Does Anchor Text in Links Count When Google Looks at Overall Keywords on the Page?
-
So, on our site, we have a list of related blog posts on a page that focuses on bamboo flooring.
These blogs posts have anchor text like "What's the best bamboo flooring?" "How to install bamboo flooring." "Yada yada bamboo flooring yada."
Because the main keyword for the page is bamboo flooring, would the presence of these words within anchor text on the page be considered as keywords on the bamboo flooring page, affecting that page and possibly stuffing within that page?
-
Awesome. That's a fantastic way to check. Thank you.
-
Here is a quick experiment you can run. Find a page that has the related links on it. Let's say it is...
http://domain.com/bamboo-flooring
Go to google and type in...
site:domain.com/bamboo-flooring "how to install bamboo flooring"
Does Google show the page or not? If they do, then you know Google is counting the anchor text towards the rankings of that page.
-
Anchor text and other link-related text will definitely count toward keywords and overall in content, as it's an item on the page. As to whether or not these would push your page toward being seen as stuffed, depends wholly on three things:
- Is the rest of your content heavy with that keyword?
- Do the pages to which they link have content that isn't absolutely related to the topic suggested in the anchor text?
- Are there a lot of links with anchor text like this?
If the answer to any of these questions is "yes", then you may want to reconsider things a touch. The short answer is, yes, the anchor text for links is counted as part of the content of a page, and therefore will effect all aspects to which content can be hinged.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Focus Keyword
Hi everyone! I am pretty new to SEO so all the help would be great. Does every webpage on our website need a focus keyword for example like the about us page. We have webpages for every location in the UK - Would it be helpful if the location webpages had a focus keyword also? Just to note that I am using Yoast on Wordpress. Many thanks,
Keyword Research | | SMCCoachHire
Aqib0 -
Have question about usage of similar keywords on single vs multiple pages within the same site...
I am working on a campaign with someone and have been talking back and forth about some keyword usage thoughts. More precisely multiple keywords that are similar and how to use them on the page for best results in ranking without diluting our own work to rank well. Example: Keywords:
Keyword Research | | allstatetransmission
Vehicle Wraps
Vehicle Wraps Phoenix
Phoenix Vehicle Wraps
Car Wraps
Car Wraps Phoenix
Phoenix Car Wraps One thought is that the keywords are so similar that it would best benefit us to target one page to the grouping of like keywords and long-tail keywords, and not making separate pages as to create competition for the same keyword within the site itself. Also that Google is "smart" enough to see that car wraps and vehicle wraps are like keywords, and that car wraps when linked to a site from Phoenix, will also pull as Car Wraps Phoenix. The other thought is we target one page for each separate keyword although the keywords are so similar. What are your thoughts? I wanted to ask all of your thoughts as I am sure your feedback will be enlightening. (Always helpful!!) Thank you!0 -
New Rules Keywords of Google Panda
Hello Everyone,.. I want to ask regarding my confusion of Keywords. How does search engine see the keywords? and find the website that is matched with the keywords. So this is what I mean: When I type keywords "luxury dog clothes" at google, then the website which is showed up, is nothing using keyword of "luxury dog clothes". But then appeared websites which in bold words are "designer dog clothes", "dog clothes", "designer dog" . Can anyone please help me to explain why Google shows the website which is not identical matched keywords "luxury dog clothes" that I am looking for? I read at the beginer guide SEO, that the good keywords must be placed at the front of the title then in the body description, placed no more than 2 times. But in fact, for the example above, there is nothing words of "luxury dog clothes" placed at the title and in the body description. This makes me very confuse how to determine the right keyword for mine, especially the long tail keywords. Thank you everyone. Hopefully you all can help me to explain as I am a newbie at SEO.
Keyword Research | | Jesslyn0 -
Difference in Keywords and Anchor Text ?
Sorry i am noob here: I thought both are same but when i see GSA tutorials i found that both are different. If suppose my keywords is black german shoes than what is my anchor text will be. Also anchor text isdifferent like generice keywords click here, find more etc. Please give explanation.
Keyword Research | | chandubaba0 -
Question about keyword analysis
I am working on a keyword analysis for a range of keywords. I want to target these keywords in the Denver market. I know if you search google for something like "IT Support" and you are located in Denver it knows where you are and caters the results to be more Denver IT Support oriented. I did notice that those results are different than if you search for "Denver IT Support" My pages are optimized for the Denver market and the keyword like "IT Support" but I am a bit confused on how I should be doing my research into keywords. Should I be putting Denver into all my keyword analysis research even though I still want to rank for just the keyword when they are searching from the Denver area. I hope this all makes sense. I guess I just need some guidance on how to deal with the location specifics of my keywords. Thanks in advance for any help.
Keyword Research | | ZiaTG0 -
No idea where to start with keywords
I have a friend who owns an IT business in Pennsylvania. I have been on the adwords tool begging for keywords that people are searching for and I am getting no search results at all. I have tried all types of combinations- IT consultant Pennsylvania IT consultant PA network solutions pennsylvania computer tech pennsylvania ...and many variations thereof. Does this mean that maybe just no one looks for this type of business on google? What would you guys do in this situation? Thanks!
Keyword Research | | GroundFloorSEO0 -
How trustworthy is Google's Keyword Tool for organic search research?
Can anyone (not Google affliated) explain to me where Google's data really comes from in their Keyword Tool? Is it at all based on organic search? Or only on Google Ads related data? I know there was some controversy back in June '10 and the Google remedied the return of suggested keywords but I can't seem to get a clear answer (other than from the Google blog itself) whether the search volumes returned are truly indicative of organic search. Am I relying on the wrong tool? Do those more savvy than I only rely on the keyword tool for PPC research. Please help! I'm obsessing over my numbers here. 🙂
Keyword Research | | lhutt0