Non Interaction Event Should be True or False?
-
Hi Experts,
I have done event tracking for my ecommerce site via tag manager. I have query on non interaction event should be True or false .
- Add to cart event
- Scroll Tracking
- Banner Clicks
- Discontinue product
So in above all event I have to set false or true non interaction event? If possible give me reason why true or false.
Like - as per me add to cart event non-interaction should be set to false. A visitor lands on a product detail page, clicks on the add to cart button and leaves the website. What how it will affect bounce rate here?
Thanks!
-
Setting an events non-interaction to "true" simply means that triggering that event will have NO impact on bounce rate.
I have seen cases where someone sets all the events to "false" effectively breaking the bounce rate of an entire site. When in doubt it's always safer to set non-interaction to "true", unless you want that interaction to have an impact on bounce rate. just be sure that event interaction isn't going to break the bounce rate metric for users who really do bounce.
Your example for adding a item to the cart without visiting any other page and then leaving is a prime candidate for setting non-interaction to "false". In that example a user leaving would not be tracked as a bounce since they did add something to the cart and the add to cart event has non-interaction set to "false".
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Implemented Enhance Ecommerce but Event tracking showing double
Hi, Today i have implemented Enhance Ecommerce with GTM everything working fine but in google analytic > Behavior > Events here all events figure i see double - triple so not getting exactly what is the issue. Thanks!
Reporting & Analytics | | varo0 -
Difference between Enhance Ecommerce & Event Tracking ?
Hello guys, Difference between Enhance Ecommerce & Event Tracking ? If i implement Enhance Ecommerce then no need to configure event tracking? Thanks!
Reporting & Analytics | | bkmitesh1 -
Separating branded from non branded org. traffic volume
What is the easiest way of separating branded from non branded org. traffic volume? I've created great rankings for a client, and at the same time their brand searches seem to have dropped a lot. How do I present this in the best way since GA only shows little org. keyword info. Thanks!
Reporting & Analytics | | Majsan0 -
Help w/ Google Event tracking w/ new Universal analytics.js
I want to implement Google event tracking after my visitors complete an estimate form. The form provides them an approximate range of costs based on their widget and widget amount. I have the php coding done, but I don't know JS and I need to send an event upon completion of the estimate form. However, all of Google's examples are button click events. How do I send the event upon completing a form if there is no separate landing page? If I have my Google analytics code on the page as well, would simply adding the following the completed estimate code work?
Reporting & Analytics | | TheDude0 -
Switch to www from non www preference negatively hit # pages indexed
I have a client whose site did not use the www preference but rather the non www form of the url. We were having trouble seeing some high quality inlinks and I wondered if the redirect to the non www site from the links was making it hard for us to track. After some reading, it seemed we should be using the www version for better SEO anyway so I made a change on Monday but had a major hit to the number of pages being indexed by Thursday. Freaking me out mildly. What are people's thoughts? I think I should roll back the www change asap - or am I jumping the gun?
Reporting & Analytics | | BrigitteMN0 -
Setting up Goal by Event.
Hi guys, I've need to set gup goal to track Banner Views and Clicks on my website based on the Event. I've set up the Event like this: | | Anh the page is http://www.danhgiaxe.com/so-sanh/ When I se the event on goal I filled like below: Category/Equal to/quangcaoBIG Action/Regular expression/bannerID_\d Label/Equal to/view I do the same for tracking Click. But when verifying, the conversion is 0%. Anyone help me please! Tks a lot!
Reporting & Analytics | | DGX0 -
Google Analytics set up for non-canonicalized domains
Our client's website is non-canonicalized (www.example.com & example.com load the same thing). Google seems to have made a preference for the www, but canonicalizing to www breaks their Flash website. All we're really trying to do at this time is install Google Analytics for them. What's the smartest way to make sure that both www.example.com and example.com are treated exactly the same by Google Analytics? Google Developers: Domains & Directories states that by default visit data will be separately collected between the two domains, although I found no references to the common www/naked domain issue. In stackoverflow: Does google analytics combine naked domains with the www subdomain? Török Gábor says, "Yes, users will be tracked, but the same visitor coming from www.datalookups.com and datalookups.com will be counted as two different visitors." On the same page, Open SEO says, "This is completely false: www.domain.tld and domain.tld are treaded just the same, and get the same value for the HASH code (the number at the start of each __utm cookie). This an exception: every other subdomain.domain.tld will be handeld as a distinct web site". Can any Analytics experts help me sort this out? Thanks!
Reporting & Analytics | | GOODSIR0 -
Local Non Brand Keywords Tanking!
We have been playing catch up and noticed that in between March and April, one of our sites has seen a drastic decrease in traffic for "city + keyword". All of the other keywords are doing very well. The site has a page for each location. The traffic for these pages dropped by 33% between March and April. And page 1 rankings dropped by 30% as well. No drastic updates were made during this time. The traffic and rankings have not came back. This isn't for every location either. It seems very random as far as the drop in rankings. Did anything happen with local rankings at this time? Did anyone else see this? This is only affecting the Google traffic. Let me know your thoughts.
Reporting & Analytics | | lavidge0