Changing a product page from "example.com" to "example.com/keyword" affect SEO and Ranking?
-
We're in a situation to move the page from "example.com" to "example.com/keyword". And adding new content to the "example.com" page. Does this change affect our ranking? If so how can we overcome this problem? Can anyone help?
-
Please clarify. Example.com is your homepage and it cannot be changes. If you change urls it will be taken as a new result by google unless you redirect. I have changed certain urls of this website. Take a look. It may help to clarify you.Check this
-
Can you please clarify? When you say you are moving a page from example.com to example.com/keyword it sounds like you are moving your homepage content to a sub-page. Is that what you are doing or are you moving example.com/something to example.com/keyword? And do you want the first URL or the new URL to rank for the phrases that the first URL currently ranks for?
Answering my above questions will help me to give you a more specific answer but the following will start to answer your question.
Either way, if you move the content from one URL to a new URL and don't do a 301 redirect because you will be keeping the first URL and just adding new content to it, yes, you will drop in rankings.
The first URL will not rank as well anymore if the new content changes too much and therefore isn't optimized for the phrases it was ranking for. If it still is going to be optimized for the same phrases but just with updated content, then it might be fine depending on how much your optimization changes.
The new URL will not rank as well for the original content because it will not have any of the links pointing to it that the first URL had because you will not be doing a 301 redirect. At the very least though, you could change all your internal links to point to the new URL instead of the first URL though.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword appearing on almost every slug of product pages = over-optimizatio
Hello all, I have an online store, let's say for example I sell forks of all kinds and colors. So naturally, I have 'product category' pages with titles and slugs like: Big forks
On-Page Optimization | | Veptune
Small forks
Plastic forks
Red fork
etc.. And plenty of product pages with slugs and H1 like: Small red fork
Large plastic fork
18th-century fork
etc... Some category pages are well-ranked, others are not, the same goes for product pages. The problem is that for the main keyword, 'fork' (exact query in the search console), my site is completely absent. Google should logically have referenced my homepage (which has links to all categories) for this main keyword. I have also optimized the page for it, without overdoing it. I wonder if it's not because I have a lot of pages with 'fork' in the slug, and perhaps Google thinks it's too much (even though it's logical for this word to be present in all product pages because it's an essential word to describe the product). I wonder if I should not modify half of my product pages to remove the word 'fork' from the slug...(only from the slug, without touching the H1 because removing the word 'fork' would remove its meaning). Do you have any experiences with this kind of issue? I wouldn't ask the question if my homepage was behind the competition, but it's completely absent. Thanks0 -
Hreflang Errors 404 vs "Page Not Found"
For a websites that differ between catalogs (PDPs) what hreflang error causes the least harm? Obviously the best solution is to only have hreflang for shared products, but this takes more work to implement. So when no identical product exists... 1. Hreflang points to 404 or 410 error. 2. Hreflang points to 200 status "Page Not Found" page. This obviously has the additional issue of needing to point back to 100+ urls. I want to avoid having Google decide to ignore all hreflang due to errors as many correct urls will exist. Any thoughts?
On-Page Optimization | | rigelcable0 -
Should my home page be ranking for services provided?
Hello, Should I be tracking and trying to rank my home page for the services we provide? For example, I have separate pages for services that I will be ranking for, but should I also be adding those same service keywords to my tracking list for homepage? Or just merely mention that we have those services on the homepage and leave the attempted ranking of those for their service page? I hope that is clear... Thanks in advance
On-Page Optimization | | Gavinn1 -
Category Pages are not Shown when searched for "brandname Category name"
Hi, Someone googled our brand name + category page name and our category page didn't showed up first so he says it's a bad job/thing. so help me to fix this. Googled "sepalika acid reflux" without quotes. Thank you.
On-Page Optimization | | Sepalika0 -
Contact pages coming up for keywords above landing pages
I have two examples of contact pages coming up over designated landing pages Keyword: Nickel Alloys for www.neonickel.com Keyword: Artificial Grass for www.artificialgrass4u.co.uk Is there anyway I can stop this happening?
On-Page Optimization | | icansee0 -
Which page to rank for a Keyword? Home Page or Deep Page?
So, we have a situation where there is one particular keyword we want to rank for. We have been up and down over the years, at our best probably position 4-5, and now at 20ish. Thats for our home page of course, which the majority of our linking is probably pointing at. We also have a sub page which is optimised for that particular service. The term is "web design brisbane".
On-Page Optimization | | MauriceKintek
So as you can imagine, Web Design is in itself a service and we offer others. Should we optimise our home page for it and remove the sub page?
Keep the sub page because its one our services and optimise both?
Do some kind of canonical thing?
Change our interlinking? All our competitors home pages seem to be the ones that rank, and it feels and looks better in results if its the home page, but if switching up to our sub page is better im all ears. Also if our sub page is somehow hurting or leaking SEO from the home page, id like to know as well. Would prefer to not have to provide a link, due to competition but if someone wants to know we can always PM.0 -
Keywords per Page
Iv'e looked through the QA here and there are a lot of different conflicting opinions on what is a generally a good idea. For Example Florist Clearwater Clearwater Florist Florist in Clearwater Florist in Clearwater FL Clearwater FL Florist Clearwater Florida Florist Florist in Clearwater Florida Florist near Clearwater FL etc.... So for something like this example....should I have one page represent all of these keyword iterations or split them among different pages?
On-Page Optimization | | BenGMKT0 -
Can Other Websites You Own Affect Your Rankings?
Let's say you own three websites. One is low quality and Google frowns upon it, another is moderate and a third has stellar unique content. Would Google penalize the third website because you own the first website? On a related note - If you were banned from Google AdWords, would registering a site in your name potentially harm your rankings?
On-Page Optimization | | DerekP0