What's a good place for a copywriter to start researching the more technical aspects of SEO?
-
I've been working as a copywriter for about a year and a half now and I feel like the more advanced SEO topics (rel= tags, .htaccess files, etc) are a bit over my head. Is there a website where I can read up on all of these things?
I have a basic understanding of them but I couldn't talk about them for very long, and I want to become more well rounded as a search marketer.
Thanks!!
-
This is great, thanks everyone! I've read a lot of SEOMoz, but focused mostly on content-related information. Guess I'll have to get serious and get back into it
-
Have you exhausted the Q&As here on the topic? And the whiteboards, etc.? SEOMoz is really full of a lot of excellent information on all aspects of SEO. I am not familiar with the book Brett recommended, but looking at the index and browsing it (in Amazon's search tool) it looks as though it would answer well for things like using the rel canonical tag, etc.
I also think you would do well to google the topics that interest you and scan the tutorials that pop up. You will find that some writers will speak more clearly to you than others.
For example, I think this site on .htaccess http://www.htaccess-guide.com/ is a great place to start ... but you will find many other sites and another may be more suited to your learning style.
I also recommend you read and follow the blogs of some of the more advanced SEOs. Personally I like to see what Mike Martinez has to say. http://www.seo-theory.com/ and http://seo.xenite.org ...
-
I hear there is a cool site with a bunch of great SEO resources. It's called SEOmoz.
-
What is this ...book...that you speak of? Just kidding, I'll check that out. Thanks for the tip!
-
I found a pretty basic SEO book called SEO secrets by Danny Dover. Gives you basic ideas and terminology. Sometimes it is nice to read a book. Old school but I still like reading my newspaper that has been printed.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the best way to noindex pages but still keep backlinks equity?
Hello everyone, Maybe it is a stupid question, but I ask to the experts... What's the best way to noindex pages but still keep backlinks equity from those noindexed pages? For example, let's say I have many pages that look similar to a "main" page which I solely want to appear on Google, so I want to noindex all pages with the exception of that "main" page... but, what if I also want to transfer any possible link equity present on the noindexed pages to the main page? The only solution I have thought is to add a canonical tag pointing to the main page on those noindexed pages... but will that work or cause wreak havoc in some way?
Intermediate & Advanced SEO | | fablau3 -
Need a layman's definition/analogy of the difference between schema and structured data
I'm currently writing a blog post about schema. However I want to set the record straight that schema is not exactly the same as structured data, although both are often used interchangeably. I understand this schema.org is a vocabulary of global identifiers for properties and things. Structured data is what Google officially stated as "a standard way to annotate your content so machines can understand it..." Does anybody know of a good analogy to compare the two? Thanks!
Intermediate & Advanced SEO | | RosemaryB0 -
Our client's web property recently switched over to secure pages (https) however there non secure pages (http) are still being indexed in Google. Should we request in GWMT to have the non secure pages deindexed?
Our client recently switched over to https via new SSL. They have also implemented rel canonicals for most of their internal webpages (that point to the https). However many of their non secure webpages are still being indexed by Google. We have access to their GWMT for both the secure and non secure pages.
Intermediate & Advanced SEO | | RosemaryB
Should we just let Google figure out what to do with the non secure pages? We would like to setup 301 redirects from the old non secure pages to the new secure pages, but were not sure if this is going to happen. We thought about requesting in GWMT for Google to remove the non secure pages. However we felt this was pretty drastic. Any recommendations would be much appreciated.0 -
Is it a problem that Google's index shows paginated page urls, even with canonical tags in place?
Since Google shows more pages indexed than makes sense, I used Google's API and some other means to get everything Google has in its index for a site I'm working on. The results bring up a couple of oddities. It shows a lot of urls to the same page, but with different tracking code.The url with tracking code always follows a question mark and could look like: http://www.MozExampleURL.com?tracking-example http://www.MozExampleURL.com?another-tracking-examle http://www.MozExampleURL.com?tracking-example-3 etc So, the only thing that distinguishes one url from the next is a tracking url. On these pages, canonical tags are in place as: <link rel="canonical<a class="attribute-value">l</a>" href="http://www.MozExampleURL.com" /> So, why does the index have urls that are only different in terms of tracking urls? I would think it would ignore everything, starting with the question mark. The index also shows paginated pages. I would think it should show the one canonical url and leave it at that. Is this a problem about which something should be done? Best... Darcy
Intermediate & Advanced SEO | | 945010 -
Do I need to update my previous blog posts with my new SEO strategy'?
Hi Everyone, I have published 46 articles so far on my blog. Recently I changed my SEO strategy including changing main page titles, changing the targeting pages for each keyword, ... . Do you think it is a good thing to go back through all of my blog posts and change the internal link building and modify them accordingly. Thanks,
Intermediate & Advanced SEO | | AlirezaHamidian0 -
Privacy Policy & T&C's SEO related question
With Adwords they request a Privacy Policy and T&C's sometimes for an Ad to be approved. Silly question I know but do you think Google looks out for pages like this to identity websites which are more genuine for organic? Thanks
Intermediate & Advanced SEO | | activitysuper0 -
Best way to view Global Navigation bar from GoogleBot's perspective
Hi, Links in the global navigation bar of our website do not show up when we look at Google cache --> text only version of the page. These links use "style="<a class="attribute-value">display:none;</a>" when we looked at HTML source. But if I use "user agent switcher" add-on in Firefox and set it to Googlebot, the links in global nav are displayed. I am wondering what is the best way to find out if Google can/can not see the links. Thanks for the help! Supriya.
Intermediate & Advanced SEO | | SShiyekar0 -
SEO from Godaddy How Good is it?
http://www.godaddy.com/search-engine/seo-services.aspx?ci=44163 it said "Includes Standard Search Engine Visibility to Improve Search Rankings" it begs for question... Search Engine Visibility??? Improve SERP?!?!!? is it really that good? O.o; or have i successfully been eaten my promotional messages? Can anyone with experience with them share some information with me ? 🙂 (The price tag is mighty interesting)
Intermediate & Advanced SEO | | IKT0