Domain.com/postname vs. Domain.com/blog/postname
-
I am wondering what is the best practice regarding blogs?
I read that it would be best to structure a website like a pyramide instead of a flat panckage
But I have seen many blogs where the post shows right after the domain name.
Domain.com/postname instead of Domains/blog/postname
My point is that if a website has many post then the structure will get very flat and this will maybe make your most optimized and important pages less important to google domain.com/page
a) What do you think about this, which one of the two blog solutions do you prefer and why?
b) in context to blog
If for instance you had a keyword like Copenhagen property would you then consider renaming your blog to
realetateagent.com/Copenhagen-property-news/post-name
c) Would write a little intro like 200 words for the page 1 of your blog and add in some keywords.
-
Regarding B), one thing to consider is whether redirects will help or hurt your site. Even websites that are appropriately redirected lose some link equity in the process. See Matt Cutts' video here which says that roughly 10-15% of PageRank is lost through redirects and outgoing links. Therefore, if the site has existed using the format domain.com/post-name for a long time and attracted links to those URLs, then the small benefit you get from adding the keyword to the URL may be outweighed by the natural loss of link equity.
For C), an introductory blurb could help, but make it good quality content, not just for keywords. Especially since this text will push down the actual blog posts, it needs to be worthwhile for people to read or it could increase bounce rate.
-
Thanks for answer.
B) With this one i ment should i rename the name of the blog to a keyword i target.
Copenhagen-property-news instead of Blog ....copenhagen and property is not already part of my domain name.
C) yes i ment to add like 200 static wordsand a h1 on top of the blog post page, Instead of just having the first posts
-
I think the setting of the URL is very much depends upon how you are taking your website and how deep is it. If you ask about my website, my main goal is to offer free education to the readers and then there are service pages so I thought it would be fine to go with the direct approach as my service pages are limited.
My URL structure is: http://www.example.com/direct-page
But if your website is deep then making divisions make sense like services/name or blog/post-post
b) I think the division should be basic and not very deep as this will hurt user experience.
c) I really didn’t understand this part but if you mean a text before read more is bad so the answer is NO!
hope this helps!
-
Hi Ryan,
yes its a very good point, I agree with you the point about analytics.
I just also really wanted to know peoples thoughts about pancake vs pyramid structure. Will the many blog post after the domain.com/ make other pages less significant
how about B and C what is your opinion should the blog page be optimize in such a way?
-
Thumbs up to Doug. This is also what I said in one of your earlier posts, "D) Adding the blog folder is fine, and helpful in a lot of cases (when you just want to analyze the blog separate from the website, for example). Cheers!"
-
On the topic of whether to put all your blog content under a /blog folder or not. I'd normally recommend it just so that you can easily segment the blog section of your site in Analytics. If you don't it's tough to see how your blog is performing separately from the main site and it's not always obvious what is a blog post and what is a service/resource/support page. Visitors who enter the site via blog posts usually have less commercial intent.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have a metadata issue. My site crawl is coming back with missing descriptions, but all of the pages look like site tags (i.e. /blog/?_sft_tag=call-routing)
I have a metadata issue. My site crawl is coming back with missing descriptions, but all of the pages look like site tags (i.e. /blog/?_sft_tag=call-routing)
Intermediate & Advanced SEO | | amarieyoussef0 -
If I have two brands and I market one in English (BrandA.com) and one in Spanish (BrandB.com), and the websites are identical but in different languages, would that have a negative impact on SEO due to duplicate content?
I have a client who wants a website in Spanish and one in English. Typically we would use a multi-language plugin for a single site (brandA.com/en or /es), but this client markets to their Spanish-speaking constituents under a different brand. So I am wondering if we have BrandA.com in English, and the exact same content in Spanish at BrandB.com if there will be negative SEO implications and/or if it will be recognized as duplicate content by search engines?
Intermediate & Advanced SEO | | Designworks-SJ1 -
Two A Records or one CNAME and one A Record for www / naked domain?
What's the best way to point a domain to an IP address? Two A records one with host @ and the other with host www ? One A record pointing to the naked domain
Intermediate & Advanced SEO | | aj613
One CNAME record with host www pointing to nakeddomain.com Something else? Thanks so much! This seems so basic, but always seems to stump me. I'm using WordPress, if it makes difference.0 -
Something happened within the last 2 weeks on our WordPress-hosted site that created "duplicates" by counting www.company.com/example and company.com/example (without the 'www.') as separate pages. Any idea what could have happened, and how to fix it?
Our website is running through WordPress. We've been running Moz for over a month now. Only recently, within the past 2 weeks, have we been alerted to over 100 duplicate pages. It appears something happened that created a duplicate of every single page on our site; "www.company.com/example" and "company.com/example." Again, according to our MOZ, this is a recent issue. I'm almost certain that prior to a couple of weeks ago, there existed both forms of the URL that directed to the same page without be counting as a duplicate. Thanks for you help!
Intermediate & Advanced SEO | | wzimmer0 -
Links / Metadata around Recent Posts etc in Wordpress / Blog - Good SEO Practice?
Hello In a Wordpress blog ( or part of an ecommerce site that runs under wordpress ) it is good to show recent posts in the sidebar on most pages. Obviously the posts aren't going to be relevant to every post , so my questions are: Is having these on the page hurting SEO for the page? Is there good metadata structure to put in there? ( like rel="nofollow" or similar ) Thoughts?
Intermediate & Advanced SEO | | s_EOgi_Bear
Thanks for your time
Marty0 -
SEO of blogging websites
What are the best practices of doing SEO of article/blogging websites.
Intermediate & Advanced SEO | | Obbserv0 -
Help with https// redirects
Hey there
Intermediate & Advanced SEO | | Jay328
I have a client who just moved from a self hosted CMS to Adobe Catalyst (don't ask!)
The problem: Their url indexed with google is https://domain.com, Adobe Catalyst does not support third party SSL certificates or https domains. Now when people google them https://domain.com shows up in search, HOWEVER it does not have a trusted certificate and a pop up window blocks the site. They are a mortgage company so SSL is really not needed. What can I do to get google to recognize the site at http: vs. https? Would this be something in GWMT? Thanks!0 -
Article/ Blog Post submissions
Hello All, I'm looking to perform a 'Standard' guest blog post link building tactic, but i'm a little unsure as where to start. Does anybody have a list/ guide to websites that accept guest posts? Preferably ones that are useful for SEO purposes, I have been link building for about 3 months now, but to be honest, most of these links are NoFollow, which isn't too great! Paul
Intermediate & Advanced SEO | | Paul_Tovey0