Complex navigation structure leaving me puzzled with Meta keywords! Would love some help...
-
Hi there
So I have a main navigation,
It includes 5 categories
Each category contains 4-6 sub categories
Within these sub categories, there are 6 - 10 sub sub categories
Its a rather complex navigation but allows the end user to land exactly where they want without much mooching.
Now my issue is the use of keywords. Should I be feeding the keywords used in the main category through to the sub category and the sub sub category as they are all linked or should I use unique keywords for each sub/sub/sub category?
I have added an image of the nav layout so you can see how it works.
I hope that makes sense?
Could love some help!
-
I concur with Ressler. You are better off thinking of the end user than SEO on the finer points of navigation, IMO. You certainly don't need to repeat the category keyword as you drill down.
Widgets/red-widgets/cool-red-widgets/<< might be too many widgets.
Just as "beste SEO practice" suggests we only use the keyword phrase 1-2 times in a title tag, I would probably not overuse it in a path.
Widgets/red/cool-red-widgets/ might be less 'keyword stuffed."
-
Incorporate some of the same words, but you will want to focus on a more direct point as you go through the subs.
Widgets/red-widgets/cool-red-widgets/
This will aid in both SEO and user experience.
-
For example:
In this case the main category is Equestrian clothing and the keywords I am using are-
equestrian wear sale, horse riding body protectors, horse riding hats, ladies jodhpurs, ladies breeches, mens breeches, horse riding clothing, horse riding apparel, kids horse riding clothes, just togs
At present I am using the following keywords in the sub category rider clothing-
rider clothing sale, ladies Jodphurs, ladies breeches, horse riding jackets, horse riding polo top, horse riding gloves, horse riding clothing, just togs, woof wear, tagg equestrian
Is this right? Should the sub category actually continue using words from the main category?
Does that clarify it a bit more?
-
I'm sorry, but your question is not clear to me even when I look at the graphic. Could you offer an example using one set of keywords to clarify, please?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Creating the META title tag?
I am having a hard time figuring out what the best META title tag is for my site. I have a deal blog that focuses on Amazon deals but I also write articles, top ten lists, etc. It is baby and mom related. Is there a tutorial for this? Should I just experiment and watch my organic search results? TIA!
On-Page Optimization | | dealblogger0 -
Main Page Gone For Main Keyword
For the past 5-6 months I have consistenly ranked at positions #14-16 for snow guards on snoshield.com. The past 3 days I cannot find the home page anywhere in Google for that keyword. The only thing that has really changed over the past two months is I placed 3 guest blog posts on pretty highly trusted sites that are industry related and created links to the site using suggestions from getlisted. I've read other reports of others seeing similar things happen recently. I don't think this is a penguin thing, because I can still find the site by searching for the company name, I just can't find it when searching the keyword. I did notice that a different page on the site is now ranking in position #21 for this keyword, but this page is optimized for a different keyword phrase. Is it possible that even though the sub page is optimized for a different keyword phrase, I am cannibalizing the site?
On-Page Optimization | | kadesmith0 -
Duplicate meta descriptions
Hi all, I'm using Yoast's SEO plugin and when I run a On Page report card here on SEOMOZ it says there are 2 descriptions tags I've been trying to fix this but can't (I'm new!) Anyone any ideas on this? Thanks Elaine
On-Page Optimization | | elaineryan0 -
Meta refresh and java script
I am getting a page nt accessible to search engines error and I believe the reason is that the meta refresh is using a java script reference in the url. meta-refresh: 0;URL=http://mastermindtoys.com/store/nojavascript.html is it possible to tell the robot to use the java script or turn it off or something? or should the meta refresh be changed?
On-Page Optimization | | mastermindtoys0 -
How many times to use keyword
So if I have my main site, blog and article directory section, can I use keyword in all three places, but obviously different, unique content? And if so, can I link them to make it even more powerful?
On-Page Optimization | | azguy0 -
Are Amazon meta tags efficient?
We are probably all familiar with general and Google guidelines for writing title and description tags. But Amazon. com often create another structure where they put in a) amazon.com, b) product name or description and c) the Amazon category the product is featured in, like this: | Amazon.com: Mac Motion Chairs Model 2-Piece Recliner with Matching Ottoman Mocha Microfiber with Walnut Frame: Home & Garden Is this a well developed description tag? |
On-Page Optimization | | KnutDSvendsen
|0 -
Repeat Keyword Phrase or Use Variations
Is it better to repeat a keyword phrase on a page's text that you have already used once, or to use a different variation of the keyword phrase?
On-Page Optimization | | SparkplugDigital0