Tracking traffic referrals between 2 sites we own?
-
I'm working on two sites, with seperate Google Analytics, both referring to each other. Am I able to easily find out which keywords/pages referrals are being generated from each site?
e.g.
http://www.jbaseedpotatoes.co.uk - targets home consumers, and refers trade enquires to...
http://www.seedpotatomerchants.co.uk - which targets bulk orders, and refers home growers back to jbaseedpotatoes.
Question is, how can we track which keywords/pages are sending traffic between each site, quickly?
Is it simply a case of trawling through each site's analytics to find out, or does anyone have any tips?
Ultimately, we'd like to find out which keywords & pages are picking up traffic from the wrong target audiences.
Thanks
-
That looks exactly like what I was after - thanks Matt.
-
If a user can easily navigate between the two websites I would recommend using cross domain tracking. Then you can setup a Global Profile to track both websites together and individual profiles for each website. This would eliminate the duplication of visits within your analytics and should provide the information your looking for as cookies would be passed with the link method between your websites.
The duplication mentioned above is a result that when a user enters site1 organically for the first time they are considered unique then if they navigate to site2 through a link, they are now a unique visitor on site2. So when you look at how many visitors you have that particular visitor is counted twice. Now maybe this doesn't matter to you but having worked with websites that pass visitors very easily we found cross domain tracking very important.
I attached a video from Google about cross domain tracking Hash() is no longer needed and is not noted in the video but this should help you set up cross domain tracking should you decide it's needed.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Official Site label in Bing SERPs
A colleague noticed a few major brands have labels like "official site" in their Bing listings and they also seem to get a "Customer Service phone number" included as their rich snippet under the meta title. My guess was they possibly have schema mark-up on the page, but I was wondering if anyone else knows how else they could have landed this extra snippet? Thanks in advance! mveXoj7
Branding | | ATShock0 -
Is it OK to have two similar business sites share their Social Media (just one FB, Twitter, LinkedIn, etc.)?
These two businesses are owned by the same company (industry is event planning). The parent company has been in business 20+ years and caters to a corporate crowd and the more recent company started by the parent caters to consumers (weddings). Would this have any negative seo implications if they share social media accounts? or is this perhaps just more of a strategic issue i gather. And i would gather that its best for each to have their own blog. Would greatly appreciate some insight!Thanks, Christian
Branding | | Sundance_Kidd0 -
Drop In Branded Traffic
Hi, We took on a new client in March. Over the last few months I have noticed that their Branded Organic Traffic has dropped off considerably, around 20%. On further investigation I discovered that the drop off occurred between Jan & Feb this year (prior to us taking over). In Jan they launched a new site, the drop off seems to coincide with the launch of their new website. I also found out that their Page Rank had disappeared before the launch of the new website, and is still a PR/na. My first thought was that they have been penalised. How likely is this on a very well known site which gets roughly 170K visits per month? Could the drop in Branded Traffic be due to a decrease in advertising budget elsewhere (to compensate for the cost of the new website, leading to less brand exposure)? Could it be that there are just fewer people searching for their Brand? I guess the questions I am trying to find out are: 1. What are the reasons for massive drops in Branded organic traffic? 2. As an seo I am tasked mainly for optimising for non-branded organic traffic, is there anything I can suggest to the client to help get this traffic back? 3. If it is an algorithmic penalty (Panda, Penguin), how do I know which one? I have started with their links and disavowed known toxic links, fixed crawl errors, optimised their top pages etc etc. If it was a penalty and I mange to fix it, will their branded traffic return? Any help with the above would be greatly appreciated. Jon
Branding | | JonRaubenheimer0 -
Can anything be done for a single brand page on a corporate site?
I was asked by a friend if there was anyway I could help promote the watch brand that they are responsible for. The brand has only one page on the corporate site. http://gevrilgroup.com/fortis-watches/ My first reaction is that this is impossible to do without creating a stand alone web site and then doing some super cool marketing to get your brand noticed out of the sea of watch manufacturers. My second gut reaction is to stand clear of this request and not get myself tangled in something that will require a lot of resources for someone on a low budget. Any suggestions?
Branding | | irvingw0 -
Splitting our main website in Two... What is the fastest way for the new sites to become a brand in Googles eyes.
In a couple weeks our main website (which generates all of the revenue) will be split into two because of a long term branding / identity crisis. So my question is, how can i make sure (besides obvious 301 redirects) that these 2 new fresh urls become a brand as quick as possible in googles eyes? So far i am thinking of things like: press releases, blog posts with brand mentions. I am not ignorant and expect this to happen overnight, but we need a strong foundation to build on, which is why i am asking Anyone got a list / case study / advise so I can really blow it up on launch week? Thanks 🙂
Branding | | Hyrule0 -
Converting Site Content to Different Niche and in Different Language
Background STORY: I'm a wordpress theme designer, and i have a 3 years old wordpress-based site in english language with more than 100 post. Let's just called this site "olddomain.com" (generic brand name, didn't have keyword on it) Almost all of content are just showcase post and download link for my Free Wordpress Theme Download. So the site is lacking in terms of quality article content. I never doing any SEO work (keyword targeting,etc) for this "olddomain.com ", but the site backlinks is growing viral since the beginning, perhaps due to the nature of a "freebie" site. Using the OSE, it showed 12,850 Total Links from 349 Linking Root domain. Back when Y! Site Explorer still exist the number of linked domain is around 64,000+ links, and google webmaster tools show the number of 655,000+ Links. It's now has PageRank 5 (for almost a year) , with Home Page Authority 62/100 and Domain Authority 55/100. But in terms of traffic and revenue, the site is doing pretty bad. I only got less than 3000 visit per month. Revenue less than $10/month from adsense, and generated less than $1000 over the last 2 years from premium wordpress theme affiliate program. Some people told me that i have to add more article to attract traffic. but the thing is, i don't really good on writing english article, It's not my native language, so i can't really express my thought. I know i can outsource article writing, but i feel more comfortable and affordable if i write from my own mind. RECENT STORY: For the last 3 months i also learn more about SEO and internet marketing , and recently doing some local keyword research in my native language (Indonesian) with google keyword tools combine with SEOmoz keywords analysis. I found more than 100+ of Indonesian keywords in multi-niche with more than 3000+ Exact local search/month. And after using SEOmoz keyword analysis, almost all of them are in relatively low competition level under 40% . So The Potential is HUGE. MY IDEA: I want to create a new multi-niche informational content-rich website based on the keywords i found on my language. Something like about.com, squidoo, or hubpages. My question is : 1. Should i completely start that site in a "newdomain.com" completely from scratch (No Pagerank, Backlinks, PA, DA) ? or I just use my existing "olddomain.com" which already got the link advantage (Pagerank 5 with thousands of backlinks) and just recreate the site-structure and put the new article content on it, although it's on different niche and different language . 2. What's the effect for search engine if you changing your site content to different niche (from wordpress theme to Multi-niche Informational website) and also to a different language (english to indonesian) Best Regards,
Branding | | thefaizal
Faizal0 -
A question on what you should always track on your users
For any website it obviously useful to know about as much of your user behaviour as possible - and part of that involves past user behaviour. This is generally done by cookies and would involve things like: Last Visit Date Number of Site Visits Number of pages viewed etc etc I'm trying to build up a list for my developers so they are trackign the information that, although may not be explicetly useful now, but may be useful for future functionality. So does anyone have a list of the key things you should always track?
Branding | | James770 -
How do you get reviews from a local review site to show up in Places?
Does anyone have any experience with getting a local review site to show up when it is turning out tens of thousands of reviews on local companies in one specific industry (no not restaurants) (Insurance agents, etc.)? Is there a submission process for Google? Thanks mozzers
Branding | | RobertFisher0