & Web Design Courses. TO: **Bring Your Own Laptop PTY LTD. ** I added Local business schema to my website. I added my telephone, address etc. Previously it was all an image. I tinkered with a few other things while I was there too but I can't remember them all. Other notes: Initially I blamed the dramatic drop on Hummingbird but after doing some research I'm not so sure. I think it's because I was messing around with Google Local. My listing is/was here: https://plus.google.com/111689574762050943425 (though it doesn't work any more). My website is www.bringyourownlaptop.com.au Questions: Do you think the loss of my Google local listing could be the cause of such a big drop? If it is my Google local listing - Is there a way to find out what I did wrong? Is there a place to ask for it to be re-checked? Is it better to just start again with a new listing? Do you think it's tied together with a Hummingbird change some how? What else can I check? What would you do? Thanks for your time. Dan
Technical SEO | | danlovesadobe
_The nervous business owner. _ InKrwvX.png Hv36XUu.png0 -
Google is changing the title
Hi! Lately i have seen that Google changed the page titles for some clients, not all... its about 30% of them. For example, the title looks likes this after the Google change: Company name: SEO and Pay per click management But in on that page it looks like this: SEO and Pay per click management - Company name Does anyone know why?
Technical SEO | | DanielNordahl1 -
Does Site Structure Affect Google
Hi - I'm pretty new at this. We’re running an e-commerce affiliate site at http://www.mydomain.com. So we don’t take payments but customer gets passed through to third party sites when they select to buy a product. We have a blog at http://www.mydomain.com/news. I think Google is treating these 2 sites as as separate sites for PR. For this reason we're thinking about moving this to http://news.mydomain.com. Anyone have any experience in this?
Technical SEO | | richardjoseph0 -
Domain redirect seo
Hello, my domain www.pacomarca.com and when i start the new campaing i get this pronblem: We have detected that the domain www.pacomarca.com and the domain pacomarca.com both respond to web requests and do not redirect. Having two "twin" domains that both resolve forces them to battle for SERP positions, making your SEO efforts less effective. We suggest redirecting one, then entering the other here. my domain is in networksolutions.com. how can i resolve it? many thanks Gonzalo
Technical SEO | | Kuna0 -
How to improve my google backlinks
Hi i have just checked my google back links for my site www.in2town.co.uk and it has said that i have only five, not sure where these are from as the tool i was using did not tell me. But i have looked at my compeditors and they have a few hundred and some have thousands so i am just wondering what i need to do to compete and get more backlinks. I have been writing articles for other sites, free article sites hoping to get some traffic as well as backlinks, for this has not worked out. i just done a report now and i have got the following information DMOZ Directory ? NoYahoo Directory ? NoDigg 0 Yahoo Indexed Pages ? 0 Bing Indexed Pages 0 I would really like to know what steps i need to take as i feel that i have done a lot of good work but my back links are not improving. any help would be great
Technical SEO | | ClaireH-1848860 -
Javascript bad for SEO?
If we utilize javascript to pull information from a database to display on a site, is that bad for SEO? Can search engines still see the data?
Technical SEO | | nicole.healthline0