How valuable is a link with a DA 82 but a PA of 1?
-
Our county's website has a news' blog, and they want to do an article about an award we won. We're definitely going to do it, and we're happy about the link. However, all the other news' articles they have only have a PA of 1. The DA is 82, and the link is completely white hat. It's a govt site in our locale, however, with such a terrible PA, I'm don't think the link is really all that great from an SEO stand point. Am I right or wrong (or is it some dreadful murky grey area like everything else in this industry (which I'm thankful to be a part of )?
Thanks so much for any insights!
- Ruben
-
Those are very good points. Thanks Lewis!
-
The Page Authority will be 1 as it'll be a brand new page. You don't create a page with an instantly high PA, it has to be earned. Take the BBC, for example; if they create a news story today the page will have a PA of 1 but a DA of 100, but most SEOs would love a link from the BBC!
News websites are constantly adding new pages as new stories break. It's unlikely these types of pages will get huge PAs as, let's face it, yesterday's news won't continue to attract many backlinks after day one or two of the story breaking.
Keep up the good work! You should certainly see some positive results if you keep building links like that!
Cheers,
Lewis
-
As always, thanks everyone!
- Ruben
-
Thanks for the excellent answer, Travis. It was very insightful. I appreciate it.
- Ruben
-
I'll chime in to wholeheartedly agree with Ryan and Travis. This is a particularly valuable link from the standpoint of local SEO, given that it's coming from a local new source.
-
I agree with Travis. In short, yes it's an excellent link. Like Travis mentions, getting caught up in the numbers can be misleading at times, and for a short hand of the sites and people you want to work with it's better to think of them as relationships. In this case, being connected to an official site that's reputable, spam-free, and exclusive is an excellent connection.
-
I would generally dispense with the concern over metrics, considering the source. It sounds like a great citation source, regardless. Plus it may do what links were intended to do in the first place: Drive Traffic
OSE, aHrefs, Majestic and the like are just keyhole views into what's really going on. Albeit important keyhole views, but still limited insights into the big picture.
I would challenge that if one focuses less on granular metrics, and puts more attention into traffic and general relevancy; one would be happier with the results and have more time for generating similar results.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Broken canonical link errors
Hello, Several tools I'm using are returning errors due to "broken canonical links". However, I'm not too sure why is that. Eg.
Technical SEO | | GhillC
Page URL: domain.com/page.html?xxxx
Canonical link URL: domain.com/page.html
Returns an error. Any idea why? Am I doing it wrong? Thanks,
G1 -
#Page Jump link sharing
Hi I'm managing an in-house link building campaign in order to help in our key search term 'Location Holidays'. We were historically number 1 for this term until a recent re-design in May where our web design agency butchered our SEO. All of the main issued fixed, we're now fluctuating between 3rd & 4th on a daily basis. I'm putting together a social share comp to promote through the press in order to boost our backlink profile. We're nesting the competition within the body of the page we want to improve the rankings for. I will be including a #page jump link to quickly access it as it will be further down the page. My question is that if we get press to link to http://holidaycompany.com/destination/#comp will http://holidaycompany.com/destination/ receive the link juice or will http://holidaycompany.com/destination/#comp be looked upon as a whole new page? Thanks in advance!
Technical SEO | | MattHolidays0 -
How to set up internal linking with subcategories?
I'm building a new website and am setting up internal link structure with subcategories and hoping to do so with best Seo practices in mind. When linking to a subcategory's main page, would I make the internal link www.xxx.com/fishing/ or www.xxx.com/fishing/index.html or does it matter? I'm just trying to avoid duplicate content I guess, if Google saw each page as a separate page. Any other cautions when using subdirectories in my navigation?
Technical SEO | | wplodge0 -
Sitemap links
Hi, I´m running a sitemap using pro-sitemaps and I find several pages that shouldn´t be listed. How do I find how are these pages being generated? Can´t find the links the robot is following to get to those pages..
Technical SEO | | ceci27100 -
"One Page With Two Links To Same Page; We Counted The First Link" Is this true?
I read this to day http://searchengineland.com/googles-matt-cutts-one-page-two-links-page-counted-first-link-192718 I thought to myself, yep, thats what I been reading in Moz for years ( pitty Matt could not confirm that still the case for 2014) But reading though the comments Michael Martinez of http://www.seo-theory.com/ pointed out that Mat says "...the last time I checked, was 2009, and back then -- uh, we might, for example, only have selected one of the links from a given page."
Technical SEO | | PaddyDisplays
Which would imply that is does not not mean it always the first link. Michael goes on to say "Back in 2008 when Rand WRONGLY claimed that Google was only counting the first link (I shared results of a test where it passed anchor text from TWO links on the same page)" then goes on to say " In practice the search engine sometimes skipped over links and took anchor text from a second or third link down the page." For me this is significant. I know people that have had "SEO experts" recommend that they should have a blog attached to there e-commence site and post blog posts (with no real interest for readers) with anchor text links to you landing pages. I thought that posting blog post just for anchor text link was a waste of time if you are already linking to the landing page with in a main navigation as google would see that link first. But if Michael is correct then these type of blog posts anchor text link blog posts would have value But who is' right Rand or Michael?0 -
Is skimlinks-unlinked organic and valuable?
Hi, recently we got some editorial links on some of the articles from a few online journals and I've noticed anchor links all have these similar property within the <a>:</a> Mysite What does the skimlinks-unlinked and data-skimwords-word means? Are these normal organic links and valuable?
Technical SEO | | LauraHT0 -
Internal link structure, find out if there are any internal links to this page
When i use this url in open site explorer it says that there are no internal links:
Technical SEO | | wilcoXXL
http://goo.gl/d2s6tJ
Page Authority is also 1, it should be higher of there are any internal links to it right? But i am very sure there are links to this url on my website. For example on this URL:
http://goo.gl/ucixRH How certain can i be of this? Because if i can be very certain, than we have a internal linkstructure problem on our entire site i believe.0