Google News results ...can it be SEOed?
-
Hello Everyone.
I simply wanted to know if anyone had some useful insight on what it takes for a legitimate website to appear within the Google News results.
I have rarely, or ever, had to dabble in this kind of SEO, but after coming across a situation with a perfectly legitimate website, I'm now scratching my head.
The site in question is a very well established website, with 0 "seo" done to it. All links organic, all traffic legit and they have VERY strong social media presence. The site's current DA is 50. Its a 3 letter domain.
Some of the points I believe are important
- quantity and quality of content (% of aggregated vs actually original content)
- overall % of "news" content vs rest of the site content
- authors/writers credentials (how would Google evaluate the authority of a writer, so his/her content is newsworthy?)
- overall site authority
- rich snippet and code needed to be indexed? I think rel publisher or rel author tags have something to do with it?
- making sure to have basic SEO in place: canonical tag, unique headers, etc.
What am I missing?
They have one particular competitor that seem to be ranking for almost everything news related, while being a similar site in content and authority, however they are nowhere. They have submitted to Google News before (not even sure what that means) but have failed to be included -- does this put a "stain" on them for any reason or impede the possibility of being indexed in the Google News results in the future?
ANY input is appreciated.
-
PM replied
Just to keep others in the loop (without giving away too much information), it appears that newsworthy and non-newsworthy articles on the site are not currently separated in any way.
For example, sitename.com/articles contains a mix of blog and news articles, which will prevent it from being accepted in Google News because Google News wants only newsworthy content.
I suggested coming up with a way to separate these news articles from the /articles page and only submit that URL to Google News - eg. sitename.com/news
All articles (news and blog articles) could still appear on the /articles page, but the news articles need to be isolated, somehow.
It's a great site and I don't think there will be any issues being accepted in Google News once the news articles can be separated from the non-newsworthy articles.
All the best with it and I'd love to hear how you go!
Cheers,
David
-
Hi David,
Thank you very much for taking the time to respond and for the information. It is very insightful and much appreciated.
-
Hi 1stOTLJK,
I own a site that's in Google News and have worked on getting more dozens of client's sites into Google News.
While it's not mentioned in Google's News guidelines anymore, I believe that you still need to have at least 3 regular authors publishing news content on the site. How many writers does the site currently have?
You also need to make sure that the content you are submitting to G News is actually newsworthy. If the site posts basic blog content like "10 tips to improve X" or "10 best X for you", this needs to separated from what you are submitting to G News.
If you have to, create a 'News' category on the site and only add newsworthy articles to this category. Then, when submitting to G News, only submit this category.
Eg. submit yoursite.com/news/ instead of yoursite.com
And don't worry about being knocked back with your submission attempts - it won't leave a "stain" on the site that will prevent you from being successful with a future submission.
If you can PM me the site, I'd be happy to take a quick look at it and provide you with some more specific tips.
Cheers,
David
-
yes
Having "journalistic standards" and "authority" is vague and doesn't at all help in understanding WHAT about the site needs to be improved/changed, etc.
The site in question seems to have all the criteria to be in the news...but it's not. Looking at competition, which have very sites almost identical, they are in the news. The only diff between them and us is the site has more articles....doesnt necessarily mean they are more newsworthy.
-
Have you tried re-applying for inclusion?
Have you read this - https://support.google.com/news/publisher/answer/40787?hl=en
Cheers,
Jake Bohall
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best proxy service to browse the Google from different countries to check the ranking
Hi Moz community, We need to check our website/pages rankings for random keywords at random timings in different countries. Beside checking in search console, we would like to check in browser. But Google now is not allowing us to browse the results of other country. I would like to use best proxy service to browse Google from different location to check how our pages are ranking & fluctuating. Please suggest on this. Thanks
SERP Trends | | vtmoz0 -
Is Google Knowledge Graph in Other Countries?
Hello, I have a website that receives international traffic from all over the world. A lot of our keywords that we go after unfortunately show up on google knowledge graph. I'm curious to know if KG is showing up in the google search engines for other countries for the keywords that my site goes after. Is there anyway to actually perform a test to see? Thanks!
SERP Trends | | thetimenow0 -
Avvo.com: Are links in the contribution area bad for SEO?
Hello all and thank you for taking the time to read my question. I am struggling with a client of mine. I have done just about everything that I can think of that has worked on other sites. Banging my head up against the wall here. He is VERY active in the contribution area of Avvo.com (answering questions and making guides). His site use to rank very well but now it can't be found at all. One of the things that caught my attention is the way he would leave his citation in his answers for AVVO. He would leave a direct link to his website. Since his rankings have dropped I have advised him to stop. Do you think Google is treating them as spam? His link profile is small >1000 links but half of them are from AVVO I was wondering if anyone else any experience with this? Thanks in advance
SERP Trends | | mgordon0 -
How to count number of app's installations for users who install app from https://play.google.com?
The task is to find out which banner on my site provides more installations of the game. The banners' urls link directly (refferal source in the url is specified) to the game page on https://play.google.com. Google Analytics and Google Play are connected but I've faced the problem that Google Analytics counts only visitors who install app via Google Play app so visitors from the banners to play.google.com aren't counted at all. That's the question, is there any way to count visitors to the app page on play.google.com and to count the number of installations by these visitors ?
SERP Trends | | seoMob0 -
Google News query
Hi Moz community! I have a client who have been rejected for inclusion in Google's news results. This is their web site: www.irishracing.com they are not a gambling/gaming web site, but they do advertise gambling on the site, and I am thinking that this may be an issue for them. We asked Google and obviously got a generic 'see our guidelines' response, with no actual specific feedback. Any ideas anyone? Kind regards. Gavin
SERP Trends | | IrishTimes0 -
What are realistic goals for local serch results?
I have a brand new domain, 2 months old, and am just finishing design. What are realistic goals for the 1rst year in local search results? My competition appears to be the local directories. Manta, yellowpages, angieslist, BBB and so on. Is it realistic to expect to eventually outrank them for the local search terms? (City Service Keyword) If so, what is a realistic time frame for someone putting in 10 to 15 hours a week on SEO, Including content creation. This was the humbling report I just ran. Looks like my choices are to beat them or pay them excessive amounts of money. http://pro.seomoz.org/tools/keyword-difficulty/results.html?commit=Run+Report&date=2013-02-19&engine_id=96&keywords=Lakeville+snow+plowing&utf8=✓
SERP Trends | | dwallner0 -
Google EMD algo hurt my site pls give me suggestion to out come from this penalty
Guys i have site and its EMD , but google yesterday update the algo and my all keyword ranking goes out of 100....in some keyword its not showing and rest of the keyword are out of 100-200 position..i have quality copy scape content ...also i have very stable link building is going on...my purchase this domian before 3 month ..again guys i m not geting any msg in webmaster. site:www.eacnecream.com Keyword:Acne cream , Best acne cream , Acne treatment Pls guys give me suggestion.i always trust this community.. Thanks
SERP Trends | | Brayvez0 -
Why are search results different for 'Yahoo Search' and Powered by Yahoo search?
So if you misspell something (no dns to connect with... unregistered domain as an example) on a browser that uses a Road Runner connection, it takes you to a search engine 'powered by yahoo search' which searches for whatever you typed in. Anyway, today we noticed that the website of one of our clients isn't coming up in this 'Powered by Yahoo Search' via roadrunner but comes up in Yahoo Search for the same query. In fact, we noticed that our clients website (10 yrs + established site) is missing in yahoo powered by search but on all other engines. Any clues? I thought this should be generally the same across Yahoo / Yahoo Powered / Bing / Bing Powered. Could this be using something pre-bing merger?
SERP Trends | | qlkasdjfw0