Google Page Speed
-
Is it worthwhile going after a good score on Google page speed?
Had prices but a LOT of money, and don't know if it's worth it or not.
Also to add to the complication it is a new site.
Does anyone have any experience if it helps rankings?
Thanks
-
So, I don't totally agree with the statement "it's not worth it, UNLESS you have fixed every other SEO issue," although I totally see where Josh is coming from. From a purely "how well will this affect how my site ranks in Google" perspective, Josh is right, there are usually a lot of other things that you could be spending time or money on that would have bigger bang for your buck - but there are other reasons to want your site to load quickly (such as that users like it and it makes it easier to access your site using mobile devices).
In my experience/testing, page load time doesn't start to affect your rankings unless your site is really, really, really slow, well over 10 seconds of page load time. So anything under around 15 seconds on average, you're not going to see a negative SEO affect. From there, it's just a matter of making things as fast as you can, for your users, in ways that make sense for you.
Whenever I make recommendations to speed up a site there are always things where I'm like "this is not going to make that much of an impact so if it's going to cost a lot of money to do, you shouldn't do it." What those things are and how much time/money they'll take to fix will be different for everyone. I would say, fix the things that you can fix cheaply and easily (this is usually things like compressing images, inlining resources, and changing cache expiration). Save the stuff that's going to take more time and money and keep it in mind for the next time you want to make other substantial updates to your site.
-
I would like to point out I am not green to SEO, but explicit answers do help
The site is brand-new and built-in WordPress, I'm not aware of any major issues impacting.
-
Could you elaborate what you mean by 'every other SEO issue'
Thanks
-
It surprises me that it would cost a lot of money. It can be costly if you want to get 100% score - but most of the time things like optimising your images, gzip & minify your content, caching ... shouldn't cost a fortune.
Don't forget to also check tools like Webpagetest.org - which are checking the actual load time.
These are complimentary to Page speed insights. As an example: if you serve a 5 1000KB images that are compressed and optimized Google Page Speed insights will be quite happy - however - on Webpagetest.org you will see the impact of these heavy images on load time.
As Matt is saying - speed is important - and will probably become more important in the future (increasing number of visits on mobile devices with slower network connections)
Dirk
-
Yes, pagespeed is a confirmed Google ranking factor. You should try to optimise as much as possible. Depending on what's currently wrong this can be anywhere from a half hour job to a full site rebuild. If you had multiple high quotes, it's probably leaning toward the latter. Happy to take a look if you leave a domain here or drop me a PM. But yes, site speed does matter. The more difficult & competitive the keywords, the more it matters.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best way to link to 1000 city landing pages from index page in a way that google follows/crawls these links (without building country pages)?
Currently we have direct links to the top 100 country and city landing pages on our index page of the root domain.
Intermediate & Advanced SEO | | lcourse
I would like to add in the index page for each country a link "more cities" which then loads dynamically (without reloading the page and without redirecting to another page) a list with links to all cities in this country.
I do not want to dillute "link juice" to my top 100 country and city landing pages on the index page.
I would still like google to be able to crawl and follow these links to cities that I load dynamically later. In this particular case typical site hiearchy of country pages with links to all cities is not an option. Any recommendations on how best to implement?0 -
Google W.M.T Missing Meta Title on AJax Pages... Weird!!
Hey Mozers, I was looking through my Google Web Masters Tool under HTML Improvements. It looks like I have 2,200 pages missing Meta Titles and I was about to lose it thinking HOW COULD THIS HAPPEN! I came to realize that the pages were "Ajax Pages". This is specifically a checkprice pop up and I dont want this page crawled by google. It looks like to google I have over 2k pages missing Meta Titles and they are all "check price pop ups". How would you suggest I block this. I thought about going the easy route and removing the subfolder and putting it in the Robots.txt document and I'm scared of that because we use AJax for a bunch of calls. I'm also scared of putting in the head <metaname="robots" =="" noindex,nofollow"="">because it requires hard coding</metaname="robots"> I Know i'm not the first to come across this issue, Any Ideas??
Intermediate & Advanced SEO | | rpaiva0 -
Home Page or Internal Page
I have a website that deals with personalized jewelry, and our main keyword is "Name Necklace".
Intermediate & Advanced SEO | | Tiedemann_Anselm
3 mounth ago i added new page: http://www.onecklace.com/name-necklaces/ And from then google index only this page for my main keyword, and not our home page.
Beacuase the page is new, and we didn't have a lot of link to it, our rank is not so well. I'm considering to remove this page (301 to home page), beacause i think that if google index our home page for this keyword it will be better. I'm not sure if this is a good idea, but i know that our home page have a lot of good links and maybe our rank will be higher. Another thing, because google index this internal page for this keyword, it looks like our home page have no main keyword at all. BTW, before i add this page, google index our main page with this keyword. Please advise... U5S8gyS.png j50XHl4.png0 -
Google Webmaster Tools > HTML Improvements > 301 Moved Permanently pages - how did they even get there?
Hello experts! I'm going through my Google Webmaster Tools > HTML Improvements looking for pages with duplicate meta descriptions/titles that I can fix. And I noticed there are about 60 pages odd looking page titles that have duplicate meta descriptions, which are also noted as: 301 Moved Permanently Moved Permanently The document has moved here. Apache Server at sports When I click on the link to see the page names, all of them are pages we never created. The pages are all sports blog related. Here are few examples: http://www.titanium-jewelry.com/justin-tuck-blog.html http://www.titanium-jewelry.com/unlimited-potential-project-blog.html http://www.titanium-jewelry.com/left-handed-baseball-glove-blog.html http://www.titanium-jewelry.com/adjustable-basketball-hoops-blog.html how did they get on our site? Is this some sort of malicious attack? Most of them are sports related blog looking names. I just don't know how these pages could have been created. 2) is this hurting us with Google?3) Can you tell when the page was created?Thanks ron xEtX3op.jpg
Intermediate & Advanced SEO | | yatesandcojewelers0 -
Howcome Google is indexing one day 2500 pages and the other day only 150 then 2000 again ect?
This is about an big affiliate website of an customer of us, running with datafeeds... Bad things about datafeeds: Duplicate Content (product descriptions) Verrryyyy Much (thin) product pages (sometimes better to noindex, i know, but this customer doesn't want to do that)
Intermediate & Advanced SEO | | Zanox0 -
Does Google crawl and spider for other links in rel=canonical pages?
When you add rel=canonical to the page, will Google still crawl your page for content and discover new links in that page?
Intermediate & Advanced SEO | | ReferralCandy0 -
Google Generating its Own Page Titles
Hi There I have a question regarding Google generating its own page titles for some of the pages on my website. I know that Google sometimes takes your H1 tag and uses it as a page title, however, can anyone tell me how I can stop this from happening? Is there a meta tag I can use, for example like the NOODP tag? Or do I have to change my page title? Thanks Sadie
Intermediate & Advanced SEO | | dancape0 -
Amount of pages indexed for classified (number of pages for the same query)
I've notice that classified usually has a lots of pages indexed and that's because for each query/kw they index the first 100 results pages, normally they have 10 results per page. As an example imagine the site www.classified.com, for the query/kw "house for rent new york" there is the page www.classified.com/houses/house-for-rent-new-york and the "index" is set for the first 100 SERP pages, so www.classified.com/houses/house-for-rent-new-york www.classified.com/houses/house-for-rent-new-york-1 www.classified.com/houses/house-for-rent-new-york-2 ...and so on. Wouldn't it better to index only the 1st result page? I mean in the first 100 pages lots of ads are very similar so why should Google be happy by indexing lots of similar pages? Could Google penalyze this behaviour? What's your suggestions? Many tahnks in advance for your help.
Intermediate & Advanced SEO | | nuroa-2467120