Best way to set up a support site - sub domain, separate site or com/support?
-
My company is setting up our support site. It has been suggested that we set it up as a separate domain - www.company-support.com, rather than setting it up as a sub-domain (www.support.company.com) or the usual www.company.com/support. The person who proposed this believes it wlll create link juice, but i wonder if splitting the traffic will create more harm than good? Opinions please!
-
Hi googilvie
you sound sceptical about this persons' suggestion, and I would be too.
What is the purpose of the support site? That's perhaps a daft question but presumably it's primarily to support customers with the effects of lowering support costs, increasing renewals or repeat sales or whatever? Or is it to add content for SEO purposes.
Either way I wouldn't use a new domain.
For usability I would put the support section on the same domain (in a folder) or a sub-domain
For SEO I would put it on the same domain, both to earn any incoming links for your primary sales domain, and also to avoid a discrete 'support site' outranking the main one on any brand or product name searches.
I can't think of a single brand or company that uses a separate domain for support, which is often a good indicator of whether something is a good idea
Michael
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A website scaped my site
Hello this website https://theraphy24.co.uk/ scapred my home page with my canonical, so the website is linking to https://prayer-time.uk/ The probleme is the guy is linking to theraphy24 with bad links and Moz show that thats links are linking to my domain (spamy links). I disavoed all the links. Is that enought? What can I do more? Thank you
Link Building | | Gislene320 -
How will it affect my site SEO, if I get backlink from a hign spam score percentage site like 70 % .
**Above how much percentage of spam score should I avoid getting backlinks. **
Link Building | | ShashankDubey10 -
Why my domain authority is dropping
Hi, I think I've been doing every right here. I just got a lot of nice backlinks from relevant sites ( pr 5 and higher), I also have been doing guest blogging for weeks. But suddenly, my domain authority dropped from 35 to 33. Traffic from searches also dropped a little bit. I didnt do anything blackhat yet so I dont know what is the reason why this happen. I update my site regularly, get more and more natural backlinks, do guest blogging. Or perhaps it was because I give links to my friends' affiliate sites and got penalized?
Link Building | | brian.jerimy0 -
Multiple Links from High Ranking Site Vs. Links from Multiple Domains - What's More Important?
I understand it is important to get links from many quality domains. Currently, I do have links from top domains (PR, Trust) and it I can get more from (high rank) pages on these same domains. Would it be better to focus on expanding my reach (find additional domains to link from) or to continue to build links from the current domains I have a connection with? What is weighted more? I realize doing both is important, but trying to figure out how to best use my time. Thanks! David
Link Building | | DWill0 -
Best way to index backlinks
We have created many high authority back links for our clients and after several months we have noticed 10% or so have actually been indexed (via multiple sources). I am trying to find a way to easily get these backlinks indexed. There is a bunch of software out there, some create RSS feeds and others social bookmark these pages. Any suggestions?
Link Building | | waqid0 -
Mobile sites link strategies
Hi, I am working for a large mobil-site (+200.000 pages), to improve their SEO, and am trying to figure out the best way to set up a linkbuilding strategy for the site. The urls are very dynamic and often rather long so deep linking is difficult. Any input/ideas would be welcome 🙂 Jens Peter
Link Building | | jpndk0 -
Blogspot blog on sub domain
Hi, I have a blog on the blogger platform from Google and it currently sits on a sub domain which can be added into the settings. But I got a feeling Google wont see this as part of the website because when I add the sub domain into the main websites sitemap it kicks an error for it. So basically what I got is a website and an external blog. The external blog gets a post a day with an anchor text link back to the most relevant page on the main website but I have read on the SEOMOZ website that smashing one external blog is not anywhere near as effective as syndicating the content across a range of blogs. So I have an external blog with pr4 and 100 backlinks, I have to say I did not set this up it was handed over like this and I cant move the blog onsite either. I'm thinking it would have been better to have 10 blogs with pr2 with 10 backlinks on each instead. I need to double check this before I action this from now on.
Link Building | | activitysuper0 -
Discrepancy in Site Metrics
I site I've been working on has been up since early January. The domain was not new, but no site or links existed prior. Link building finished 2 months ago. There are about 80 fairly high quality links mostly from unique domains, and the site has been doing well with search engines for some time. OSE lists only 24 of these domains (for all pages on the root domain). OSE stats hardly changed in the last update so here's my question: when will OSE data reflect the current reality?
Link Building | | waynekolenchuk0