Domain Authority - 10 point drop. Should i be worried
-
We have had a steady rise over the past year and as the DA results came out i was extremely disappointed to see a 10 point drop. Competitors have also dropped but not by this figure.
We have been continuing with the work we have been doing all year. Not the best news to have to share with the client.
Would you use DA as a KPI or is it a little unreliable?
-
If you haven't already, be sure to check the Mozscape API updates page, here: https://mza.seotoolninja.com/products/api/updates. As one went live the day before this post.
I'd second what Gaston says about advising against this (and similar metrics) as a KPI.
-
Hello!
It's importat for you to understand that PA, DA or any other metric from some platform are just metrics with their own algorithms.
In Moz's metrics case, they try to express how likely is a domain to rank, using a lot of information from the link profile for a domaina/page. Of course, they are great, but don't know the Google's algorithm, so a drop/increase in a certain metric doesn't have to be correlated with a worse/better ranking.Also, you must know, that from mozscape update to update, there might be different links crawled. It could be the case that some links that were in a older index weren't crawled in the actual.
In my experience ( and it's how I work), using any metric as a KPI will lead to problems and misunderstandings. I don't use them as a KPI.
for example, how hard would it be to explain that your work was correctly done, if there was some DA loss? (assuming that you've done everything just fine)Hope I've helped.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My DA dropped suddenly
Hi Everyone! DA of my site dropped from 7 to 1. I don't know what is the reason behind it? Can you tell me what is the main reason of dropping down?
API | | lucas77861 -
Frequency of Moz page authority updates?
I have some new pages on my site, and Moz gives them a very low PA ranking. I am wondering if these scores are updated monthly or quarterly? I'm not sure how frequently to check back for updated scoring.
API | | AndrewMicek0 -
Is everybody seeing DA/PA-drops after last MOZ-api update?
Hi all, I was wondering what happend at the last MOZ-update. The MOZ-health page has no current errors and i've checked a lot of websites probably about 50 a 60 from our customers and from our competitiors and everybody seems to have a decrease in DA's / PA's. Not just a couple went up and down like normally would happen, but all seems to have dropped.... Is anyone seeing the same in their campaigns? Greetings,
API | | NielsVos
Niels3 -
Ranking Drop for August 2016
We've been working our way back after all Google's been doing this year. We'd been sitting in the 30s most of the year, but even with some improvement in keywords as well as backlinks, we just dropped from 31 to 26. Is there a way to find a report or at least some insight as to why we dropped 6?
API | | kkenyon1 -
10/14 Mozscape Index Update Details
Howdy gang, As you might have seen, we've finally been able to update the Mozscape index after many challenging technical problems in the last 40 days. However, this index has some unique qualities (most of them not ideal) that I should describe. First, this index still contains data crawled up to 100 days ago. We try to make sure that what we've crawled recently is stuff that we believe has been updated/changed, but there may be sites and pages that have changed significantly in that period that we didn't update (due to issues I've described here previously with our crawlers & schedulers). Second, many PA/DA and other metric scores will look very similar to the last index because we lost and had problems with some metrics in processing (and believe that much of what we calculated may have been erroneous). We're using metrics from the prior index (which had good correlations with Google, etc) until we can feel confident that the new ones we're calculating are correct. That should be finished by the next index, which, also, should be out much faster than this one (more on that below). Long story short on this one - if your link counts went up and you're seeing much better/new links pointing to you, but DA/PA remain unchanged, don't panic - that's due to problems on our end with calculations and will be remedied in the next index. Third - the good news is that we've found and fixed a vast array of issues (many of them hiding behind false problems we thought we had), and we now believe we'll be able to ship the next index with greater quality, greater speed, and better coverage. One thing we're now doing is taking every URL we've ever seen in Google's SERPs (via all our rank tracking, SERPscape, the corpus for the upcoming KW Explorer product, etc) and prioritizing them in Mozscape's crawl, so we expect to be matching what Google sees a bit more closely in future indices. My apologies for the delay in getting this post up - I was on a plane to London for Searchlove - should have got it up before I left.
API | | randfish4 -
Bulk Page Authority Tracking
Hi Is there a way in Moz to identify your page authority by landing page, possibly crawling the site and providing this in bulk so you don't have to go through and check each page? I want to track how my page authority for certain pages moves over time. Thank you
API | | BeckyKey0 -
Extracting MOZ Domain Authority
Hi
API | | SteveWarren
I have looked but cannot find any reference to this, so I hope someone can help me.
Is it possible to upload a list of domain URLs and retrieve their MOZ Domain Authority?
Many thanks
Steve0 -
Domain Authority Decreased on May 5 Update
Why the Domain Authority of my website decreased? Last month my website www.i-phony.com domain authority was 32/100. but today I see the result is only 23/100 . What was the reason behind this big decrease !! Your answer is highly appreciated and very valuable for me. Best regards
API | | iphony0