Will noindex pages still get link equity?
-
We think we get link equity from some large travel domains to white label versions of our main website. These pages are noindex because they're the same URLs and content as our main B2C website and have canonicals to the pages we want indexed. Question is, is there REALLY link equity to pages on our domain which have "noindex,nofollow" on them?
Secondly we're looking to put all these white label pages on a separate structure, to better protect our main indexed pages from duplicate content risks. The best bet would be to put them on a sub folder rather than a subdomain, yes? That way, even though the pages are still noindex, we'd get link equity from these big domains to www.ourdomain.com/subfolder where we wouldn't to subdomain.ourdomain.com?
Thank you!
-
According to John Mueller, the answer is no (at least in the long term)
https://www.seroundtable.com/google-long-term-noindex-follow-24990.html
-
Thanks for your advice chaps - ultimately a change is coming in a couple of weeks, might update this page if it's useful...
-
I agree with Gaston´s view. What is stopping you though from changing the nofollow tag to follow and maintain the canonical and noindex? That way you wouldn´t have duplicate content issues (either on the main domain, folder or subdomain) and still pass link equity.
-
Hello Josep,
Firstly, when the noindex tag by itself doesnt stop pagerank to be transfered. The tag nofollow is the problem here.
Remember that the link equity is passed when you/the page lets the googlebot to go to and "follow" the next page.Secondly, if you still repect the noindex, canonical and all the correct stuff to prevent the duplicate content, there will be no difference between folder and subdomain.
Hope it helps.
Best Luck.
GR.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Seeing very few pages analysed re: Mobile usability, in Google Seach Console - why?
Hi Mozzers, Under Mobile Usability, in Google Search Console, I am seeing very few website pages getting analysed - 10 out of 40 static pages, on the website in question. Is this to be expected or does this indicated an indexing problem on mobile?
Reporting & Analytics | | McTaggart0 -
Tracked Event for Button Now I would I like to know that Customer reached to thank you page?
Hello Expert, For my ecommerce site I am tracking "Retrieve My Basket" button as event tracking. Now I want to know after retrieving basket did my customer reached to thank you page? So how should I track such goal? Thanks!
Reporting & Analytics | | dsouzac0 -
Hello, our domain authority dropped significantly overnight from 37 to 29\. We have been building good links from high DA pages and producing quality, regular content.
Hello, our domain authority dropped significantly overnight from 37 to 29. We have been building good links from high DA sites and producing regular, good quality content. Anyone able to offer any ideas why? Thanks
Reporting & Analytics | | ProMOZ1231 -
Google Analytics Goal/Event/SOMETHING to show only Wordpress "Posts", not pages, etc
Hi all, Our site is build on Wordpress and formerly the post URL's had the typical date format at the beginning. This made it easy for me to look at, for example, all search traffic to the blog. I would just view URL's containing /2014/ and /2015/ and boom. We have since removed the dates from the URL's with proper redirects etc, which is great, but now I can't figure out a way to look at ONLY the blog in GA. I like to track a KPI of 'search visits to blog posts' and I can't figure out how to now. Can I set up a GA event that only fires when the post type template for blog posts loads? Some other solution? I'm lost here, and there's gotta be a good way to do it...
Reporting & Analytics | | 3DR0 -
Google Analytics VS target="_blank" internal links: How much wrong is it?
I am working on an e-commerce website, and our CEO is sure that having target="_blank" in internal search result is boosting the conversion (not sure, but it's not an issue at the moment). The problem is that Google Analytics sees all URLs visited from search results as entrances/direct visits, hence the Booking Funnel Tracking does not work as it was supposed to. Is there any way to recover the tracking? Or we shall get the rid of target="_blank" attribute?
Reporting & Analytics | | apartmentGin0 -
Page Retirement
I have a site with 6000 indexed urls. 1,500 have traffic I feel is valuable and 4,500 with almost no traffic (perhaps less than 10 page views in a year). These 4500 are inedxed but have 1 or less in bound links. If I retire the pages, will I help or hurt my Domain Authority and separately my rankings that could produce traffic? I'd appreciate any consideration. Jeffrey Strassman www.consultant360.com
Reporting & Analytics | | biggieshaws0 -
Page Speed - What tool to use?
I am looking for a good tool to measure page speed. Any tools out there that you recommend?
Reporting & Analytics | | rmontanez0 -
Will having a subdomain cause referral traffic from the domain name?
Hi! One of our clients has a site with the store on a subdomain: store.example.com. When we've set up goals for order confirmation pages, we often see most of the sources attributed to example.com. Is this because of the subdomain issue? How would we correct it so that we would see as the referring source for the goal the site that sent to the root domain originally, and not the site that sent to the subdomain? Thanks!
Reporting & Analytics | | debi_zyx0