Dealing with Penguin: Changing URL instead of removing links
-
I have some links pointing to categories from article directories, web directories, and a few blogs. We are talking about 20-30 links in total. They are less than 5% of the links to my site (counting unique domains).
I either haven't been able to make contact with webmasters, or they are asking money to remove the links.
If I simply rename the URL (for example changing mysite.com/t-shirt.html to mysite.com/tshirts.html), will that resolve any penguin issues?
The link will forward to the homepage since that page no longer exists.
I really want to avoid using the disavow tool if possible.
I appreciate the feedback. If you have actually done this, please share your experience.
-
Hi, no I haven't needed to, so to be fair to you (which doesn't come across in my original reply to you - apologies), you are right to be cautious.
My thinking, based on what you said "I either haven't been able to make contact with webmasters, or they are asking money to remove the links", was that if you have done those things then you have done what Google asks in trying to mitigate the issues. In other words, you have demonstrated you have tried to do the right thing.
In that case, then disavow is an option for you, but maybe, in hindsight, with 20-30 links affected that represent <5% of your backlinks, then you should do nothing and concentrate on further offsetting their impact by growing more good links.
What I wouldn't do is pay for them to be removed. IMHO, for sites that are trying to earn money from holding sites to ransom then that only encourages more sites to ransom. If the site is asking for payment as a sort of "administration fee" (which I still think is unreasonable) then maybe ask them one more time. If the links are genuinely bad and the host site(s) have more than just yours, then they are endangering their own site by keeping them.
I hope that helps.
Peter
-
Have you used the disavow tool before?
If so, how many links and what was your experience?
-
Have you used the disavow tool before?
If so, how many links and what was your experience?
-
Honestly, the ones that you can pay to remove, pay them and be done with it. There's a lot of companies that were out there and still exist before Google's disavow tool even existed. Worst case scenario, just submit a reconsideration request after you have done what you can and move on. Spend your time and money building new content and enhancing existing content and whatever else is part of your online marketing strategy. I wouldn't worry about these 15-20 links out there. Don't let those 15-20 crappy links haunt you. You did your best in trying to remove them.
Also, if you were to change your URL, it will technically work for your URL, but not for your domain. As others said, the links will not point the benefit to your tshirts.html page but will to your domain name. Also, the redirect in case you delete the page and redirect to the homepage will actually hurt your homepage. So I would let it be a 404 if that's the route you'd prefer.
-
Changing the URL doesn't remove the link to your domain and if Google has previously identified it as a spammy link they will know from their site cache that the link previously went to another URL, so I don't think you are going to disavow your site of anything by doing that.
Is there a reason you don't want to use the Disavow tool? With only 20-30 links affected it will take no time to put them into a text file and submit them to Google.
Peter
-
Sorry it will not change things for you.
Two scenarios.
First if you delete the old page it will still remain in the index but it will be 404(not found) page.The link juice will exists.
Second if you do not delete this page rather redirects it to new page the link juice still exists.
You have to disavow the URL with have low quality inbound links.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Top hierarchy pages vs footer links vs header links
Hi All, We want to change some of the linking structure on our website. I think we are repeating some non-important pages at footer menu. So I want to move them as second hierarchy level pages and bring some important pages at footer menu. But I have confusion which pages will get more influence: Top menu or bottom menu or normal pages? What is the best place to link non-important pages; so the link juice will not get diluted by passing through these. And what is the right place for "keyword-pages" which must influence our rankings for such keywords? Again one thing to notice here is we cannot highlight pages which are created in keyword perspective in top menu. Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Suggestions on Link Auditing a 70,000 URL list?
I have a website with nearly 70,000 incoming links, since its a somewhat large site that has been online for 19 years. The rate I was quoted for a link audit from a reputable SEO professional was $2 per, and clearly I don't have $140,000 to spend on a link audit 🙂 !! I was thinking of asking you guys for a tutorial that is the Gold Standard for link auditing checklists - and do it myself. But then I thought maybe its easier to shorten the list by knocking out all the "obviously good" links first. My only concern is that I be 100% certain they are good links. Is there an "easiest approach" to take for shortening this list, so I can give it to a professional to handle the rest?
Intermediate & Advanced SEO | | HLTalk0 -
Unpaid Followed Links & Canonical Links from Syndicated Content
I have a user of our syndicated content linking to our detailed source content. The content is being used across a set of related sites and driving good quality traffic. The issue is how they link and what it looks like. We have tens of thousands of new links showing up from more than a dozen domains, hundreds of sub-domains, but all coming from the same IP. The growth rate is exponential. The implementation was supposed to have canonical tags so Google could properly interpret the owner and not have duplicate syndicated content potentially outranking the source. The canonical are links are missing and the links to us are followed. While the links are not paid for, it looks bad to me. I have asked the vendor to no-follow the links and implement the agreed upon canonical tag. We have no warnings from Google, but I want to head that off and do the right thing. Is this the right approach? What would do and what would you you do while waiting on the site owner to make the fixes to reduce the possibility of penguin/google concerns? Blair
Intermediate & Advanced SEO | | BlairKuhnen0 -
Should we use URL parameters or plain URL's=
Hi, Me and the development team are having a heated discussion about one of the more important thing in life, i.e. URL structures on our site. Let's say we are creating a AirBNB clone, and we want to be found when people search for apartments new york. As we have both have houses and apartments in all cities in the U.S it would make sense for our url to at least include these, so clone.com/Appartments/New-York but the user are also able to filter on price and size. This isn't really relevant for google, and we all agree on clone.com/Apartments/New-York should be canonical for all apartment/New York searches. But how should the url look like for people having a price for max 300$ and 100 sqft? clone.com/Apartments/New-York?price=30&size=100 or (We are using Node.js so no problem) clone.com/Apartments/New-York/Price/30/Size/100 The developers hate url parameters with a vengeance, and think the last version is the preferable one and most user readable, and says that as long we use canonical on everything to clone.com/Apartments/New-York it won't matter for god old google. I think the url parameters are the way to go for two reasons. One is that google might by themselves figure out that the price parameter doesn't matter (https://support.google.com/webmasters/answer/1235687?hl=en) and also it is possible in webmaster tools to actually tell google that you shouldn't worry about a parameter. We have agreed to disagree on this point, and let the wisdom of Moz decide what we ought to do. What do you all think?
Intermediate & Advanced SEO | | Peekabo0 -
Change of URLs: "little by little" VS "all at once"
Hi guys, We're planning to change our URLs structure for our product pages (to make them more SEO friendly) and it's obviously something very sensitive regarding the 301 redirections that we have to take with... I'm having a doubt about Mister Google: if we slowly do that modification (area by area, to minimize the risk of problems in case of bad 301 redirection), would we lose rankings in the search engine? (I'm wondering if they might consider our website is not "coherent" -> not the same product page URLs structure for all the product pages during some time) Thanks for your kind opinion 😉
Intermediate & Advanced SEO | | Kuantokusta0 -
How to get around Google Removal tool not removing redirected and 404 pages? Or if you don't know the anchor text?
Hello! I can’t get squat for an answer in GWT forums. Should have brought this problem here first… The Google Removal Tool doesn't work when the original page you're trying to get recached redirects to another site. Google still reads the site as being okay, so there is no way for me to get the cache reset since I don't what text was previously on the page. For example: This: | http://0creditbalancetransfer.com/article375451_influencial_search_results_for_.htm | Redirects to this: http://abacusmortgageloans.com/GuaranteedPersonaLoanCKBK.htm?hop=duc01996 I don't even know what was on the first page. And when it redirects, I have no way of telling Google to recache the page. It's almost as if the site got deindexed, and they put in a redirect. Then there is crap like this: http://aniga.x90x.net/index.php?q=Recuperacion+Discos+Fujitsu+www.articulo.org/articulo/182/recuperacion_de_disco_duro_recuperar_datos_discos_duros_ii.html No links to my site are on there, yet Google's indexed links say that the page is linking to me. It isn't, but because I don't know HOW the page changed text-wise, I can't get the page recached. The tool also doesn't work when a page 404s. Google still reads the page as being active, but it isn't. What are my options? I literally have hundreds of such URLs. Thanks!
Intermediate & Advanced SEO | | SeanGodier0 -
URL - Keywords
My domain name contains my top two keywords. Am I penalized if I create another page where I add my domain key words a 2nd time after the domain name along with a subcategory and the name of a state. I don't know what white hat and black hat is so I want to make sure I stay white hat. Also I didn't know it but is it true that your title shows up in your domain name?
Intermediate & Advanced SEO | | Boodreaux0 -
Can your site be penalized for changing the url structure and if so how long till you get back?
I'm doing well on yahoo and bing and the only reason I can think of for why I'm not showing on Google is because I changed the url structure a couple of months ago. I have solid on and off page done for this site.
Intermediate & Advanced SEO | | deciph220