Tactics to Influence Keywords in Google's "Search Suggest" / Autocomplete in Instant?
-
Perhaps some form of viral campaign will push up the searches for 'your keyword'... It's definitely an interesting topic!
-
There will always be some people who can get around that. Fresh proxies, Private proxies - by the time Google has those proxies (if at all) it in their "list", they come with a fresher list of new proxies. Cat and mouse chase.. except there is one cat and too many mice. Anyways, its not something I would recommend.
-
Isn't Google smart enough to have a list of common proxies and not count them for any changes?
-
I just went to that link and it looks like it's broken, holding page for GoDaddy loads.
This page describes it and seems to be working... http://blog.zap2it.com/pop2it/2011/01/is-kevjumba-a-heterosexual-bear-wrestler-he-wants-the-internet-to-think-so.html
-
Search Suggest is also dependent upon the volume of content related to those keywords. Remember, the original search suggest provided you with data on the number of search results available for the phrase. We have seen marginal improvement with just massive content syndication and no click manipulation.
Finally, whatever you do, it will have to be sustained. Suggest is updated alongside whatever keyword metrics Google is using. You can't simply hope to run a single mechanical turk campaign and then permanently influence the results.
-
First, you have to decide what type of content you're trying to simulate. A breaking news story may get 1,000,000 searches in a day while the previous day that search might have gotten 1000. A major product will get fewer but more evenly distributed searches. Decide which you want before you do anything, or you'll be found manipulating google - and they don't like that, for some reason.
-
Rishi Lakhani wrote this earlier today on the subject, great blog post- http://explicitly.me/manipulating-google-suggest-results-%E2%80%93-an-alternative-theory
-
Very interesting indeed, will be nice to make a few experiments
-
Pretty interesting article, guess I must have missed it despite having liked them on FB.
-
I got an interesting post from one of the bloggers: SEJ shared this on facebook.
http://explicitly.me/manipulating-google-suggest-results-–-an-alternative-theory. Worth a read
-
Thank you, that makes sense.
-
When leaving blog comments, isntead of trying to get a link out of them in any way, simply be a normal person, give your opinion of the blog post, then encourage readers to search something. If you have coupon sites this works great because you can comment on a blog in your industry, then tell anyone if they are going to buy the product to be sure to Google for some coupons first, because they can save money that way. No link, no brand mention, but you get more search traffic for a phrase.
-
This is more theoretical, talk on methods to influence google search suggest, (think auto complete which now will assist SEO alot more with more users using instant search) We want google to automatically suggest keywords that we have influenced.
-
That's a really smart idea... I wonder if the direct link to Google with the search phrases helps at all even when the link isn't clicked on and a search is performed.....
-
Please forgive me (I'm new to this), but what do you mean by tactics to influence keywords in Google's Search Suggest" / Augocomplete in instant? And how does it help your seo?
-
The easiest way is the black hat way using proxy/ips. I am not sure if it can be necessarily labeled black hat but anyways...
The clean way is to have a direct link to google with the search terms - put it on high traffic pages and ask visitors to click it and find your website.
Firstly you are increasing the search count and also the likelyhood of it getting included in the Auto Suggest list of google.
2nd, you are getting your visitors back.
You can make it interesting like a treasure hunt, give them a discount or a freebie.. to go to Google and be able to find their back.
-
Haha funny, thanks for the link!
-
Thanks for sharing that charles!
Although I just checked it out and this phrase "is kevjumba a heterosexual bear wrestler" seemed to have went viral, appearing on titles of tons of different domains.
-
If you type -is - in google (that is is with a space after it) you will see a phrase "Is Kevjumba A Heterosexual Bear Wrestler"
Here is how that phrase made it to suggest: http://www.viralblues.org/is-kevjumba-a-heterosexual-bear-wrestler-an-only-child.html
-
I have used the mechanical turk in a reputation management scenario to help move a negative search suggest down, down, down by having other searches conducted by turks, such as "brandname coupons", "brandname reviews". (The term was "brandname scam". ) Only a set number a week were tasked and always a different combo of terms. The actual mechanical turk task contracted for was at face value legit - to search for the particular set of terms and note where in the top 10 search results the "brandname" domain fell.
-
Is there an Canadian Mechanical Turk available? As this is a US only service
-
Social Media driven, internet scavenger hunts could help propigate instant search results and provide some jucy link bait! Would of course take some sort of contest reward incentivization.
-
I've seen another who shall not be named do that as well. Successfully I believe.
-
Create an army of botnets*
*Highly blackhat and you could end up in prison!
-
It's definitely something to do with a wide range of IP's/accounts/locations searching for the same thing that influences it. I'm working for a site now that has really no SEO, but they're widely known offline for their customized products. People get to the site almost exclusively typing some version of "brand name" or "brand name product." While they won't rank at all for "certain product," when you type in "brand name" it will auto complete with the products they're known for offline, as well as marketing campaigns they've done.
Edit: As well as one autosuggest being a brick and mortar location (the city) that they no longer operate out of. Which was another search term people would add to the the end of "brand name"
Hope that provides some more insight.
-
I'm not sure exactly why, but google started "suggesting" me after I participated heavily in yahoo answers. No other SEO practices were attempted.
Perhaps its the wide range of IP addresses typing in your brand.
Update:
For some reason this just popped in my head, but my search suggest seems to be equal if not stronger with Yahoo and Bing even though I've had less than 5 queries+Click throughs of my brand in the past year on either of them
-
I dont think that there are legitimate ways to influence suggest for popular keywords. I have noticed one thing though: Popularity of a particular term leads to its inclusion in the suggest list. Example: I ran an awareness/social campaign to save our historical monuments from vandalism by making a website where people could scribble whatever they want.
That campaign went off really well with retweets and shares among good influencial folks. It got shared on bookmarking websites as well. Suddenly, I started seeing a keyword "responsible travel" coming up on suggestions. But as the momentum died, we lost that preference. Maybe the QDF algorithm kicked that keyword out?
-
Someone who will not be named (it rhymes with "Bomb Itch Slow") told me to Mechanical Turk the crap out of it
-
Using social media competitions to increase search demand for certain queries is very effective.
-
Going offline.
Have a TV or radio ad and tell people to search "your keyword".
I believe this was successfully executed for phrase "seo found" in Australia. http://www.google.com.au/search?q=seo%20found I was first suprised to see a peak in search volumes in Google Keyword Tool and was later told that they had a massive advertising campaign for this phrase.
This is something I intend to try in the future.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ SERP Visibility For Non Branded Keywords
Hi, I've noticed that a competitors Google+ box is appearing on the right hand side of the Google UK SERPs for a non-branded keyword (open air balustrade). Please see attached image. I've always thought that the Google+ box would only be displayed in the SERPS for branded keywords. How is this Google+ box appearing for non-branded keywords? How can we improve our chances of our Google+ box being shown instead? Many thanks in advance, Lee. vDm914D
Branding | | Webpresence0 -
A problem when our brand name is searched
We have an issue in that when someone enters our new brand name "68 degrees creative" into google.com.au, the following results show: http://postimg.org/image/8x2id4ta9/ The second result is the Linked In page for Hiroshi. This is a person that was part of our old business but is no longer part of the new business (68 degrees creative). And therefore, his LinkedIn profile should not be appearing for this search as he has nothing to do with the new brand. In his LinkedIn profile, he has made no mention of our organisation 68 degrees creative. He also does not feature on our website: www.68degrees.com.au. We can therefore only conclude that the reason he is appearing for the search "68 degrees creative" is that Google has somehow connected him with the new organisation due to previous online ties and relationships which Google has determined by virtue of that associated him with the new organisation. We are ultimately unsure what their algorithm is in establishing this. Is there any way in which we can change this? We don't want his LinkedIn profile appearing when our company name is searched when he has not part of the company. Any help here would be greatly appreciated! Thanks.
Branding | | Gavo0 -
Are you ever handicapping yourself in search by using a subfolder over a new domain/website?
Hello Moz Community! We are building a separate hospital related to a single service line that is currently part of our main website. Traditionally all our hospitals are folded into one website with the same brand. Problem: Our organization's leaders want to market the new hospital as "Brand Name X" nationally, and not use our locally strong brand name at all. Therefore is the smarter long-term decision to begin building content on a new website with the new "Brand name X" even though it will take longer and be harder, than building it on our big, established website with a 60+ DA site? What I fear is our current website's DA won't matter much if people nationally are using Brand X, which isn't part of our traditional brand name? And they won't be using the traditional brand name at all. Example Scenario: We create a new hospital just focused on heart-related issues. Do we move the bulk of information for this new hospital from http://www.nebraskamed.com/heart, to a new website that will better rank with the new brand X and for just heart-related keywords? Or is it still better to try and stick with the same domain in a subfolder?
Branding | | Patrick_at_Nebraska_Medicine0 -
Using PPC in informational searches
What is your take on using PPC to be the "first" result in an informational search when your goal is truly to deliver information, educate, and affect public opinion? I'm following a large bureaucratic non-governmental organization who has a mission to get accurate information to the public -- they have nothing to literally sell, not even donations -- they're a membership NGO, and this is part of their charity mission. They have sat at about 6th place in the organic rankings for years, while other non-profits and for-profit companies on the other side of the issue (that do have something to literally sell to the traffic they generate off this search) rank in the number 2 and 4 spot. Wikipedia ranks number 1. An About.com site generally ranks #3. On related long tail keywords the bureaucratic NGO often doesn't even rank at all in the organic searches -- it's all the opposing non-profits and for-profits dominating those long tail informational searches. Now I'm seeing the bureaucratic NGO is doing PPC to be the first result on the main search and a bunch of long tails. I am seeing some changes in their website, too, to make it less bureaucratic, more user-friendly, less technical and boring, and more visual and interesting. I'm not privy to what they're doing internally, and I'm not sure if they are doing link-building for climbing in the organic rankings. I'm a newbie to SEO - most of my understanding is based on Moz Beginner's Guide, Moz Link guide, discussions on here, and what I find from googling about SEO concepts. I gather from the google searches that I've done that you don't normally try to use PPC to buy first place in informational searches -- that with informational searches, you should be emphasizing quality link building. I'm also not sure how sustainable it would be to stay at the top position by buying the top position through PPC -- although its conceivable to me that this organization could do that indefinitely, because they're not trying to make a profit off these searches, and they're big and got the bucks. Any insights on PPC in purely informational campaigns?
Branding | | scienceisrad0 -
Drop In Rankings / Traffic... Can you find any technical issues with my site?
I haven't spammed the engines, if anything I haven't done enough link building. So let me start here: I split my old domain www.STbands.com into two separate domains - www.Suddora.com and www.CustomOnIt.com . The main site now goes to Custom On It and each page directly 301 as it was relevant. I knew there was going to be a little blow back... The first month went fairly well but last week we noticed a dip in organic search traffic and sure enough some of our main keywords are now suffering. I am wondering if this is because we haven't been building enough links to the new domains or if our new eCommerce CMS (magento enterprise) has technical SEO issues that is giving Google trouble. Nothing on GWT looks terribly wrong, should i be searching for something specific? Anything helps at this point, we are in dire need of some direction on what could be wrong. Any suggestions?
Branding | | Hyrule0 -
One Page desapeared from Google results over the weekend.
Has anyone had this happen? My page (just one page) is gone from the search results. Not only did we lose our position in Google (we were #9) now the entire page is completely gone from Google index. However, It is on the first page of Bing and Yahoo. We did have our server down from Friday to Monday. I went into Google webmaster tools on Monday and saw a big X next to sitemap. It said HTTP Error 404 detected on August 21, 2011. So Google went in on Sunday and came up with the error. But why only one page is missing and all the other pages still show up? I was thinking that page was blacklisted by Google but when I went to Webmaster Tools to listen to "Requesting reconsideration of your site" video all they talk about is the "site" being blacklisted not a particular page. Any one has any ideas?
Branding | | DmitryP0 -
Should I redirect a direct keyword url?
We are a manufacture of a product and we own the url of our business/product name (samples) "www.thewafflemaker.com" and our company name is "The Waffle Maker". We do all of our business on "www.thewafflemaker.com" and rank #1 for about 16 of the top 20 keywords related to "Waffle Makers". However, we also own "www.wafflemaker.com" without "The" in the URL. Right now we have it set up as a single page that contains information about the product and a link to our sales site. Should we build this site up or have it just redirect to "www.thewafflemaker.com"? Any help is appreciated. Thank you!
Branding | | LBike0 -
Travel agents are creating Google Place pages for our properties - is this a bad thing?
I'm currently trying to develop a clear understanding and policy for my company on how we deal with Google place pages, specifically where we stand on places pages being created by our agents. We run a business in the travel industry with a number of locations around the world. Our services are sold via travel agents. Naturally, we set up places pages for each of our locations but recently we've noticed agents setting up places pages for these locations with different titles & their own contact details (same address though). In one case we've received verification postcards which we've been asked to pass on. The pages are set up in 'good faith' to promote business in the agents respective countries and languages but i'm concerned that we are ending up with multiple pages for the same location, hurting our brand, losing our own pages through being buried and ending up with our account being suspended at some point down the line. There are a number of terms on Google guideline page, in particular, this one: "Do not create more than one listing for each business location, either in a single account or multiple accounts." I contacted my Adwords account manager but didn't get a very clear response on this. What i'm looking for is some 3rd party, definitive advice/opinions on this scenario. Should we be asking agents not to create place pages? Why should they list.. could it end up hurting both of us? Are there pros and cons to this or is it a clear cut case?
Branding | | seoec0