What are your experiences with outsourcing linkbuilding?
-
For us, any indian/3rd world linkbuilding vendor - do NOT hire them, they will ruin your link profile. If you give them very specific directions & find the right company/guy they can be decent for guerilla (blog/forum/etc) linkbuilding.
What are your experiences?
-
I was hoping to find better responses here, like where to find quality linkbuilders to outsource to LOL
Guess I haven't had enough coffee yet and am still sleeping....
-
There are pros and cons to outsourcing your SEO and link building work.
Pros:
1. Lower costs for your company - Not having to source, hire, train, and pay for an in-house SEO team can save you a lot of money.
2. Lots of choices - If you have a business process that you'd like to outsource, there's probably several companies out there who can do it for you.
3. Experience - Outsourcing link building to a company saves you the time from learning the ropes by yourself. They take the guesswork out of the equation and just give you the solution you need.
Cons:
1. Lack of control - Because these people are usually not in your direct area of influence, outsourcing can be prone to error.
2. Lots of choices - Yes, this is also a con. Because there are too many players on the field, it may be difficult to tell apart the experts from the 'horror stories.'
3. Language barriers - Communication with someone from another country can suffer because of the language barrier. Your instructions may be clear to you, but can be misinterpreted by a non-native English speaker.
What can you do to make sure that you're outsourcing SEO right?
1. Be clear about what you want, when you want it, and how you want it - Sure, it may take a bit more of your time to create a process, but it will be worth the time and headaches you save by reducing the errors your vendors may commit.
2. Do your research - Oftentimes, clients outsource their SEO to someone who promises "Instant Page 1 on Google." If you did your research, you know that this is probably untrue (unless they're Google or Charlie Sheen). Know what they're offering and what you're paying for - it's all about managing expectations.
3. See if they practice what they preach - Do a link:sitename.com query on Google to see if the company you're outsourcing to is doing their own SEO right. If you find that they use blackhat techniques to inflate their own rankings, you might want to stay away from them with a 600-foot pole.
It's true, outsourcing can sometimes be a nightmare. But with a little preparation and research, you can make it go smoother.
Cheers!
-
The only way to do it is to hire your own guy in a different countrie and keep tabs etc like a regular employee
-
"You is not happy with link?"
"O K. No probleming. I give you 10,000,000 Free Directory Submission last night, now you will have top google. U pay now?"
-
I've heard nothing but horror stories....
-
I have not had any luck outsourcing link building. The only way I have heard people are successful are if you give them step by step instructions with a list of sites to build links on.
-
I've found them to be good when you give them a list of URLs, but only when they are fluent with english so they can contact/post whatever you ask. Just gotta keep looking for the right people
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linkbuilding strategy.......depends on the market?
Hi there, I own a multilingual website. The main market is Spain but I have clients frum UK and France. In the linkbuilding strategy....should the links I obtein come from Spain (main market)? What's the point here? Thanks.
Link Building | | juanmiguelcr0 -
Linkbuilding to http/https
Hello, Last year we changed our domain name from http to https. In the .htaccess we included a 301 redirect from http to https. Nevertheless, some pages do not let you link to https, so for linkbuilding we sometimes need to use http://www.domain.ext in stead of https://www.domain.ext. Would this be a problem? I should expect with the 301 redirect that we don't have an issue here, but I would like to be sure. Although, I can make the site accessible without https too, but I don't think this is a good idea regarding duplicate content, is it? Thanks. Tom
Link Building | | Onlinq0 -
Penguin issue or wrong linkbuilding strategy?
Quite a few month ago before Google implemented Penguin algorithm I had a great situation. After 24th of April my ranking and traffic dropped instantly. Here a a screenshot from my GA: http://imageshack.us/a/img15/4717/screenshot20121013at120.png I have reviewed my linkbuilding strategy and on-page optimisation however some keywords which dropped out of page 5 don't want to come back even close to page 1. I would appreciate a professional advise on how my strategy, on-page optimisation can be improved. For those who are interested here is my domain: http://www.desertsafariabudhabi.ae The keyword which is more interesting for me is "desert safari abu dhabi". Thanks in advance, Russel
Link Building | | smokin_ace0 -
Linkbuilding TO Your Guest Blog Post?
Hypothetical situation: You write a guest blog post for a popular blog about your niche topic. The post is a hit and sends you visitors, leads, and social media followers. Would you consider running a linkbuilding campaign to the blog post in order to help it rank better for its target keyword(s), given that the post has proven to convert successfully, despite the fact that the post is on a domain other than your own?
Link Building | | AnthonyMangia0 -
Same IP for sites & linkbuilding - negative signal for search engines?
Let's say you have 40 websites which share the same IP and you place links to them on a bunch of sites (directories, blogs), albeit on different pages on these sites. Will search engines (google) see that they use the same IP and start having the links not-pass link juice based on that same IP?
Link Building | | qlkasdjfw0 -
Linkbuilding: Checklist for quality of a link
Hi everyone, During linkbuilding you often stumble upon those links you are not quite sure of. At first it may seem like a brilliant idea to get a link fom that site but on a second look it may be not. So what would be a checklist of things to look for, if one is asessing a website's link quality? (e.g. how do you spot a bad neighborhood?) If you are using SEOmoz tools for the quality asessment, which one would you use? Looking forward to your answers! Thx for the help in advance! Regards Thorsten
Link Building | | akaigotchi0 -
Linkbuilding from different niche!
Hi Mozzers, I have a small question. If my website niche is Rent a Car, and lot of friends, people around the world, have restaurant, for example friend of me was a CHEF of restaurant for about 15years, and now he started working with Cars, how is danger if he receive backlinks from the restaurant websites? Its this danger? can google penalize the site if receive backlinks from different niche,different cctld domains,and language too? Thanks
Link Building | | leadsprofi0 -
Other than the homepage, what other pages need linkbuilding TLC?
With my linkbuilding efforts, I know what keywords I want to target but my homepage ranks for most of my keywords. The other pages were written and built for specific keywords, but do they need linkbuilding TLC? They don't rank in the SERPs much anyway (if not at all) and the homepage is by-far the strongest in the SERPs.
Link Building | | Bill4Time0