Guest Blogging good or bad?
-
Hello Mozzers,
Matt Cutts once told that guest blogging is a bad way to get links, then he relativized it again and said it's okay. We all know Google doesn't want to count those links, what they want are editorially given links.
Now my question, what's your view on this topic? Do you still use guest blogging as a link building technique?
Best regards,
grobro
-
As others have said, it depends on how you do it!
Like so many things in life, eh?
-
Good guest blogging is still good. Bad guest blogging is still bad.
Sorry if that sounds a bit glib, but it is true. If you are prepared to guest blog anywhere for a link then it is not good. If you are going to write a good article on a quality site that your audience uses then that can be good for many reasons.
-
There isn't a black or white answer here, as it really depends on how guest blogging is done. If the content is 400 words that is put through a content spinner and 40 versions of it are posted on 40 sites that accept any content on any subject, then yeah, it's bad. If it's content that is relevant to the hosting site and their audience, is unique, presents new information, is helpful for the readers, and generally requires a decent amount of time and effort to put together, it's much more likely to be good.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to recover from the bad links?
Hello, I am the administrator of abarkavanco.com. My site DA drop down 16 to 13. How can I recover the Bad links for increasing DA? Thanks all
Link Building | | BillySeal0 -
Benefit of Guest Blogging with weak relevancy
No - not that awful kind of guest blogging Matt Cutts called time on - but legitimate blogging on quality websites. Just thought I'd get that out of the way first 😉 I work for a legal services provider as a Content Marketing and PR Executive, and I have a regular spot guest posting on Search Engine People which I acquired in my previous role at an SEO agency. As I'm still working in the industry (in-house rather than for an agency) I thought I'd carry it on, not only because it's good for me personally, but because it'd also be a nice link building quick win from a good site with a strong DA. My question is, with next to know relevancy between domain-domain, page-domain, page-page, is there much value in the link? To be clear, I'll be doing it anyway, but the answer might inform whether I do it under the guise of an employee of my company or just as myself. Thanks all!
Link Building | | NAHL-14300 -
Is this bad????
Is this bad to post own blog URL, while answering to Yahoo Answers and Ask.com Answers??? I already get 100's of links from yahoo answering. Is google counting them as spam links?? Or low quality links?
Link Building | | ross254sidney0 -
What should I look for when choosing a good article directory for SEO purposes?
I have been writing SEO content for blogs for the past year or so, but I am fairly new to article directories. With SEO in mind, what makes a particular article directory valuable? Currently I'm using EzineArticles and Squidoo; I liked Ezine in particular because of their thorough review process. I saw that recently Squidoo also amped up their checks for original content as a result of Google's stricter policies. I was interested in using HubPages also since they are good about reviewing content. I'm just curious how much factors like this reflect on an article directory SEO-wise. Are there any additional factors that set a a good article directory apart?
Link Building | | Madlena0 -
Is there any good tools for toxic link checking.
I have done a manual link audit and made a good, bad and not sure list. Is there any tools I can run over the list to see if I missed anything and help me decide what to do with the not sure list?
Link Building | | mark_baird0 -
How do you use a blog to help SEO.
Hi, So you launch a blog on your website, fill it with lots of great content and update weekly with more great content. From what I know your looking to gain 2 things! 1. Users linking back to your blog and 2. Sharing the content on social networks. Building up social lists on Twitter, Facebook, Google+ etc so when you do post something new you have a hub of users to help push your post by sharing it on social networks which should also help to generate more backlinks. Is this the main purpose of a blog for SEO? Would anything else apart from the above effect the SEO for the site? Maybe the freshness of content also has a positive impact! Also if your blog is picking up lots of links, for this example lets say 100 links a month and the rest of the site outside of the blog is picking up 10 a month will the blogs power of picking up links effect the rest of the sites rankings, would you need to anchor text link out of the posts in the blog to make the most out of it? Cheers
Link Building | | activitysuper0 -
Linkbuilding on deep Blog pages
So I think I've got a good strategy going but wanted to get others feedback on it... I've been link building on a lot of blogs via reviews and giveaways. Frequently, these blogs give my posts limited exposure on the Home Page because the posts quickly get buried by new posts and eventually pushed off the home page to the "older posts" pages. Sometimes, reviews never even touche the home page because they live one level down on a "reviews" page which typically has 0 inbound links and low page authority. In these cases, I will use OSE to find the blog post with the strongest back link profile and request a link on that page instead. Typically, these posts are 2-3 years old so the bloggers are usually happy to give an old page some action. I'm a bit concerned though..Since these pages are frequently old, their content has not changed for years. Essentially, the pages have gone stale. Am I getting any benefit from these links? They typically have the 2nd best Page Authority on the Domain, but I'm wondering if the lack of fresh content kills all the value.
Link Building | | znotes0 -
Good SEO Companies
Can you recommend any reputable SEO companies for someone with a smaller budget? Mainly just looking for link building.
Link Building | | bigboy7250