New Featured Links in Organic Search Results?
-
Hi guys,
I just performed a search and came across something that looks like "featured links" under a regular organic search result (see screenshot). This is the first time I'm seeing this. It looks like a combination of callout and sitelink ad extensions for Google ads. Basically, linked callouts.
I went to the landing page to check out the source code and it seems like they are calling it "featured link" in their code.
I tried to find more info online but wasn't able to find anything. (I might not be using the correct search terms.)
Does anyone know how to take advantage of this?
Thanks a lot for your feedback.
-
I wish I could. I'd like to learn more about this myself.
-
these are awesome, can you provide me some more information about this.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ecommerce SEO: Is it bad to link to product/category pages directly from content pages?
Hi ! In Moz' Whiteboard friday video Headline Writing and Title Tag SEO in a Clickbait World, Rand is talking about (among other things) best practices related to linking between search, clickbait and conversion pages. For a client of ours, a cosmetics and make-up retailer, we are planning to build content pages around related keywords, for example video, pictures and text about make-up and fashion in order to best target and capture search traffic related to make-up that is prevalent earlier in the costumer journey. Among other things, we plan to use these content pages to link directly to some of the products. For example a content piece about how to achieve full lashes will to link to particular mascaras and/or the mascara category) Things is, in the Whiteboard video Rand Says:
Algorithm Updates | | Inevo
_"..So your click-bait piece, a lot of times with click-bait pieces they're going to perform worse if you go over and try and link directly to your conversion page, because it looks like you're trying to sell people something. That's not what plays on Facebook, on Twitter, on social media in general. What plays is, "Hey, this is just entertainment, and I can just visit this piece and it's fun and funny and interesting." _ Does this mean linking directly to products pages (or category pages) from content pages is bad? Will Google think that, since we are also trying to sell something with the same piece of content, we do not deserve to rank that well on the content, and won't be considered that relevant for a search query where people are looking for make-up tips and make-up guides? Also.. is there any difference between linking from content to categories vs. products? ..I mean, a category page is not a conversion page the same way a products page is. Looking forward to your answers 🙂0 -
My site dissapeared from google search...
I was ranked for the keyword 'airbnb clone' in 3rd page, my url is http://www.claydip.com/airbnb.html. But today it was not found in the search results...i dont understand...i checked with google webmaster tools, there is no errors in on page optimization....Please help...
Algorithm Updates | | claydip0 -
Satisfaction survey on Google search results
Anybody else noticing Google satisfaction surveys on long-tail results? I'm only seeing it when there are no ads... 6071fb3341.png
Algorithm Updates | | Propecta1 -
Are links from directories still good practice?
Ok, so I am new at "link building"....which of course I have read furiously on how that philosophy is changed, it's a goal, not so much a process. I am focusing on great content, social sharing, etc. BUT, I see competitors still getting links from some of the directories that I have found listed on Moz as being "good" directories to list in. For example, yelllow pages, manta, ibegin, hot frog, etc. Do I have the terminology totally twisted here? Is it still good practice to get a couple links from these directories. Or is this practice completely the wrong thing to do post Panda & Penquin. Thanks guys!
Algorithm Updates | | cschwartzel0 -
What is this new feature on Google?
Hey everyone, I typed "Vancouver Colleges" into Google and this new feature came up which I have never seen. It displays popular schools. Could someone tell me what this is called? And how do I get our college on here? Thank you! 4hnT7bV.png
Algorithm Updates | | jhinchcliffe0 -
Page details in Google Search
I noticed this morning a drop in the SERPs for a couple of my main keywords. And even though this is a little annoying the more pressing matter is that Google is not displaying the meta title I have specified for the majority of my sites pages, despite one being specified and knowing my site has them in place. Could this sudden change to not using my specified title be the cause of the drop, and why would they be being displayed by Google in the first place, when they are there to be used. The title currently being displayed inthe SERPs is not anything that has been specified in the past or from the previous latest crawl etc. Any insight would be appreciated. Tim
Algorithm Updates | | TimHolmes0 -
New registered domains
Always looking for easier ways to identify new clients needed SEO help. I wondered is it possible to find newly registered domains ? Could an api be made to pull out domains listed via date registered.
Algorithm Updates | | onlinemediadirect0 -
How do I get the expanded results in a Google search?
I notice for certain site (ex: mint.com) that when I search, the top result has a very detailed view with options to click to different subsections of the site. However for my site, even though we're consistently the top result for our branded terms, the result is still only a single line item. How do I adjust this?
Algorithm Updates | | syount1