Hosting Speed Performance
-
Our site is currently hosted in Germany (1&1) and it primarily attracts users from the USA. We are however keen to improve our search engine rankings on UK search engines and are considering moving to UK servers. I have ‘heard’ that a site doesn’t perform as well for people visiting from the USA to UK servers as for example the German network where we are now.
Can anybody offer advice on whether this will affect the response time of webpages to USA visitors?
If it will have an affect, will this have a significant impact on SEO?
Thanks,
-
Hi David,
Where you host a site isn't regarded as a strong ranking factor internationally - perhaps in the past it did make a difference, but I think that the search engines disregard this now (probably because it throws up too many issues - e.g. lots of UK targeted sites are hosted in the US).
However - site speed can affect rankings - and more importantly users - I guess I'm saying you need 'good' hosting, but it doesn't matter where it's located.
I hope this helps,
Hannah
-
Hi there,
I doubt there will be any latency difference between the US and UK or Germany. Just go with a provider who has good network/peering.
Here's a good video on where to host when targeting particular country etc. Should answer your questions.
Hope this helps.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hosting your website where you customers are located ?
Is it possible and recommended to host a website in Switzerland ending in.com to rank in the United States ? Or is it better to host it in the country you are targeting ? I know in WMT you can choose the country you want to target but is it as efficient as hosting it on a server located in the country ? Thanks,
International SEO | | seoanalytics0 -
Anybody experience with speeding up loading time for visitors from China mainland?
I made some speed tests and noticed that our website loads 10 times slower for visitors from China mainland.
International SEO | | lcourse
Did anybody have experience with speeding up loading time for visitors from China? We operate the Chinese version of our website in a subdirectory and we have no interest in registering a company in China in order to get the ICP number.
Currently using cloudflare who should have a node in HK and serving static content via rackspace. Does disabling google analytics and facebook widgets really make a difference? (ideally would like to avoid this)0 -
Help! A never before asked query about using a ccTLD but hosting in a different country
Hi Guys, I've a website that has a India specific domain ending with .org.in. The website has ALL the traffic from India (as mentioned earlier, it's a website meant only for audience from India). Currently this _.org.in_domainis hosted on a server located in India. I'm thinking of hosting this website in Singapore. Do you think that will negatively affect the current rankings of the website (i.e. changing the server location of my website from India to Singapore)?
International SEO | | seotoseo0 -
Hreflang hindering performance?
I want to add hreflang on my website but the dev guys think it will hinder performance? Any thoughts/experience with this one way or the other? Thanks!
International SEO | | theLotter0 -
Does Google take into account the place where the server is hosted to rank the pages.
Does Google take into account the place where the server is hosted to rank the pages. What I mean is, if I have a server in USA and I am working for the Spain marketplace: Will Google rank better my pages for this market if the server were hosted in Spain?
International SEO | | NorbertoMM0 -
Is Seo Effected by Switching Hosting Services?
I currently own a domain that is hosting by yahoo! However, they have no blog and they are not "responsive" to smart and mobile phones. I am looking to go from Yahoo! Hosting to maybe hostagor and looking to go from static to CMS for seo purposes. My fear is of loosing SERP's as I do rank good for some majotr local keywords. Any opinions? James
International SEO | | jimmy02250 -
Geo targeting issue and hosting
Hi guys and gals, this is not a problem per se, but an oddity that I would appreciate some insight on from the big juicy brains in this community. Our site had hosting in the US, and I was concerned that therefore our relevance to our own country (Australia) was diminished because of it. For one of our main keywords we were a few spots behind the competitor on the 1st page for an australian searcher, but when i searched the same keyword from Google.com with gl=us to show US only results, we outranked the competitors by a few spots. On page elements aside (if anything we had more geo identifiers on the ranking page in question) I wanted to move hosts anyway and got hosting in Australia. The next week our search traffic jumped by 25%. But it was almost all US traffic. Australian traffic was unchanged. Any idea how this could happen? It's an .AU domain, hosted in Australia, with on page clearly identifying Australia. I checked webmaster tools and our geo is properly set to Australia. I checked the keywords that the traffic increased for and they are not geo specific at all. Besides that I don't know how else to pin this down. Thanks.
International SEO | | Digital3600 -
SEO and Cloud Hosting
Hello, Cant find any clear answers on my issue and hope someone can help. Rather than being worried about losing local rankings with a move to the cloud, we have the opposite issue. The site is a large, international reference site with millions of visits a month. We have the site on servers hosting in UK, Europe and US. If we move the site to Amazon cloud hosting (obvious benefits aside), is there a danger of losing rankings internationally (depending on where the cloud datacentre is located)? Are their any other possible pitfalls and counters? Would be grateful for some advice on this. Thanks
International SEO | | LoweProfero-AU0