Hamburger Menu on Desktop Version - Affect SEO?
-
Hi There
We are working with developers of a site redesign of an existing site.
They are keen on a hamburger menu on the desktop, as well as mobile. Can I confirm if this will have any implications for the SEO rankings?
Many thanks in advance for assistance
-
It shouldn't have any effect on SEO but it may cause a usability issue, if people can't find what they want some search engines can detect that could have an indirect effect on SEO
-
Remember to focus on user experiences your not designing the website for yourself but rather for your customers.
-
It won't have any direct effects on your SEO (mobile is more than 50% of web traffic nowadays, and responsive designs use hamburger menus). Google is also capable of reading anchor texts in your collapsed hamburger menus, so no worries.
However, from a UX point of view, I do think users appreciate having a visible menu on desktop to find the options they are looking for, so maybe consider that you will have less internal navigation in desktop. Hope this helps!
-
Given that most desktop navigations are already based on hover states or otherwise hidden, I don't see this being any different in terms of direct ranking impact. I suppose the top level menu of a usual desktop navigation is visible, and some tests still show a preference from Google towards visible content.
That said, the indirect impact of users finding the site less usable or intuitive on desktop is probably more significant, both for SEO and other considerations. Google will notice, one way or another, if users don't like using your website, so you should make sure this is tested to your satisfaction.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking a Polish website in English with existing keywords
I have a website that is currently in Polish and I'm interested in ranking it for the same keywords in English. I'm wondering if I need to create entirely new pages for the English version or if there are plugins or other tools that can help me translate and optimize my existing content for English search engines. my website seo factor. Any recommendations or experiences are greatly appreciated!
Technical SEO | | mohammadrehanseo0 -
Redirecting Homepage to Subdomain Bad or Good Idea??
I have a very old forum that still gets a lot of traffic, but when migrating over to another software that is cloud based we cannot redirect using same domain, SO the only option would to be to change the cname on a subdomain and then REDIRECT all the traffic from the ROOT domain permanently - would this be a bad move as the root domain wouldnt be used anymore as now its just setup to be redirected in order to use the software we need to use? Domain is 17 years old.
Technical SEO | | vbsk0 -
Rankings preferring English URL
We've recently had a redesign of our website and we have both a Dutch and an English version. However, in MOZ for both NL and BE-NL it seems to favor the English URLs. This never used to be the case and I'm wondering why it's happening and whether it could actually be hurting our SEO, as search engines would favor local languages for search queries.
Local SEO | | Billywig0 -
Yoast SEO doesn't recognize images
Hi, I'm currently adding alt tags to my images but the Yoast SEO plug in in Wordpress states on all my pages “No images appear in this page, consider adding some as appropriate.“ while I do have images on my pages. What could be the problem? Best, Rik
On-Page Optimization | | bbuildingbusiness0 -
Good sources of information for product page SEO from a manufacturers perspective
I'm working with a manufacturer whose product copy is used by many many many retailers online. This copy is typically exactly the same or very similar to their own brand website. We're ok with that as most of the time our brand website is seen as the source of the information. Retailers, however, aren't so ok. Understandably they want unique product description content but we can't supply that for every retailer. So I want to acknowledge that whilst unique product copy is important there are other factors that they should consider such as site usability, the frequency and recency or ratings/reviews, etc. I've skimmed through google and reviewed the message boards and can see a number of posts touching on this topic but I wonder if anyone can recommend good sources or care to share their insights? Thanks in advance
On-Page Optimization | | willheadlondon1 -
Best SEO experts you know in India Chennai
Best SEO experts you know in India Chennai. Does anyone know of few companies who deal with SEO to help optimize keywords? and get more traffic for our website? thank you
On-Page Optimization | | bsharath0 -
All category seo plugin on Wordpress page title to working
I've installed the all category seo plugin for Wordpress and all works fine except the page title I input doesn't show. Anyone else had that problem?
On-Page Optimization | | SamCUK0