Keyword Suggestions Tool & Different Subdomains
-
Hey all,
Was reading Dan Shure's brilliant post on the Keyword Planner, and decided to plug a few of my own pages into the URL-suggester tool as well. What I got back was nothing short of strange.
After plugging in our Features page, (which describes our Social Media Contesting Platform,) and getting back a bunch of suggestions related to Dr Seuss and Interior Design Scholarships, I realized that the Keyword Suggestion tool was being broken by our subdomains.
I looked for precedent on my particular issue, but I think I might not be searching properly. Could anyone provide any insight into whether or not this might affect how spiders see the content on Strutta.com, whether or not this is just something that will affect the Keyword Suggestions Tool or actual SERP rankings, and if this content is already present elsewhere on MOZ, a link to said content?
Much obliged
-
Thanks for getting back, Dan! Doing these checks definitely satisfies me that it's a non-issue.. Content Keywords gives me "facebook", "strutta", "contest", etc.
Interesting bug with Adwords though, they should consider doing subdomain-specific "research", since I think that in the case of SaaS businesses especially, this makes a lot more sense.
Cheers,
-Danny -
Dan who? Sorry for the delay here, was on vacation. But let me see if I can help.
This is a very intriguing. I think the best way to confirm/deny if this is an actual issue, is by going to Webmaster Tools -> Google Index -> Content Keywords - webmaster tools will be registered of course for just www and in theory should not take into account any of the subdomains. So if a subdomain is adversely affecting the main domain, those erroneous Keywords would show up probably in WMT.
Another way to check would be the related: search operator which when I run on Strutta's root domain, I get sites that make sense - other social media, facebook and contest sites. A straight branded search for "strutta" looks pretty strong too, everything is relevant.
Lastly you could look in "impressions" under webmaster tools for the www site - if you are "ranking" www pages for those extraneous keywords with random pages that could be a signal of something weird.
But I do think this is probably more a question of how the AdWords tool works - which to be honest I am not exactly sure, but probably a big combination of domain content, page content, anchor text from links etc.
Hope that helps!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Similar Keywords on Addon Domain
Hi all, I'm looking at setting up a second website targeting some similar keywords to my existing blog. I host the site through bluehost and am considering hosting the other website as an addon Domain. Whilst the content on both websites will be different both will target the same keywords. Does anyone know if because I'm targeting the same keys words using an addon Domain this could impact my existings site google rankings? Any help would be greatly appreciated.
Technical SEO | | thriftypence0 -
Meta Keywords - Should I define them myself
Hi All, Im sure this has been answered somewhere but I couldn't find it. SEOQuake etc suggest you should define meta keywords. However I was under the impression that this was not best practice Can anyone confirm what I should do/ is best practice? Cheers Bowey
Technical SEO | | CFCU0 -
Keyword in Domain Name
Hello!My website is www.enchantingquotes.com. I also own the domain www.enchantingwallquotes.com,which forwards to my site. About 90% of my business comes from the keyword "wall quotes". Should I consider changing switching to the enchantingwallquotes.com domain and redirecting? And if I do, do I need to recreate the entire website or is there an easier way that I am overlooking? Thank you for any advise/insight!
Technical SEO | | eqgirl0 -
Site architecture & breadcrumbs
Hi A client hasn't structured site architecture in a silo type format so breadcrumbs are not predicating in a topical hierarchy as one would desire (or at least i think one would prefer) For example: say the site is called www.fruit.com and it has a category called 'types of fruit' and then sub/content pages called things like 'apples' and 'pears'. So in terms of architecture that should be: www.fruit.com/types-of-fruit/apples and www.fruit.com/types-of-fruit/pears etc etc The client has kept it all flat so instead architecture is: www.fruit.com/types-of-fruit and www.fruit.com/apples and www.fruit.com/pears As a result breadcrumbs follow suit and hence since also not employing logical predication dont reflect the topical & sub-topical hierarchy I have seen that some seo's at least used to think this was better for seo since kept the page/s nearer the root but surely its better to structure site architecture in a logical topical hierarchy so long as dont go beyond say 3 or 4 directories/forward slashes in the url's? Also is it theoretically possible to keep url structure as is (flat) and just edit/customise the breadcrumbs to reflect a topical hierarchy in a silo structure rather than change the entire site architecture & required 301'ing etc in order to do this (or is that misleading or just not possible?) Cheers Dan
Technical SEO | | Dan-Lawrence0 -
"To keyword or not to keyword" in the URL string?
We are debating on whether to use primary keywords in the URL for every page for a new client for the sake of SEO. What is the feeling in the Community on which version is smarter? Version 1: www.abccompany.com/miami-moving-company/about-us www.abccompany.com/miami-moving-company/contact-us etc. etc. Version 2: www.abccompany.com/about-us Thank you for your thoughts!
Technical SEO | | theideapeople0 -
Keywords in Vanity URL
If I set up a vanity URL that just 301's to the main site, do the search engines look at the keywords in the vanity URL when determing how to rank the site. For example, if I set up a vanity URL of www.coolnewtechgear.com, and redirect it to www.company.com/products/, would the search engines view the keywords of cool, new, tech, and gear and associate that with the page it's getting redirected to? Or does it ignore the vanity URL and only look at the content of the page itself?
Technical SEO | | ryanwats0 -
Blog on a subdomain vs subfolder?
Hi, Does anyone have data to show that a subfolder is better than a subdomain for a blog? From what I've read, it sounds like both are a viable option but you choose subdomain if you want to build your blog as a distinct entity. Do you get ranked more quickly with a subfolder? Do you see X% more lift? Has anyone tested or seen tests around this subject? Any input is appreciated! Thanks in advance.
Technical SEO | | sportstvjobs0 -
404 Errors in Google Webmaster Tools
Hello, Google webmaster tools is returning our URLs as 404 errors: http://www.celebritynetworth.com/watch/D5GrrPEN9Oc/tom-mccarthy-floating/ When we enter the URL into the browser it loads the page just fine. Is there a way to determine why Google Webmaster Tools is returning a 404 error when the link loads perfectly fine in a browser? Thanks, Alex
Technical SEO | | Anti-Alex0