Are there any suggestions when you completly redesign your web page keeping the same domain but change the host? I want it to go smoothly and want to avoid the rankings we already have including sub pages.
-
I am currently having our website completely redone by a design company. Are there any suggestions on this process as to not lose the rankings we currently have for our site? The domain will remain the same however we are planning on changing our host. We also have a good amount of sub domains that the web company will not be changing for us.
-
The Google webmaster blog published an updated guide four days ago [link: http://googlewebmastercentral.blogspot.com/]. I'd recommend following it to the letter.
Another thing to watch out for when changing hosts is to make sure your DNS settings are ready to go on your new host before you cancel your old one. These days this is usually fast, but I've seen sites go down for ~48 hours because they didn't take this precaution. I'm not sure what your level of computer savvy is, so here's an explainer on DNS and why it's important [ink: http://www.howtogeek.com/122845/htg-explains-what-is-dns/]. Basically it's how your browser translates a URL into a form that it can understand and provide a page back to you. Most hosts provide this free, and it's something you never think about until something goes wrong with it.
-
Make sure you implement 301's if the url's change. Make sure the new pages reflect the old pages in regards to content to minimize any organic fluctuations.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Get 1st Page Google Rankings for a Local Company?
Hi guys, I'm owning a London removal company - Mega Removals and wants to achieve 1st page rankings on Google UK for keywords like: "removals London", "removal company London", "house removals London" but have no success so far. I need professional advice on how to do it. Should I hire an SEO or should focus on content? I will be very grateful for your help.
Local Website Optimization | | nanton1 -
Redirecting to HTTPS for web design companies
Hello, We redirected our website about 3 months ago to https from http and noticed a drop in rankings after about 2 weeks. Unfortunately, our rankings have not yet recovered. Can anyone recommend a solutions? The website is https://www.web3.ca/ Do we have to build a lot of new links to https if we currently have links that are pointing to http, for the most part? Also, could the switch effect anchor text links? For example, if we have a link to web design, but the links is pointing to http, instead of https, would that link have less value now? Thanks, Anton Vasiliv
Local Website Optimization | | Web3
Creative Director
Web30 -
I have a USA Shopify store and want to create a UK store. Should I use a domain or a sub-domain for the new store?
I'm currently running 2x Shopify Stores (names changed from actual): "coolpants.com" is our UK store "us.coolpants.com" is our USA store However, Google Analytics has shown that most of the traffic to "coolpants.com" comes from the USA, and this market has our biggest growth potential. So we want to switch our domain setup to the below: Make "coolpants.com" our USA store Stop using "us.coolpants.com" and redirect it to "coolpants.com" Set up our UK store as a new domain ("coolpants.co.uk) or subdomain ("uk.coolpants.com") My question is – should I set up the UK store as a domain or a sub-domain? What are the pros and cons of each? Thank you in advance for any help!
Local Website Optimization | | benkapow0 -
Need Awesome Examples of Well-Designed Service & Product Pages
I'm looking for some examples of really well built product/service pages that have great conversion points on them. I find most small businesses do a terrible job at highlighting their features & benefits (the "why") for their services and wanted some inspiration from those that are doing a fabulous job.
Local Website Optimization | | JoyHawkins0 -
Seeking advise about my new landing pages for different cites
I have just created 6 new location landing pages for my Dallas insurance agency. Each one is for a different city, but I have a feeling I did it wrong 😞 Because my site is rather large, I put two different lines of insurance on each page. Homeowners insurance and business insurance. Now I'm wondering if I should of done 12 different pages? i.e **1 city + 1 product = 1 page ** Here's one of the new pages: http://thumannagency.com/personal-insurance/frisco-insurance I'm having a guess here, but would it be better if the Navigation was; thumannagency.com/personal-insurance/frisco thumannagency.com/business-insurance/frisco ??? Thank you so much in advance!!
Local Website Optimization | | MissThumann0 -
Theory: Local Keywords are Hurting National Rankings?
I've read a good amount here and in other blog posts about strategies for national brands to rank locally as well with local landing pages, citations, etc. I have noticed something strange that I'd like to hear if anyone else is running into, or if anyone has a definitive answer for. I'm looking at a custom business printing company where the products can and are often shipped out of state, so it's a national brand. On each product page, the client is throwing in a few local keywords near where the office is to help rank for local variations. When looking at competitors that have a lower domain authority, lower volume of linking root domains, less content on the page, and other standard signals, they are ranking nationally better than the client. The only thing they're doing that could be better is bolding and throwing in the page keyword 5-10 times (which looks unnatural). But when you search for keyword + home city, the client ranks better. My hypothesis is that since the client is optimizing product pages for local keywords as well as national, it is actually hurting on national searches because it's seen as local-leaning business. Has anyone run into this before, or have a definitive answer?
Local Website Optimization | | Joe.Robison2 -
Can a localization web design update hurt SEO?
Hi mozzers, Me and my team are having a major website refresh and update for one of our client's. The structure of the website can be divided into 2 types of pages: corporate pages(representing the core services of the company which rank nationally) and microsite pages(representing each and every 30+ franchise locations ranking locally). Right now when you visit the Seattle microsite page you have localization feel but the main nav(of corporate site) remains at the top on top of the subnav(orange under map) which is customized for the location where you are in. My colleague who is the main person in charge of this website update would like to create a better localization experience for users in specific cities by having one main navigation instead of 2 displaying exactly the same pages displayed on the actual subnav (actual microsite) (images are below of actual and potential look of the website). FYI: URLs will remain the same. I really like this idea of a more personalized experience but I am afraid that the local seo strategy we have done so far may be jeopardized because of this new design but i am not sure. Am I right? Are we going to lose national and/or local rankings? Will this fresh design hurt the SEO we have been doing for the past few years? It would be great to provide me "best practice" tips to follow for this case as far as what are the steps I should be paying attention... Thank you guys! ktJrsNx.png Boq4Pvt.png
Local Website Optimization | | Ideas-Money-Art0 -
Do more page links work against a Google SEO ranking when there is only 1 url that other sites will link to?
Say I have a coupon site in a major city and assume there are 20 main locations regions (suburb cities) in that city. Assume that all external links to my site will be to only the home page. www.site.com Assume also that my website business has no physical location. Which scenario is better? 1. One home page that serves up dynamic results based on the user cookie location, but mentions all 20 locations in the content. Google indexes 1 page only, and all external links are to it. 2. One home page that redirects to the user region (one of 20 pages), and therefore will have 20 pages--one for each region that is optimized for that region. Google indexes 20 pages and there will be internal links to the other 19 pages, BUT all external links are still only to the main home page. Thanks.
Local Website Optimization | | couponguy0