A friend has a question about buying and using a domain
-
My friend is starting a yoga site and needed advice about how to use the domains.
BikramYogaSantaClarita.com and BikramSCV.com are the 2 domains.
The DBA is Bikram Yoga Santa Clarita. This was her message to me:
The person I spoke with at GoDaddy suggested using the DBA name as the website and on advertising and the shorter one for email addresses, as it’s easier to say and write down, and also have the shorter one point to the longer DBA one. What do you think?
What are your thoughts?
-
There are a lot of factors to this. It falls into the famous "it depends" seo answer
1. Do you want the email address to appear more professional? If not, then just get a gmail address that is easier to manage and troubleshoot that a server controlled email. I'm sure you could find something like [email protected] available.
2. Do people (and Google) associate the abbreviation "SCV" with the local area? Doing a few searches in Google should let you know this very quickly. If so, then use the shorter domain. If not, then the longer domain since it includes the "yoga" and "santa clarita" keywords. You could at this point use the other domain for email, if the professional appearance is important to you. I did a few searches in Google for you, and it appears that they do not put the two together, and it shows different results for each phrase. BUT, that does not mean that users don't associate them together. Try and think of how your site will be searched for, and make your domain choice accordingly.
You could also spend a few moments looking up other domains, just to see what is catchy, and available.
-
Thank you! I'll pass it along.
-
Hi
It's true that there is nothing really wrong with it and that it will be hard to remember but she can always use other emails and forward to another email address.
I think using another domain is somewhat of a waste if it's "just" for email.
If she has the time, then she can use that extra domain as a separate lead generator, maybe as a blog/landing page (and can also be used for links to the main site) - At least it's not just for emails.
If you meant to ask about which domain to use primarily, nowadays, keyword domains like BikramYogaSantaClarita.com are usually "frowned" upon due to one of Google's recent updates so they normally recommend using the brand name... but it actually still works great.
Slap on some good content, send it some good links and it'll rank easily.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it legitimate to both ask and answer question in GMB
I've got a list of FAQ's that my manager would like to see in GMB. Is is ok to simply ask the question and answer them? I thought I'd be able to add them, rather like a photo, but realised, being Google, it's not that straight forward.
Local Listings | | Catherine_Selectaglaze0 -
Adding Schema to multi-location Wordpress Website using Schema Pro
All, we're building a new version of our existing website using Wordpress and have both Yoast SEO Premium and Schema Pro installed. Our site has 70, a medical practice, has 70 different locations. Each one of our locations has a page tile like the following: "Los Angeles | ABC Dental". The first part of the site title is the town we're located in followed by our site name. Using Schema Pro, we're not sure about what to place into the "Name" field. You can see the direction from Schema Pro for local businesses here, https://wpschema.com/docs/add-schema-markup-for-a-local-business-page/ By default Schema Pro has the name field set to Site Title. However, using this on all 70 or our landing pages wouldn't provide the local aspect we want. It would just say ABC Dental. We changed this to use a new custom field where we could enter a more descriptive name. Using our page title example of "Los Angeles | ABC Dental", would we simply enter this into the name field of Schema Pro? If not, would we format this another way such as "ABC Dental Los Angeles" We could use some help in a strategy for Schema markup for multi-location businesses, in particular, the name field. All other information such as address, phone number, etc seems rather straight forward. Thank you for the assistance
Local Listings | | morciuoli0 -
Can I use the same interior photos for multiple stores in Google My Business?
Hi, The company I work for has many store locations across the country. Getting good/quality interior pictures has become very difficult for us. We recently good a Virtual Tour from Google for one of the locations, and they took some really good pictures. According to Google, the "Photos should represent the actual business" and "Represent the real-world business location". My question is: since our stores are VERY similar in the interior, can we use the same pictures for them while we get more pictures? Would Google penalize this? Thanks!
Local Listings | | SO-MarceloOtero0 -
Have You Used Twitter For Google My Business Support?
Hey Everybody! If you've been doing Local for some years, chances are, you remember those dark days in the past when there was zero Google local support. You could post something in their forum, but that was pretty much your only hope. It was an absolutely amazing day when they finally rolled out phone support, and I'm still very grateful that this exists, but just this week, I learned about another way to contact support. Joy Hawkins has surfaced a Twitter account you can tweet when in need of assistance and she says its not only really fast, but that the help is US-based (which would be great for US users). I'd never heard of this before and wondered if any of you have tried it, and what response times and overall satisfaction you experienced with it. If you've not tried it yet and are experiencing a local client conundrum, maybe give it a try and let our community here know how it went?
Local Listings | | MiriamEllis5 -
New Global Company website launch question
Hi Community, a quick question and just some reassurance for me - We have been building a new website for a large company in the UK. Their previous website was badly made and they had franchisee websites all leading off from the main .com website all under separate sub domains on Wordpress multi site. cityname1.companyname.com
Local Listings | | SeoSheikh
cityname2.companyname.com
cityname3.companyname.com and so on... My question is this - A few of their franchisee microsites on sub domains are currently ranking very well for their chosen search terms. The new companybrand.com website has a dedicated page for each franchisee city/areas and i'm concerned that there may be a loss in rankings if the subdomain of their old 'microsites' gets pointed to their new page (which has better quality content). ie; city-location.companyname.com to be pointed to www.companyname.com/city-location Can anyone see any potential hazards in this? Thanks for any help 🙂0 -
NPA. Adding two new locations. What phone numbers to use?
Hi everyone, Our client wants to add two new locations. Not sure what phone number to use.
Local Listings | | Ryan_V
We have main phone 800 number, with no adders associated, and local phone numbers for locations which we do SEO for. New two locations are not for SEO purposes. Client just want them to be listed on website and on major directories for now. Understanding NPA importance:
Should we use main 800 for both locations?
Should we get new phone numbers for each one? Thanks0 -
Is there any data about how user interact with the local 7 pack listing, do they scroll past it or use it like a normal SERP ?
Does any one have any data about how users interact with the local 7 pack listings in regards to position to CTR ratios, do everyday users tend to scroll past it to the normal SERPs as they might do with adwords ads (as the local pack is formatted slightly different to normal SERPs) ? bMvtUSe.png
Local Listings | | Sam-P0 -
Ethics questions / discussion on SEO
Please forgive me if I'm asking too many questions. I'm new to MOZ and have a little bit of experience with SEO, but not that much at all. The question of the day pertains to using keywords that refer to another brand in order to bring search traffic to your site as well as compete on searches against your competitor. I'm certain this is not a unique case, however; it's early in the morning and my brain isn't working well enough to come up with a comparable example, so I will use my own situation. "Pop Warner" is a youth football brand. It's been around since 1929 and it's synonymous with youth football now. If someone is looking for a place to enroll their children, they will typically search for "%Town_Name%" + "Pop Warner" Pop Warner however; is not the only national governing body for youth football. The association (company) that I'm doing work for is an American Youth Football Program. Now, is it considered bad form, evil or whatever to optimize using a term such as "Pop Warner" on my site if I'm NOT affiliated with pop warner whatsoever? If the answer is yes, can you provide me with direction as to how this should be handled? If no...than I know how to handle it.
Local Listings | | UpperCapeSpartans0